Editing GEICO (section)

==Motorsports==

=== NASCAR ===
[[File:TSM350 - 2015 - Casey Mears - Stierch.jpg|thumbnail|300px|No. 13 GEICO Chevrolet SS driven by [[Casey Mears]] during [[2015 Toyota/Save Mart 350]] qualifying]]
GEICO has long been involved in motorsports sponsorship. Since 2008, the company has sponsored the [[Germain Racing]] team, first in the [[NASCAR]] [[Nationwide Series]] with [[Mike Wallace (racing driver)|Mike Wallace]],<ref>{{cite web|date=October 19, 2006|title=Mike Wallace Switches To Geico In Unique Sponsorship Deal|url=https://www.sportsbusinessdaily.com:443/en/Daily/Issues/2006/10/19/Sponsorships%20Advertising%20Marketing/Mike%20Wallace%20Switches%20To%20Geico%20In%20Unique%20Sponsorship%20Deal.aspx|access-date=2020-07-24|website=www.sportsbusinessdaily.com|language=en}}</ref> and later in the [[NASCAR Cup Series]] with [[Max Papis]]<ref>{{cite web|title=GEICO Racing to debut with Max Papis in Texas|url=https://www.motorsport.com/nascar-cup/news/geico-racing-to-debut-with-max-papis-in-texas/312774/|access-date=2020-07-24|website=www.motorsport.com|language=en|archive-date=July 24, 2020|archive-url=https://web.archive.org/web/20200724055000/https://www.motorsport.com/nascar-cup/news/geico-racing-to-debut-with-max-papis-in-texas/312774/|url-status=dead}}</ref> and [[Casey Mears]]. [[Ty Dillon]], grandson of racing legend [[Richard Childress]], began driving the No. 13 GEICO Chevrolet in the 2017 season.<ref>{{cite web|title=Germain Racing drive home Geico renewal - SportsPro Media|url=https://www.sportspromedia.com/news/germain-racing-drive-home-geico-renewal|access-date=2020-07-24|website=www.sportspromedia.com|date=September 6, 2017 }}</ref> In 2020, GEICO became a premier partner of the Cup Series, sharing title sponsorship rights with [[Anheuser-Busch|Busch Beer]], [[Coca-Cola]], and [[Xfinity]].<ref>{{cite web|last=Long|first=Dustin|date=2019-12-05|title=Xfinity among four premier partners for NASCAR Cup Series in 2020|url=https://nascar.nbcsports.com/2019/12/05/xfinity-among-four-premier-partners-for-nascar-cup-series-in-2020/|access-date=2020-07-24|website=NASCAR Talk {{!}} NBC Sports|language=en-US}}</ref> Germain and GEICO split at the end of 2020.<ref>{{cite web|author=Aayush Majumdar |url=https://www.essentiallysports.com/nascar-news-confirmed-germain-racing-to-sell-team-and-leave-nascar-with-no-sponsorship-for-2021-season/ |title=CONFIRMED: Germain Racing to Sell Team and Leave NASCAR With No Sponsorship for 2021 Season |publisher=EssentiallySports |date= September 6, 2020|accessdate=2021-12-26}}</ref>

On September 20, 2024, it was announced that the [[2024 NASCAR Cup Series]] would be the final season for GEICO as a premier partner of the [[NASCAR Cup Series|Cup Series]].<ref>{{cite web |last=Stern |first=Adam |date=September 20, 2024 |title=Geico to end NASCAR premier partnership after '24 |url=https://www.sportsbusinessjournal.com/Articles/2024/09/20/geico-end-nascar-premier-partnership |access-date=September 22, 2024 |website=Sports Business Journal |publisher=[[Advance Publications]]}}</ref>

=== Pro Pulling League ===
GEICO also has presence in the PPL (Pro Pulling League) sponsoring Joe Eder and his Super Modified pulling tractor.<ref>{{cite magazine|last=Brown|first=Maury|url=https://www.forbes.com/sites/maurybrown/2019/12/05/monster-energy-out-busch-coca-cola-geico-xfinity-become-premier-partners-of-nascar-cup-series/|title=Busch, Coca-Cola, GEICO, Xfinity Become Premier Partners Of NASCAR Cup. Series|magazine=[[Forbes]]|date=December 5, 2019|access-date=December 5, 2019}}</ref>
=== Speed boat racing===
[[Orange County Choppers]] built one of their fastest bikes when they created a racing bike for a speed boat racer sponsored by the company. The Miss GEICO bike was featured in the [[List of American Chopper episodes#Season 11 (2018)|2018 Season 11]] of [[American Chopper]].