Editing Mary Kay and Johnny (section)

==Viewership==
At a time when there were no TV ratings (the [[A.C. Nielsen Co.|A.C. Nielsen Company]] would not begin measuring TV ratings until 1950), [[Anacin]] decided to take a chance and sponsor the show.  This decision worried the advertising executives at Anacin, who thought that they might be wasting money by sponsoring a show with a sparse audience.  A simple, non-scientific scheme to gauge the size of the audience was hatched.  During one commercial spot, Anacin offered a free pocket mirror to the first 200 viewers who wrote in requesting one.  As a precaution, they purchased a total of 400 mirrors in case the audience was twice as large as they expected.  Although the free mirror was offered only during that one spot, Anacin received nearly 9000 requests for mirrors.<ref>Mitz, Rick. ''The Great TV Sitcom Book (Expanded Edition)''. New York, NY: Perigee Books - Putnam Publishing Co., 1983, p9.  Print.</ref>