Open main menu
Home
Random
Recent changes
Special pages
Community portal
Preferences
About Wikipedia
Disclaimers
Incubator escapee wiki
Search
User menu
Talk
Dark mode
Contributions
Create account
Log in
Editing
WRBU
(section)
Warning:
You are not logged in. Your IP address will be publicly visible if you make any edits. If you
log in
or
create an account
, your edits will be attributed to your username, along with other benefits.
Anti-spam check. Do
not
fill this in!
===As a MyNetworkTV affiliate=== On January 24, 2006, the respective parent companies of UPN and The WB, [[CBS Corporation]] and the [[Warner Bros. Entertainment]] division of [[WarnerMedia|Time Warner]], announced that they would dissolve the two networks to create [[The CW Television Network]], a joint venture between the two media companies that initially featured programs from its two predecessor networks as well as new series specifically produced for The CW.<ref>{{cite news|title='Gilmore Girls' meet 'Smackdown'; CW Network to combine WB, UPN in CBS-Warner venture beginning in September|url=https://money.cnn.com/2006/01/24/news/companies/cbs_warner/|first=Jessica |last=Seid|website=[[CNNMoney.com]]|publisher=[[Time Warner]]|date=January 24, 2006}}</ref><ref name="upnwbcombine">{{cite news |last=Carter |first=Bill |date=January 24, 2006 |title=UPN and WB to Combine, Forming New TV Network |newspaper=The New York Times |url=https://www.nytimes.com/2006/01/24/business/media/24cnd-network.html?bl}}</ref> On that date, The CW also signed a ten-year affiliation agreement with [[Tribune Broadcasting]], under which sixteen of the group's eighteen WB-affiliated stations would serve as the network's charter stations. One of the stations included in the agreement was KPLR-TV, which was announced as the network's St. Louis affiliate over WRBU; although, since the network chose its affiliates based on which television station among The WB and UPN's respective affiliate bodies was the highest-rated in each market, it is likely that KPLR would have been chosen over WRBU in any event, as channel 11 had been the higher-rated of the two stations even before it became a network affiliate upon joining The WB in January 1995 and had been one of The WB's strongest affiliates for the near entirety of that network's eleven-year existence.<ref name=upnwbcombine/><ref>{{cite press release|title=Tribune TV Stations to Lead Affiliate Group of New Network|url=http://corporate.tribune.com/pressroom/?p=574|publisher=[[Tribune Company]]|date=January 24, 2006|access-date=October 10, 2012|archive-url=https://archive.today/20121216131255/http://corporate.tribune.com/pressroom/?p=574|archive-date=December 16, 2012|url-status=dead}}</ref> Subsequently, on February 22, 2006, [[News Corporation]] announced the launch of [[MyNetworkTV]], a network operated by [[Fox Television Stations]] and its syndication division [[Twentieth Television]] that was created to primarily to provide network programming to UPN and WB stations with which The CW decided against affiliating based on their local viewership standing in comparison to the outlet that the network ultimately chose, allowing these stations another option besides converting to independent stations.<ref>{{cite news|title=News Corp. to launch new mini-network for UPN stations|url=http://usatoday30.usatoday.com/life/television/news/2006-02-22-fox-my-network_x.htm|newspaper=[[USA Today]]|publisher=[[Gannett Company]]|date=February 22, 2006|access-date=January 21, 2013}}</ref><ref>{{cite news|title=News Corp. Unveils MyNetworkTV|url=http://www.broadcastingcable.com/news/news-articles/news-corp-unveils-my-network-tv/78935|periodical=Broadcasting & Cable|publisher=Cahners Business Information|date=February 22, 2006}}</ref> On March 9, in a joint announcement by the network and Roberts Broadcasting, WRBU was confirmed as the charter MyNetworkTV affiliate for St. Louis.<ref name=b&c-wrbumy>{{cite news|title=My Network TV Signs Six Affils|url=http://www.broadcastingcable.com/news/news-articles/my-network-tv-signs-six-affils/79175|first=Allison|last=Romano|periodical=[[Broadcasting & Cable]]|publisher=[[Reed Business Information]]|date=March 9, 2006|access-date=December 9, 2013}}</ref> Channel 46 became a MyNetworkTV affiliate when that network launched on September 5, and concurrently rebranded as "My 46"; like other UPN-affiliated stations that were committed to join MyNetworkTV, WRBU ceased carrying UPN's prime time programming, resulting in the network's final two weeks of programming—which largely consisted of repeats of network shows aired during the 2005–06 television season—not being carried in St. Louis. KPLR, meanwhile, remained a WB affiliate until September 17, and officially affiliated with The CW when that network debuted the following day on September 18. As a MyNetworkTV affiliate, the station began serving as a backup [[NBC]] affiliate during occasions when [[KSDK]] (channel 5) was forced to preempt programs from that network due to commitments to air [[St. Louis Cardinals]] baseball games, the ''[[Jerry Lewis]] [[MDA Labor Day Telethon]]'' or locally produced specials,<ref>{{cite news|title=My 46 makes a brilliant sports move|url=http://www.stlamerican.com/sports/local_sports/my-makes-a-brilliant-sports-move/article_6bd8b5e0-9f50-53d8-b641-32ad60c767eb.html|periodical=St. Louis American|date=March 12, 2008|access-date=July 15, 2017}}</ref> or because of preemptions necessitated to provide [[breaking news]] or [[severe weather]] coverage. In March 2010, Roberts Broadcasting and Univision Communications filed to formally dissolve the St. Louis/Denver LLC venture, under which Roberts acquired full ownership of WRBU in exchange for selling its interest in KTFD to Univision as compensation for buying out the latter's share in WRBU.<ref name=fcc-wrbuvnhalfend>{{cite web|title=APPLICATION FOR CONSENT TO TRANSFER CONTROL OF ENTITY HOLDING BROADCAST STATION CONSTRUCTION PERMIT OR LICENSE|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/forms/prod/prefill_and_display.pl?Application_id=1360520&Service=DT&Form_id=316&Facility_id=57221|work=CDBS Public Access|publisher=[[Federal Communications Commission]]|date=March 18, 2010|access-date=December 9, 2013}}</ref>
Edit summary
(Briefly describe your changes)
By publishing changes, you agree to the
Terms of Use
, and you irrevocably agree to release your contribution under the
CC BY-SA 4.0 License
and the
GFDL
. You agree that a hyperlink or URL is sufficient attribution under the Creative Commons license.
Cancel
Editing help
(opens in new window)