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===Initial touring and promotion=== Thursday announced ''Full Collapse'' on February 5, 2001, for release two months later.<ref name=Victoryannounce>{{cite web|url=http://www.victoryrecords.com/shows.html|archive-url=https://web.archive.org/web/20010210004724/http://www.victoryrecords.com/shows.html|title=New News from Victory|publisher=Victory Records|archive-date=February 10, 2001|access-date=February 18, 2021|url-status=live}}</ref> The band created hype for the album by touring the United States for two months with bands [[Midtown (band)|Midtown]], Grey AM, and [[Every Time I Die]]. On March 19, 2001, "Cross Out the Eyes" was posted as a free download through Victory Records' website.<ref name=VictoryNews033101/> ''Full Collapse'' was released on April 10, 2001 through Victory.<ref name=Victoryannounce/> The design of the physical was debated: the band hoped to create a booklet of artwork for ''Full Collapse'' but were discouraged by Victory founder [[Tony Brummel]] who insisted on a less expensive one-page insert without printed lyrics. A compromise was reached, which resulted in the final chosen packaging.<ref name=PNstatement/> The album's release was promoted with a series of shows with Midtown and [[River City High]].<ref name=VictoryNews033101>{{cite web|url=http://www.victoryrecords.com/shows.html|archive-url=https://web.archive.org/web/20010331080738/http://www.victoryrecords.com/shows.html|title=New News from Victory|publisher=Victory Records|archive-date=March 31, 2001|access-date=February 18, 2021|url-status=live}}</ref> "Understanding in a Car Crash" was released as a single to [[Campus radio|college radio stations]] in April 2001.<ref name=CMJImpact/> In June 2001, Thursday embarked on an East Coast US tour with [[Skycamefalling]] and [[Fairweather (band)|Fairweather]].<ref name=VictoryTours060301>{{cite web|url=http://www.victoryrecords.com/tours.html|archive-url=https://web.archive.org/web/20010603135920/http://www.victoryrecords.com/tours.html|title=Tours|publisher=Victory Records|archive-date=June 3, 2001|access-date=February 18, 2021|url-status=live}}</ref> In July, the band toured with BoySetsFire, [[Samiam]], and [[the Movielife]].<ref name=PNinterview/> Following this, they toured across the US with [[Waterdown]] and [[Drowningman]] until August.<ref name=VictoryTours060301/> After three shows with [[Warped Tour]], the band toured with [[Rival Schools (band)|Rival Schools]].<ref name=VictoryNews080101>{{cite web|url=http://www.victoryrecords.com/shows.html|archive-url=https://web.archive.org/web/20010801144105/http://www.victoryrecords.com/shows.html|title=New News from Victory|publisher=Victory Records|archive-date=August 1, 2001|access-date=February 18, 2021|url-status=live}}</ref><ref>{{cite web|url=http://fullcollapse.com/news/|archive-url=https://web.archive.org/web/20010722045317/http://fullcollapse.com/news/|title=News|publisher=Thursday|archive-date=July 22, 2001|access-date=February 18, 2021}}</ref> In October, the band toured the West Coast for a week with [[Murder City Devils]] and [[American Steel]], before touring the East Coast with [[Piebald (band)|Piebald]], [[the Lawrence Arms]], and [[Recover (band)|Recover]] in November.<ref name=ThursdayTourdiary>{{cite web|url=http://www.fullcollapse.com:80/displaytourdiary.asp?TimeStamp=P|archive-url=https://web.archive.org/web/20030625180425/http://www.fullcollapse.com/displaytourdiary.asp?TimeStamp=P|title=Tourdiary|publisher=Thursday|archive-date=June 25, 2003|access-date=February 18, 2021|url-status=live}}</ref><ref>{{cite web|url=https://www.punknews.org/article/2166/its-no-longer-about-the-benjamins-baby|title=It's no longer about the Benjamins, baby?|publisher=Punknews.org|author=Heisel, Scott|date=October 31, 2001|access-date=February 14, 2021|archive-date=May 13, 2020|archive-url=https://web.archive.org/web/20200513185129/https://www.punknews.org/article/2166/its-no-longer-about-the-benjamins-baby|url-status=live}}</ref> Thursday toured with [[Hey Mercedes]] and [[Saves the Day]] until the end of the year.<ref>{{cite web|url=http://www.savestheday.com:80/tour.html|archive-url=https://web.archive.org/web/20011204201619/http://savestheday.com/tour.html|title=Saves the Day|publisher=[[Saves the Day]]|archive-date=December 4, 2001|access-date=April 13, 2018|url-status=dead}}</ref> In December 2001, the music video for "Understanding in a Car Crash", which consists of live footage, began airing on [[MTVX]], [[MTV2]], and [[Much (TV channel)|MuchMusic]].