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Cracker Jack
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== Ownership == The Cracker Jack Company was purchased by [[Borden (company)|Borden]] in 1964 after a bidding war with [[Frito-Lay]] and was manufactured for years in [[Northbrook, Illinois]]. Borden sold the brand to Frito-Lay parent [[PepsiCo]] in 1997, and Cracker Jack was quickly incorporated into the Frito-Lay portfolio.<ref name=Bellis /> Frito-Lay transferred production of Cracker Jack from Northbrook to [[Wyandot Snacks]] in [[Marion, Ohio]] soon after that.<ref>[https://www.bizjournals.com/columbus/stories/2002/04/29/daily52.html Snack-maker Wyandot launches updated Web site ] Retrieved December 14, 2018</ref> In 2013, Frito-Lay announced that Cracker Jack would undergo a slight reformulation, adding more peanuts and updating the prizes to make them more relevant to the times.<ref name="Cracker Jack'D" />
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