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It's a Small World
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==World's Fair{{Anchor|1964 New York World's Fair}}== [[File:It's a small world+Ticket+Logo+64World'sFair.jpg|thumb|140px|right|1964 World's Fair "It's a Small World" ticket, logo portion]]The first incarnation of It's a Small World—which debuted at the [[1964 New York World's Fair]] at [[Flushing Meadows–Corona Park]] in [[Queens]], New York, U.S.—was a last-minute addition. It was only announced in August 1963, eight months before the fair was to open.<ref name="p226776028">{{Cite news |date=17 Aug 1963 |title=Pepsi's Fair Site Done By Disney |work=New York Amsterdam News |page=9 |id={{proQuest|226776028}}}}</ref><ref name="p1017107670">{{cite magazine |date=Aug 14, 1963 |title=Vaudeville: N.Y. Fair Getting Walt Disney Touch |magazine=Variety |page=59 |volume=231 |issue=12 |id={{ProQuest|1017107670}}}}</ref> The [[Ford Motor Company]] and [[General Electric]] had engaged Disney early on to create their pavilions for the 1964 New York World's Fair.<ref name="Tirella" />{{Rp|pages=53–55}} WED Enterprises had already been at work developing a crude [[Audio-Animatronics|audio-animatronic]] fashioned as [[Abraham Lincoln]] when the state of [[Illinois]] approached Disney to create the Illinois Pavilion.<ref name="Tirella" />{{Rp|page=56}} Afterward, [[Pepsi]] approached Disney with a plan for a tribute to [[UNICEF]], the United Nations Children's Fund.<ref name=":1">{{Cite book |last1=Disney |first1=Walt |url=https://www.worldcat.org/title/ocm59360033 |title=Walt Disney: conversations |last2=Jackson |first2=Kathy Merlock |date=2006 |publisher=University Press of Mississippi |isbn=978-1-57806-712-1 |edition=1st |series=Conversations with comic artists |location=Jackson |pages=83 |oclc=ocm59360033}}</ref> Walt Disney Productions agreed to construct, maintain, and operate a boat ride for Pepsi-Cola,<ref>{{Cite news |date=1963-10-20 |title=Disney Official's Answer: It Was Just a Business Deal |url=https://www.newspapers.com/article/the-register-disney-officials-answer-i/153972814/ |access-date=2024-08-25 |work=The Register |pages=18}}</ref> which was called "It's a Small World – A Tribute to UNICEF".<ref name="p226776028" /><ref name="p1017107670" /> Pepsi also gave UNICEF $100,000 for the construction of an exhibit next to the ride, as well as $200,000 in [[Bond (finance)|bonds]].<ref name="n154035431">{{Cite news |last=Crews |first=Watson Jr. |date=1964-08-09 |title=The Big Kid Hit |url=https://www.newspapers.com/article/daily-news-the-big-kid-hit/154035431/ |access-date=2024-08-26 |work=Daily News |pages=5}}</ref><ref name="nyt-1964-08-21">{{Cite news |date=1964-08-21 |title=Advertising: Fair 'Hits the Spot' With Pepsi |url=https://www.nytimes.com/1964/08/21/archives/advertising-fair-hits-the-spot-with-pepsi.html |access-date=2024-08-26 |work=The New York Times |language=en-US |issn=0362-4331}}</ref> <blockquote>Disney seemed to be the showman to give us the package we want ... He's terrific. He's got his hands in more bowls than anyone I've ever seen, but he accomplishes what he sets out to do. — J. G. Mullaly, Ford's World's Fair program manager<ref name=":1" /></blockquote> === Operations === The World's Fair opened on April 22, 1964,<ref name="The Sun 1964">{{Cite news |date=April 23, 1964 |title=World's Fair Opens To Picketing; Stall-In Fails: Johnson Foresees Global Peace Soon Rain, Racial Troubles Keep Crowd To 90,000; More Than 290 