<ref name="AP.netreview"/><ref name=ThursdayNewsP6/> Following this, a music video directed by [[Darren Doane]] for "Cross Out the Eyes" was released.<ref name=ThursdayNewsP6/> Doane interpreted the song to be about rebirth and marriage; the video is centered around a guy, who is jobless, single, and offers nothing to society. He is taken by people and has his skin removed, indicating that he is a new person, and sold to a rich woman. As a result of this, he is given marriage status, making him a valuable member of society.<ref name=Decapolisinterview>{{cite web|url=http://decapolis.com/cgi-bin/music/viewnews.cgi?newsid1044622248,58913,|archiveurl=https://web.archive.org/web/20030224074954/http://decapolis.com/cgi-bin/music/viewnews.cgi?newsid1044622248,58913,|title=Geoff Rickly (Thursday) Interview|publisher=Decapolis|author=Hewitt, Andy|date=February 7, 2003|archivedate=February 24, 2003|accessdate=December 12, 2021}}</ref> By January 2002, Thursday was gaining [[Feature story|feature stories]] in publications such as ''[[Metal Edge]]'' and ''[[Metal Maniacs]]''.<ref name=CMJImpact/> The following month, keyboardist Andrew Everding joined the band. He had been relaxing at Rickly's apartment and was invited to a practice session with the band.<ref name=Kludgeinterview>{{cite web|url=http://www.kludgemagazine.com:80/interviews.php?id=102|archive-url=https://web.archive.org/web/20030123043520/http://www.kludgemagazine.com/interviews.php?id=102|title=Interview: Thursday|work=[[Kludge (magazine)|Kludge]]|date=October 22, 2002|archive-date=January 23, 2003|access-date=November 14, 2018|url-status=live}}</ref> The same month, the band toured across the United Kingdom with the Movielife.<ref name=ThursdayNewsP6>{{cite web|url=http://www.fullcollapse.com:80/displaynews.asp?TimeStamp=P&CurPage=6|archive-url=https://web.archive.org/web/20040116103212/http://www.fullcollapse.com/displaynews.asp?TimeStamp=P&CurPage=6|title=News|publisher=Thursday|archive-date=January 16, 2004|access-date=February 18, 2021|url-status=live}}</ref> The music video for "Understanding in a Car Crash" was successful at MTV2, where it stayed in rotation for eight weeks.<ref>{{cite web|url=https://www.punknews.org/article/3025/thursday-on-mtv2s-spring-break-possibly-signs-with-island|title=Thursday on MTV2's Spring Break / possibly signs with Island?|publisher=Punknews.org|author=Heisel, Scott|date=March 18, 2002|access-date=February 18, 2021|archive-date=May 14, 2020|archive-url=https://web.archive.org/web/20200514143737/https://www.punknews.org/article/3025/thursday-on-mtv2s-spring-break-possibly-signs-with-island|url-status=live}}</ref> In March and April 2002, the band went on tour with [[Sparta (band)|Sparta]].<ref>{{cite web|url=https://www.punknews.org/article/2699/tours-sparta-thursday-tour-dates|title=Sparta/Thursday Tour Dates|publisher=Punknews.org|author=Heisel, Scott|date=February 2, 2002|access-date=April 24, 2018|archive-date=April 24, 2018|archive-url=https://web.archive.org/web/20180424152746/https://www.punknews.org/article/2699/tours-sparta-thursday-tour-dates|url-status=live}}</ref> They were denied clearance at the Canada–US border, and as a result, had to cancel a show.<ref name=PNborder/> Shortly afterwards, the band appeared at the Skate and Surf festival. They had planned to support [[Face to Face (punk band)|Face to Face]] on their headlining US tour, but were replaced by the Movielife.<ref name=PNborder>{{cite web|url=https://www.punknews.org/article/3219/thursday-denied-at-the-border|title=Thursday denied at the border|publisher=Punknews.org|author=Heisel, Scott|date=April 8, 2002|access-date=February 18, 2021|archive-date=May 14, 2020|archive-url=https://web.archive.org/web/20200514155456/https://www.punknews.org/article/3219/thursday-denied-at-the-border|url-status=live}}</ref><ref>{{cite web|url=https://www.punknews.org/article/2699/tours-sparta-thursday-tour-dates|title=Sparta/Thursday Tour Dates|publisher=Punknews.org|author=Heisel, Scott|date=February 2, 2002|access-date=February 18, 2021|archive-date=May 13, 2020|archive-url=https://web.archive.org/web/20200513204451/https://www.punknews.org/article/2699/tours-sparta-thursday-tour-dates|url-status=live}}</ref>
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