Editing Email spam (section)

===Appending===
{{Main|Email appending}}

If a marketer has one database containing names, addresses, and telephone numbers of customers, they can pay to have their database matched against an external database containing email addresses. The company then has the means to send email to people who have not requested email, which may include people who have deliberately withheld their email address.<ref>{{cite web|url=http://www.cluelessmailers.org/articles/2008-01-19-gettingitwrong.html |archive-url=https://archive.today/20130414114546/http://www.cluelessmailers.org/articles/2008-01-19-gettingitwrong.html |url-status=dead |archive-date=April 14, 2013 |title=Getting it Wrong: Corporate America Spams the Afterlife |publisher=Clueless Mailers |author=Bob West |date=January 19, 2008 |access-date=2010-09-23 }}</ref>