Editing Peter Max (section)

===1970s===
[[File:Expo74 Stamp.jpg|thumb|[[U.S. postage stamp]] featuring Max's artwork commemorating Expo '74]]

In 1970, many of Max's products and posters were featured in the exhibition "The World of Peter Max," which opened at the M.H. de Young Memorial Museum in San Francisco.<ref>{{cite book |url=https://books.google.com/books?id=Z0ZOAAAAYAAJ |title=''The World of Peter Max exhibition'' |access-date=2012-04-11 |archive-url=https://web.archive.org/web/20140111222629/http://books.google.com/books/about/The_world_of_Peter_Max.html?id=Z0ZOAAAAYAAJ |archive-date=2014-01-11 |url-status=live |last1=Max |first1=Peter |year=1970 }}</ref> The [[United States Postal Service]] commissioned Max to create the 10-cent postage stamp to commemorate the [[Expo '74]] World's Fair in [[Spokane]], Washington, and Max drew a colorful psychedelic scene with a "Cosmic Jumper" and a "Smiling Sage" against a backdrop of a cloud, sun rays and a ship at sea on the theme of "Preserve the Environment."<ref>{{cite web |author=Iqzero.net and Dick Sine |url=http://usstampgallery.com/view.php?id=301eaf56af1c4d75326e4d40eeea8153a89ce7f5 |title=''Expo 74 Postage Stamp'' |publisher=Usstampgallery.com |date=1974-04-18 |access-date=2012-04-11 |archive-url=https://web.archive.org/web/20131227064034/http://usstampgallery.com/view.php?id=301eaf56af1c4d75326e4d40eeea8153a89ce7f5 |archive-date=2013-12-27 |url-status=live }}</ref> According to ''The New York Times'', "His DayGlo-inflected posters became wallpaper for the turn on, tune in, drop out generation."<ref name="NYTimes">{{cite news |author=Chozick, Amy |url=https://www.nytimes.com/2019/05/28/business/peter-max-dementia-cruise-ship-auctions.html |title=Dementia Stopped Peter Max From Painting. For Some, That Spelled a Lucrative Opportunity. |id={{Gale|A587414117}} |issn=0362-4331 |archive-url=https://web.archive.org/web/20220405044045/https://www.nytimes.com/2019/05/28/business/peter-max-dementia-cruise-ship-auctions.html?action=click&module=Top%20Stories&pgtype=Homepage |page=1(L) |archive-date=2022-04-05 |date=2019-06-02 |newspaper=The New York Times |orig-date=2019-05-28 |access-date=2019-05-28}}</ref>

On July 4, 1976, Max began his [[Statue of Liberty]] series leading to his efforts with [[Chrysler]] CEO [[Lee Iacocca]] to help in the restoration of the statue.<ref>{{cite web |url=http://articles.orlandosentinel.com/2010-11-12/entertainment/os-ppl-peter-max-in-orlando-20101108_1_statue-of-liberty-painting-lady-liberty-pop-artist-peter-max |title=''Statue of Liberty series'' |work=Orlando Sentinel |date=2010-11-12 |access-date=2012-04-11 |archive-url=https://web.archive.org/web/20131227142507/http://articles.orlandosentinel.com/2010-11-12/entertainment/os-ppl-peter-max-in-orlando-20101108_1_statue-of-liberty-painting-lady-liberty-pop-artist-peter-max |archive-date=2013-12-27 |url-status=dead }}</ref> Also that year, "Peter Max Paints America" was commissioned by the ASEA of Sweden. The book project commemorated the [[United States Bicentennial]] and included the following foreword: "Peter Max Paints America is based on works of art commissioned by ASEA of Sweden on the 200th anniversary of the founding of the United States of America, in sincere recognition of the historic bonds of friendship between the people of Sweden and the people of the United States, recalling that Sweden was one of the first countries to extend its hand in friendship to the new nation."<ref name='PeterMaxPaintsAmerica'>{{cite book |last=Zurbel |first=Victor |author-link=Victor Zurbel |title=Peter Max Paints America |publisher=Acropolis Books Ltd., New York |year=1976 |edition=1st |page=1 |isbn=0-87491-042-0}}</ref> Max had also been commissioned to design bilingual welcome signs for the US borders, and they were set to be unveiled in 1976; the signs, however, did not go up. Max's stylized signs were considered 'too psychedelic' – which to the then-government meant that they encouraged drug use. Despite Max's objections to these accusations, the signs remained in storage until 1977, when the administration change brought a change in attitude. The signs remained in place until 1984, when they were replaced by 'more conventional signage.'<ref>{{Cite web|title=Did You Know... 'Psychedelic' Signage Welcomed Visitors at U.S. Border Crossings?|url=https://www.cbp.gov/about/history/did-you-know/peter-max|access-date=2021-07-16|website=U.S. Customs and Border Protection|language=en}}</ref>