Integrationists Seized |work=The Sun |page=1 |id={{ProQuest|540050678}} |postscript=none}}; {{Cite news |date=April 23, 1964 |title=Rain Soaks Crowd; Sit-Ins Mar Festivities at Some Pavilions—Attendance Cut |url=https://www.nytimes.com/1964/04/23/archives/rain-soaks-crowd-sitins-mar-festivities-at-some-pavilionsattendance.html |url-status=live |archive-url=https://web.archive.org/web/20240514000810/https://www.nytimes.com/1964/04/23/archives/rain-soaks-crowd-sitins-mar-festivities-at-some-pavilionsattendance.html |archive-date=May 14, 2024 |access-date=May 13, 2024 |work=The New York Times |language=en-US |issn=0362-4331}}</ref> and UN Secretary General [[U Thant]] dedicated It's a Small World three days later, on April 25.<ref>{{Cite news |last=Lelyveld |first=Joseph |date=1964-04-26 |title=Children at Fair Ride and Shriek; And Some Get Very Weary Sooner or Later |url=https://www.nytimes.com/1964/04/26/archives/children-at-fair-ride-and-shriek-and-some-get-very-weary-sooner-or.html |access-date=2024-08-25 |work=The New York Times |language=en-US |issn=0362-4331}}</ref><ref name="p540115498">{{Cite news |date=26 Apr 1964 |title='Epoch-Making' N.Y. Fair Is Saluted By U Thant |work=The Baltimore Sun |page=3 |issn=1930-8965 |id={{ProQuest|540115498}}}}</ref> Tickets cost 60 cents for children and 95 cents for adults, and proceeds from ticket sales were donated to UNICEF.<ref name="n154035431" /><ref name="nyt-1964-08-21" /> Despite the admission fee, it was still one of the fair's most popular exhibits, with 35,000 to 40,000 daily riders on average.<ref name="nyt-1964-08-21" /> The attraction saw nearly five million visitors during the first year alone.<ref name="p226833259">{{Cite news |date=27 Mar 1965 |title=Disney Fantasy Tour At Pepsi-Cola Pavilion |work=New York Amsterdam News |page=56 |id={{proQuest|226833259}}}}</ref><ref name="p964064565">{{cite magazine |date=Jul 7, 1965 |title=Vaudeville: Soft Drink Workers Local Throws Pepsi Exhibit to Milk and Juice |magazine=Variety |pages=49 |volume=239 |issue=7 |id={{ProQuest|964064565}}}}</ref> A writer for ''The New York Times'' wrote that the "wondrous boat ride" was worth riding multiple times,<ref>{{Cite news |date=1964-04-22 |title=A Visitor's Guide to 5 Main Areas; Systematic Approach Will Cause Less Fatigue |url=https://www.nytimes.com/1964/04/22/archives/a-visitors-guide-to-5-main-areas-systematic-approach-will-cause.html |access-date=2024-08-25 |work=The New York Times |language=en-US |issn=0362-4331}}</ref> and ''[[The Christian Science Monitor]]'' called the attraction "one of the greatest contributions to world peace ever shown anywhere".<ref name="p510567114">{{cite news |last=Smith |first=Everett M. |date=16 May 1964 |title=Wonders of Tomorrow With Audio-animatronics At the World's Fair |work=The Christian Science Monitor |page=15 |issn=0882-7729 |id={{ProQuest|510567114}}}}</ref> The World's Fair version of the ride was also featured in the TV show ''Disney Goes to the World's Fair''.<ref>{{Cite news |date=1964-05-17 |title=Walt Disney 'Goes to the Fair' |url=https://www.newspapers.com/article/richmond-times-dispatch-walt-disney-goe/154036276/ |access-date=2024-08-26 |work=Richmond Times-Dispatch |pages=182}}</ref> The fair did not operate between October 18, 1964,<ref>{{Cite news |date=October 19, 1964 |title=Young Employes Say Farewells Gather to Reminisce on Six Months at Fair — Few Expecting to Return |url=https://www.nytimes.com/1964/10/19/archives/young-employes-say-farewells-gather-to-reminisce-on-six-months-at.html |url-status=live |archive-url=https://web.archive.org/web/20240516194354/https://www.nytimes.com/1964/10/19/archives/young-employes-say-farewells-gather-to-reminisce-on-six-months-at.html |archive-date=May 16, 2024 |access-date=May 16, 2024 |work=The New York Times |language=en-US |issn=0362-4331 |postscript=none}}; {{cite news |last=Cassidy |first=Joseph |date=October 19, 1964 |title=Fair's Last Day Draws Crowd |url=https://www.newspapers.com/article/daily-news-fairs-last-day-draws-crowd/147511723/ |url-status=live |archive-url=https://web.archive.org/web/20240516195531/https://www.newspapers.com/article/daily-news-fairs-last-day-draws-crowd/147511723/ |archive-date=May 16, 2024 |access-date=May 16, 2024 |work=New York Daily News |pages=67 |via=newspapers.com |issn=2692-1251}}</ref> and April 21, 1965.<ref>{{Cite news |last=Alden |first=Robert |date=April 22, 1965 |title=158,000 Open the Fair's Second Year; Paid Admissions Are 3 Times More Than First Day's in '64 158,000, Half of Them Children, Attend World's Fair on Crisp, Sunny Opening Day |url=https://www.nytimes.com/1965/04/22/archives/158000-open-the-fairs-second-year-paid-admissions-are-3-times-more.html |url-status=live |archive-url=https://web.archive.org/web/20240516213745/https://www.nytimes.com/1965/04/22/archives/158000-open-the-fairs-second-year-paid-admissions-are-3-times-more.html |archive-date=May 16, 2024 |access-date=May 16, 2024 |work=The New York Times |language=en-US |issn=0362-4331 |postscript=none}}; {{cite news |last=O'Neill |first=Maureen |date=April 22, 1965 |title=The Natives Return—They're Hardy Lot |url=https://www.newspapers.com/article/newsday-suffolk-edition-the-natives-re/147516845/ |url-status=live |archive-url=https://web.archive.org/web/20240516213738/https://www.newspapers.com/article/newsday-suffolk-edition-the-natives-re/147516845/ |archive-date=May 16, 2024 |access-date=May 16, 2024 |work=Newsday |pages=91 |via=newspapers.com |issn=2574-5298}}</ref> Between the fair's two seasons, the figures were refurbished at Disney's studios in Hollywood.<ref name="p913625981">{{cite news |last=Wiemer |first=Robert |date=30 Nov 1964 |title=Fair Is Anything But Fair As It Awaits Snow |work=Newsday |page=11 |issn=2574-5298 |id={{ProQuest|913625981}}}}</ref> The ride remained otherwise unchanged, although the queue line was modified to increase visitor flow.<ref name="p226833259" /> To accommodate the high ridership, the ride was operating 15 hours a day by mid-1965;<ref>{{Cite news |date=1965-07-18 |title=Pavilion Hours Are Extended As Fair Attendance Soars |url=https://www.newspapers.com/article/the-central-new-jersey-home-news-pavilio/154042964/ |access-date=2024-08-26 |work=The Central New Jersey Home News |pages=2}}</ref> the attraction had recorded 10.3 million total visitors by the end of the second year.<ref name="n153989293">{{Cite news |date=1966-07-04 |title=Disney's 'It's Small World' Makes Real Treat for Youths |url=https://www.newspapers.com/article/daily-news-post-disneys-its-small-wor/153989293/ |access-date=2024-08-25 |work=Daily News-Post |pages=7}}</ref> After the fair ended on October 17, 1965,<ref name="Abrams 1965">{{cite news |last1=Abrams |first1=Arnold |last2=Smith |first2=Edward G. |date=October 18, 1965 |title=Drunks and Vandals Close the Fair: They Dig the World's Fair on Its Last Day |url=https://www.newspapers.com/article/newsday-suffolk-edition-drunks-and-van/149444310/ |access-date=2024-06-16 |work=Newsday |pages=5, [https://www.newspapers.com/article/newsday-suffolk-edition-drunks-and-van/149444344/ 79] |via=newspapers.com |issn=2574-5298 |id={{ProQuest|914444914}} |postscript=none}}; {{cite news |last=Alden |first=Robert |date=October 18, 1965 |title=Vandalism Mars Last Day Of the Two-Year Exposition; Weeping Children, Sad Employes and Vandalism Abound as World's Fair Closes |url=https://www.nytimes.com/1965/10/18/archives/vandalism-mars-last-day-of-the-twoyear-exposition-weeping-children.html |url-status=live |archive-url=https://web.archive.org/web/20240516215354/https://www.nytimes.com/1965/10/18/archives/vandalism-mars-last-day-of-the-twoyear-exposition-weeping-children.html |archive-date=May 16, 2024 |access-date=May 16, 2024 |work=The New York Times |language=en-US |issn=0362-4331}}</ref> the Walt Disney Company planned to send the ride to [[Disneyland]] in [[Anaheim, California]], U.S.<ref name="p179386193">{{cite news |last=Vernon |first=Scott |date=16 Feb 1964 |title=Disney Puts His Magic in N. Y. Fair: Speaking Lincoln to Cave Men |work=Chicago Tribune |page=H17 |issn=1085-6706 |id={{ProQuest|179386193}}}}</ref><ref name="p962973627">{{cite magazine |date=12 May 1965 |title=Pictures: Those Disney 'Dolls' At N.Y. World's Fair Part of 'Gnomobil' Film |magazine=Variety |pages=22 |volume=238 |issue=12 |id={{ProQuest|962973627}}}}</ref> Its high hourly capacity influenced future attractions; [[Pirates of the Caribbean (attraction)|Pirates of the Caribbean]] had been under construction at Disneyland as a subterranean walk-through, but that design was changed to a boat ride.<ref>{{cite book |last=Fanning |first=Jim |title=Disneyland Challenge |publisher=Disney Editions |year=2009 |isbn=978-14231-0675-3 |pages=28}}</ref> === Description === The ride was located on one of the largest sites in the fairground's industrial zone.<ref>{{Cite news |last=Bennett |first=Tom |date=1963-08-26 |title=Scope |url=https://www.newspapers.com/article/buffalo-courier-express-scope/153974060/ |access-date=2024-08-25 |work=Buffalo Courier Express |pages=17}}</ref> The ''1965 Official Guide Book to the New York World's Fair'' described the ride as "a salute to the children of the world".<ref name="designing"> {{cite web |title=Designing "It's a Small World" – The 1964 New York World's Fair |url=http://www.designingdisney.com/content/designing-its-small-world-1964-new-york-worlds-fair |url-status=dead |archive-url=https://web.archive.org/web/20130101121553/http://www.designingdisney.com/content/designing-its-small-world-1964-new-york-worlds-fair |archive-date=January 1, 2013 |access-date=November 28, 2011}} </ref> As planned, the ride was nine minutes long and could accommodate 54,000 visitors an hour.<ref name="p914356109">{{cite news |last=Ommerman |first=Betty |date=23 Jan 1964 |title=UNICEF Aide Seeks Fair Volunteers |work=Newsday |page=49 |issn=2574-5298 |id={{ProQuest|914356109}}}}</ref><ref name="p1017107670" /> Outside was Rolly Crump's 12-story ''Tower of the Four Winds'',<ref name="MacDonald 2024">{{cite web |last=MacDonald |first=Brady |date=April 22, 2024 |title=Disneyland Pays Tribute to Tower of the Four Winds During Pixar Fest |url=https://www.ocregister.com/2024/04/22/disneyland-pays-tribute-to-tower-of-the-four-winds-during-pixar-fest/ |url-status=live |archive-url=https://web.archive.org/web/20240601212313/https://www.ocregister.com/2024/04/22/disneyland-pays-tribute-to-tower-of-the-four-winds-during-pixar-fest/ |archive-date=June 1, 2024 |access-date=June 1, 2024 |website=Orange County Register}}</ref><ref name="PSH 2014 z923">{{cite book |last1=Pearce |first1=Celia |url=https://books.google.com/books?id=x4shBwAAQBAJ&pg=PA410 |title=Meet Me at the Fair: A World's Fair Reader |last2=Schweizer |first2=Bobby |last3=Hollengreen |first3=Laura |publisher=(Carnegie Mellon University) ETC Press |year=2014 |isbn=978-1-312-11587-3 |page=410 |access-date=August 25, 2024}}</ref> an [[openwork]] structure made of aluminum.