Editing Paramount Media Networks (section)

=== Expansion (2011–2019) ===
MTV Networks was renamed '''Viacom Media Networks''' in 2011. In the fall of 2012, media analysts began to report that ratings among some of Viacom's leading brands in the United States were experiencing declines in viewership.<ref>{{cite web|last=Jannarone |first=John |url=https://www.wsj.com/articles/SB10001424052970204005004578081250039467718 |title=Audiences Fall for MTV, Comedy Central |publisher=The Wall Street Journal |date=October 28, 2012 |access-date=June 22, 2013}}</ref><ref>{{cite web|last=Flint |first=Joe |url=https://www.latimes.com/entertainment/envelope/la-xpm-2012-oct-10-la-et-ct-mtv-ratings-20121010-story.html |title=MTV has big ratings issue, analyst warns |work=Los Angeles Times |date=October 10, 2012 |access-date=June 22, 2013}}</ref> MTV, Comedy Central and Nickelodeon were of most concern to investors as the three account for roughly 50% of Viacom's operating profit, estimated David Bank of RBC Capital Markets.

In 2017, Viacom announced a five-point restructuring plan, in which the company would pour most of its resources behind six "flagship brands". These were MTV, Comedy Central, Nickelodeon, [[Nick Jr. Channel]], [[BET]], and Paramount Pictures.<ref>{{cite web|url=https://deadline.com/2017/02/viacom-ceo-bob-bakish-supports-paramount-non-core-networks-how-long-1201906682/|title=Viacom CEO Supports Paramount And Non-Core Networks – But For How Long?|last=Lieberman|first=David|website=Deadline Hollywood|date=February 9, 2017|access-date=September 18, 2017}}</ref><ref>{{cite web|url=https://www.multichannel.com/news/viacom-stock-rises-restructuring-410804|title=Viacom Stock Rises on Restructuring|website=Multichannel|date=February 9, 2017|access-date=September 2, 2019}}</ref><ref>{{cite web|url=https://www.mesalliance.org/2017/02/09/viacom-unveils-five-point-turnaround-plan-mesa/|title=Viacom Unveils Five-Point Turnaround Plan (MESA)|date=February 9, 2017|access-date=September 2, 2019}}</ref><ref>{{cite web|url=https://tbivision.com/2017/02/09/viacom-outlines-five-point-turnaround-plan/713091/|title=Viacom outlines five point turnaround plan|website=TBI Vision|date=February 9, 2017|access-date=September 2, 2019}}</ref> In February 2017, cable channels [[CMT (American TV channel)|CMT]] and [[TV Land]] were moved from the Kids and Family Group to the Global Entertainment Group under Kevin Kay, joining up with Spike TV.<ref>{{cite news |last1=Goldberg |first1=Lesley |title=Viacom Restructure: CMT, TV Land Moved to Kevin Kay's Global Entertainment Group |url=https://www.hollywoodreporter.com/news/viacom-restructure-cmt-tv-land-moved-kevin-kays-global-entertainment-group-971007 |access-date=February 5, 2019 |work=The Hollywood Reporter |date=February 1, 2017 |language=en}}</ref> During the same month, it was announced that Spike would be relaunched as [[Paramount Network]] in 2018, aligning with the namesake film studio and being positioned as Viacom's main general entertainment outlet.<ref>{{cite web|url=https://deadline.com/2017/02/spike-the-paramount-network-renamed-viacom-rebranding-1201906611/|title=Spike President On Channel's Rebranding As The Paramount Network|last=Andreeva|first=Nellie|website=Deadline Hollywood|date=February 9, 2017|access-date=February 10, 2017}}</ref><ref>{{cite web|url=https://deadline.com/2017/02/spike-name-change-the-paramount-network-viacom-1201906039/|title=Spike To Change Name & Become The Paramount Network In Viacom Rebranding|last=Andreeva|first=Nellie|website=Deadline Hollywood|date=February 9, 2017|access-date=September 18, 2017}}</ref> BET Networks launched [[BET+]] in September of 2017.

In October 2018, Kevin Kay was announced to be leaving his position as head of the Entertainment Group. CMT was transferred from the Entertainment Group to the Music Group under president Chris McCarthy, with his exit. Executive Kent Alterman would take charge of Paramount Network and TV Land to go with his current leadership of Comedy Central and [[Bellator MMA]].<ref>{{cite news |last1=Holloway |first1=Daniel |last2=Otterson |first2=Joe |title=Kevin Kay Exits Paramount Network as Viacom Reorganizes Cable Channels |url=https://variety.com/2018/tv/news/kevin-kay-paramont-network-1202994450/ |access-date=February 5, 2019 |work=Variety |date=October 25, 2018 |language=en}}</ref>

In 2019, after acquiring the free streaming service [[Pluto TV]], Viacom would launch several channels on the service branded after its Media Networks and company–owned [[intellectual properties|IP]].<ref>{{Cite web|url=https://www.hollywoodreporter.com/news/viacom-acquires-free-streaming-platform-pluto-tv-340-million-1178191|title=Viacom Acquires Free Streaming Platform Pluto TV for $340 Million|website=The Hollywood Reporter|date=January 22, 2019|language=en|access-date=2019-01-23}}</ref><ref>{{Cite web|url=https://www.businesswire.com/news/home/20190304005551/en/Viacom-Announces-Completion-Pluto-TV-Acquisition|title=Viacom Announces Completion of Pluto TV Acquisition|date=2019-03-04|website=www.businesswire.com|language=en|access-date=2019-03-04}}</ref><ref>{{Cite web|url=https://variety.com/2019/digital/news/viacom-newfronts-pluto-tv-channels-originals-slate-1203200042/|title=Viacom Launching 14 Free Channels on Pluto TV, Sets Broad Digital Originals Slate|last=Spangler|first=Todd|date=2019-04-29|website=Variety|language=en|access-date=2019-04-30}}</ref><ref>{{cite web|url=https://digiday.com/media/viacom-will-debut-15-channels-pluto-tv-bolster-upfront-pitch/|title=Viacom will debut 15 channels on Pluto TV to bolster its upfront pitch|first=Tim|last=Peterson|date=16 April 2019|access-date=29 April 2019}}</ref>