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The Wall Street Journal
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===21st century=== [[File:Vladimir Putin 11 February 2002-1.jpg|thumb|upright=1|[[Vladimir Putin]] with ''Wall Street Journal'' correspondent [[Karen Elliott House]] in 2002]] In 2003, Dow Jones began to integrate reporting of the ''Journal''{{'s}} print and online subscribers together in [[Audit Bureau of Circulations (North America)|Audit Bureau of Circulations]] statements.<ref>"The Wall Street Journal Announces New Integrated Print and Online Sales and Marketing Initiatives". Press release. November 3, 2003.</ref> In 2007, it was commonly believed to be the largest paid-subscription news site on the Web, with 980,000 paid subscribers.<ref name="Crossen"/> Since then, digital subscription has risen to 1.3 million as of September 2018, falling to number two behind ''[[The New York Times]]'' with 3 million digital subscriptions.<ref>{{cite web|url=https://phys.org/news/2018-11-newscorp-higher-profits-subscriptions.html|title=NewsCorp sees higher profits as subscriptions rise|website=phys.org|access-date=April 13, 2019|archive-date=April 13, 2019|archive-url=https://web.archive.org/web/20190413220253/https://phys.org/news/2018-11-newscorp-higher-profits-subscriptions.html|url-status=live}}</ref> In May 2008, an annual subscription to the [[digital edition]] of ''The Wall Street Journal'' cost $119 for those who do not have subscriptions to the print edition. By June 2013, the monthly cost for a subscription to the online edition was $22.99, or $275.88 annually, excluding introductory offers.<ref>{{cite web |url=https://subscribe.wsj.com |title=Subscribing to the Wall Street Journal |work=The Wall Street Journal |date=June 17, 2013 |url-status=live |archive-url=https://web.archive.org/web/20131114212045/https://subscribe.wsj.com/ |archive-date=November 14, 2013}}</ref> Digital subscription rates increased dramatically to $443.88 per year as its popularity increased over print, with first-time subscribers paying $187.20 per year.<ref>{{cite web|title=The Wall Street Journal|url=https://store.wsj.com/shop/us/us/wsjusasa0419/?inttrackingCode=aaqt86ty&icid=WSJ_ON_PHP_ACQ_NA&n2IKsaD9=n2IKsaD9&Pg9aWOPT=Pg9aWOPT&Cp5dKJWb=Cp5dKJWb&APCc9OU1=APCc9OU1%7Ctitle=The|access-date=August 6, 2021|website=store.wsj.com|archive-date=August 6, 2021|archive-url=https://web.archive.org/web/20210806141222/https://store.wsj.com/shop/us/us/wsjusasa0419/?inttrackingCode=aaqt86ty&icid=WSJ_ON_PHP_ACQ_NA&n2IKsaD9=n2IKsaD9&Pg9aWOPT=Pg9aWOPT&Cp5dKJWb=Cp5dKJWb&APCc9OU1=APCc9OU1%7Ctitle=The|url-status=live}}</ref> On November 30, 2004, [[Oasys Mobile]] and ''The Wall Street Journal'' released an app that would allow users to access content from ''The Wall Street Journal Online'' via their mobile phones.<ref>{{cite web|url=http://phx.corporate-ir.net/phoenix.zhtml?c=131111&p=irol-newsArticle&ID=807942&highlight=|title=Oasys Mobile, Inc. News Release|publisher=Phx.corporate|access-date=June 5, 2011|url-status=dead|archive-url=https://webcitation.org/65bLOoIHm?url=http://phx.corporate-ir.net/phoenix.zhtml?c=131111|archive-date=February 20, 2012}}</ref> In September 2005, the ''Journal'' launched a weekend edition, delivered to all subscribers, which marked a return to Saturday publication after a lapse of some 50 years. The move was designed in part to attract more consumer advertising.<ref name="Crossen"/> In 2005, the ''Journal'' reported a readership profile of about 60 percent top management, an average income of $191,000, an average household net worth of $2.1{{nbsp}}million, and an average age of 55.<ref>{{cite web|last=Mitchell|first=Bill|url=http://www.poynter.org/content/content_view.asp?id=89351|title=The Wall Street Journal Weekend Edition: Expectations, Surprises, Disappointments|work=[[Poynter Institute|Poynter Online]]|archive-url=https://web.archive.org/web/20060816134815/http://www.poynter.org/content/content_view.asp?id=89351|date=September 21, 2005|archive-date=August 16, 2006}}</ref> In 2007, the ''Journal'' launched a worldwide expansion of its website to include major foreign-language editions. The paper had also shown an interest in buying the rival ''[[Financial Times]]''.<ref>{{cite news|last=Wray|first=Richard|url=http://business.guardian.co.uk/story/0,,2003063,00.html|title=How the word on Wall Street will spread around the world|work=[[The Guardian]]|location=UK|date=February 1, 2007|access-date=February 3, 2007|url-status=live|archive-url=https://web.archive.org/web/20070203082414/http://business.guardian.co.uk/story/0%2C%2C2003063%2C00.html|archive-date=February 3, 2007}}</ref>
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