<ref name="Stern (1995) p. 1044" /> The tower was a large sculpture measuring {{Convert|120|ft}} tall,<ref name="n154035431" /><ref name="PSH 2014 z923" /> with depictions of animals that blew around in the wind.<ref>{{cite book |last1=Williams |first1=Pat |url=https://books.google.com/books?id=RV2hAgAAQBAJ&pg=PT425 |title=How to Be Like Walt: Capturing the Disney Magic Every Day of Your Life |last2=Denney |first2=Jim |publisher=Health Communications Incorporated |year=2010 |isbn=978-0-7573-9446-1 |page=425 |access-date=August 25, 2024}}</ref> Next to the ride was a store for UNICEF,<ref name="Pepsi-Cola">{{cite web |date=December 27, 2022 |title=Pepsi-Cola |url=https://www.worldsfairphotos.com/nywf64/pepsi.htm |url-status=live |archive-url=https://web.archive.org/web/20240524203024/https://www.worldsfairphotos.com/nywf64/pepsi.htm |archive-date=May 24, 2024 |access-date=June 1, 2024 |website=The 1964–1965 New York World's Fair}}</ref> and there were also UNICEF exhibits that were managed by [[Disneyland]] staff.<ref name="p1017107670" /> Entertainers dressed as the [[Seven Dwarfs#Disney Dwarfs|Seven Dwarfs]] roamed around the attraction's [[queue line]], mingling with riders.<ref name="nyt-1964-06-04">{{Cite news |date=1964-06-04 |title=Dwarfs at Fair Vie for Laughs; Young Men in Disney Roles Have Fun Being Funny |url=https://www.nytimes.com/1964/06/04/archives/dwarfs-at-fair-vie-for-laughs-young-men-in-disney-roles-have-fun.html |access-date=2024-08-25 |work=The New York Times |language=en-US |issn=0362-4331}}</ref> Silent jets propelled the boats through a winding track.<ref name="n154035431" /> The boat ride depicted faraway locations where people could buy Pepsi-Cola,<ref name="Stern (1995) p. 1044">{{Cite New York 1960|page=1044}}</ref><ref name="p226833259" /> as well as fanciful depictions of landmarks such as the [[Tower of Pisa]], [[Taj Mahal]], and [[Eiffel Tower]].<ref name="n154035431" /><ref name="p371609254">{{Cite news |date=25 Apr 1964 |title=Disney World Of Fun, Fantasy Featured At The World's Fair |work=New Pittsburgh Courier |page=20 |id={{ProQuest|371609254}}}}</ref> Throughout the ride were audio-animatronic dolls of singing children from around the world,<ref name="p914356109" /><ref name="p226833259" /> placed on both sides of the ride.<ref name="p179386193" /> There were 350 figures that sang the "it's a Small World (After All)" song in various languages.<ref name="p962663036" /><ref name="p371609254" /> Each of the figures was intended to be in constant motions; some figures sang, while others danced or played instruments.<ref name="n154035702" /> Each section of the ride included figures from a different nationality, except at the end of the ride, where figures from every nationality sang side-by-side.<ref name="n154040645">{{Cite news |last=Raynolds |first=Ron |date=1965-07-08 |title=Walt Disney for President |url=https://www.newspapers.com/article/bennington-banner-walt-disney-for-presid/154040645/ |access-date=2024-08-26 |work=Bennington Banner |pages=4}}</ref>
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