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ASA (automobile)
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=== Commercial reception === The first production ASA 1000 GT couple was sold for $5920 in September 1964. [[Luigi Chinetti]] was the sole [[United States|US]] importer of ASA and a majority of the 1000 GT production was sent to his dealership.<ref name=":1" /><ref name=":4" /> Despite reportedly excellent driving dynamics and reliability, 1000 GT sales were low. The brand had little name recognition and Chinetti's American customers in particular preferred the much more powerful Ferraris.<ref name=":1" /> Additionally, the 1000 GT was extremely expensive for the performance offered, with retail prices around US$6000 when a new [[Chevrolet Corvette]] equipped with a much more powerful 427 c.i. [[V8 engine]] cost US$4500. In order to sell their stock of ASAs, Chinetti's dealership steadily lowered prices during the late 1960s and early 1970s. A new 1000 GT sold for $1800 in 1973, far below cost.<ref name=":4" /> ASA production never achieved the anticipated volume of 3000-5000 cars per year. Even when series production was fully operational during 1964 and 1965, only one car was built per week.<ref name=":4" /> Exact production figures are unknown, but sources agree that less than 100 ASA cars of all types were constructed.<ref name=":1" /><ref name=":4" /> One source estimates that 50-75 1000 GTs were produced in total between 1964 and 1967, with an additional handful of convertibles and competition cars.<ref name=":4" /> The ASA factory officially closed in 1967, but some cars were assembled from spare parts and sold as new up through the early 1970s.<ref name=":1" /><ref name=":4" />
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