Editing KDWB-FM (section)

===History of 101.3 FM===
101.3 FM began broadcasting on July 18, 1960,<ref>{{cite news|first=Will|last=Jones|url=https://www.newspapers.com/clip/63075150/more-fm-on-the-way/|date=July 18, 1960|title=More FM on the Way|page=34|work=Minneapolis Morning Tribune}}</ref> as WPBC-FM, simulcasting daytime-only [[KKMS (AM)|WPBC (980 AM)]] and broadcasting at night.<ref>{{cite news|url=https://www.newspapers.com/clip/63075109/|access-date=November 11, 2020|date=July 14, 1960|page=13B|work=The Minneapolis Star|title=A new FM radio station...}}</ref> Four years later, owners Bill and Becky Ann Stewart received approval to move both stations from Minneapolis to Richfield, including an increase of the AM's power to 5&nbsp;kW.<ref name="hc">{{Cite web|url= https://cdbs.recnet.com/corres/?doc=71366 |title= History Cards for KDWB-FM|publisher=[[Federal Communications Commission]]}} ([[Wikipedia:WikiProject Radio Stations/History Cards|Guide to reading History Cards]])<!--Converted from {{FCC letter}}--></ref> In 1969, the stations separated their programming, with the FM retaining the "good music" format, and the AM adopting a middle-of-the-road ("MOR") format.<ref>{{cite news|url=https://www.newspapers.com/clip/63075219/|title=WPBC Adult Radio Expands Programming Services|date=August 29, 1969|access-date=November 11, 2020|work=The Minneapolis Tribune|page=19}}</ref> The studios, transmitters (both AM and FM), towers and offices were located at the intersection of Cliff Road and Cedar Avenue (presently "Nichols Road"), in [[Eagan, Minnesota|Eagan]].

The Stewarts sold WPBC-AM-FM in 1972, citing increased competition from larger companies, to [[Fairchild Aircraft|Fairchild Industries]] for $1.5&nbsp;million. Fairchild subsequently dismissed the staff and overhauled both stations. On November 3, 1972, WPBC became WYOO, airing an oldies format, while WPBC-FM went off the air for technical adjustments, to emerge as [[album-oriented rock]] station WRAH<ref>{{cite news|url=https://www.newspapers.com/clip/63075276/|access-date=November 11, 2020|date=November 4, 1972|pages=1A, 7A|work=Minneapolis Tribune|title='Scrapbook' shut by 'Golden Oldies' for WPBC radio}}</ref> on January 23, 1973.<ref>{{cite news|url=https://www.newspapers.com/clip/63076152/|access-date=November 12, 2020|first=Forrest|last=Powers|date=January 19, 1973|page=23A|title=WRAH May Start With Hum|work=The Minneapolis Star}}</ref>

After making its debut to middling ratings that continually declined, WYOO pivoted in April 1974, spearheaded by new general manager Mike Sigelman, the former sales manager of KDWB.<ref>{{cite news|url=https://www.newspapers.com/clip/63075384/|access-date=November 11, 2020|first=Irv|last=Letofsky|title=WYOO to make nostalgia craze only a memory|work=Minneapolis Tribune|page=10B|date=April 10, 1974}}</ref> A shift to adult contemporary was met with even lower ratings; with management seeing a gap for an FM Top 40 station, both stations flipped<ref>{{cite news|url=https://www.newspapers.com/clip/63075435/|access-date=November 11, 2020|date=October 17, 1974|work=Minneapolis Star|title=Ear tuggers dabble in art|first=Forrest|last=Powers|page=23B}}</ref> on August 26, 1974, while broadcasting from the [[Minnesota State Fair]].{{r|sun}} The market's fourth Top 40 at the time, originally intended to be "Y100" until [[WHYI-FM|WHYI Miami]] sent a cease and desist letter, quickly became a competitive station in the market.

U100 enjoyed a colorful but short life. The AM dial in the Twin Cities was packed with Top 40 stations, with U100, KDWB, [[KFAN (AM)|WDGY]] and [[KSTP (AM)|KSTP]] all fighting for the same audience. AM music stations also desired to transition to the increasingly popular FM dial. In early [[1976 in radio|1976]], Fairchild Industries placed both stations on the market. [[Entercom|Entertainment Communications, Inc.]], the owner of [[easy listening]] station [[KXXR|WAYL (93.7 FM)]], was interested in the AM station to simulcast WAYL's signal, but it could not buy a second FM station in the market under the rules of the time. This meant that Fairchild needed to find a buyer for the FM station; the company contacted owners of standalone AM stations in the area. Doubleday Broadcasting was not actively seeking an FM station at the time, but offered to buy WYOO-FM in February 1976 after it was presented with a generous deal that included the FM station and the building in [[Eagan, Minnesota|Eagan]] that housed both stations for $850,000.<ref>{{cite news|url=https://www.newspapers.com/clip/63075543/|access-date=November 11, 2020|date=February 16, 1976|page=9B|title=WYOO-FM is sold to KDWB owner|work=Minneapolis Tribune}}</ref> KDWB's general manager at the time, Gary Stevens, said that it did not buy WYOO-FM to shut down a competitor, but rather to take advantage of what it saw as a good deal.<ref name="sun">{{cite news|title=Playing The Lame Duck Boogie At U100 Radio|first=Dave|last=Hill|pages=9, 10|work=Sun|date=May 27, 1976|url=http://www.radiotapes.com/user/U100%20-%20Sun.pdf|archive-url=https://web.archive.org/web/20110715145329/http://www.radiotapes.com/user/U100%20-%20Sun.pdf |archive-date=July 15, 2011 |url-status=dead|access-date=November 12, 2020}}</ref> The AM station was then sold to WAYL for $625,000.<ref>{{cite news|url=https://worldradiohistory.com/Archive-BC/BC-1976/1976-05-17-BC.pdf|access-date=November 11, 2020|date=May 17, 1976|page=34|title=Changing Hands|work=Broadcasting}}</ref>

"U100" ended at midnight on September 16 [[1976 in radio|1976]],<ref>{{cite news|url=https://www.newspapers.com/clip/63075594/|title=WYOO signals taken over by KDWB on FM and by WAYL on AM|access-date=November 11, 2020|date=September 16, 1976|page=4C|work=Minneapolis Star}}</ref> and under KDWB PD John Sebastian, KDWB morning personality Dave Thomson launched the KDWB AM/FM simulcast the following morning at 6:00 with "[[Bad Blood (Neil Sedaka song)|Bad Blood]]" by [[Neil Sedaka]] as the first song played following a pre-recorded announcement introducing the change from U100. Full-time AM/FM simulcasts on stations licensed to large cities (cities with populations over 100,000) had not been allowed by the FCC since 1965. However, KDWB's simulcast was permitted via a conditional waiver and a technicality: while the AM was licensed to St. Paul (a community of over 100,000), the FM's city of license, Richfield, had a substantially smaller population. The FCC deemed the request to be in the public interest; however, KDWB was required by the FCC to broadcast eight hours of separate FM non-simulcast public affairs programming per week, with a portion focused on Richfield. The public affairs programs were broadcast from the former WYOO studio B news room and master control board in Eagan.

Boosted by the FM stereo simulcast and the removal of one of its competitors, KDWB quickly regained its position as the dominant Top 40 station in the Twin Cities. After a brief stint with a [[contemporary hit radio|CHR]]/[[album rock]] hybrid as "Y-11", WDGY switched to a [[country music|country]] format on September 2 [[1977 in radio|1977]]. [[KSTP (AM)|KSTP]] began to lean [[Adult Top 40]] during the late 1970s and evolved into a [[talk radio|talk]] station by the early 1980s (as its music focus shifted to FM sister, [[KS95]]). By the end of the decade, KDWB was the only Top 40 station in the Twin Cities.