Editing Grassroots (section)

== Examples ==

===Barry Goldwater 1964 presidential campaign===
{{main|Barry Goldwater 1964 presidential campaign}}

The junior senator from Arizona and standard-bearer of conservative Republicans, [[Barry Goldwater]] announced his candidacy on January 3, 1964. Goldwater focused on goals such as reducing the size of the federal government, lowering taxes, promoting free enterprise and a strong commitment to U.S. global leadership and fighting communism, which appealed strongly to conservatives in the Republican Party.

Despite vehement opposition from the leaders of his party's dominant moderate-liberal wing, such as New York governor [[Nelson Rockefeller]] and Michigan governor [[George W. Romney|George Romney]]; Goldwater secured the Republican nomination. He sparked a grassroots movement among young conservatives by presenting himself as honest, committed and a genuine politician. The majority of his campaign donations were made by individual supporters; and only one-third of donations were greater than $500.

=== Bernie Sanders 2016 presidential campaign ===
{{main|Bernie Sanders 2016 presidential campaign}}
The junior United States senator and former Representative from Vermont, Bernie Sanders, formally announced his 2016 presidential campaign on May 26, 2015, on the foundation of reversing "obscene levels" of income and wealth inequality.<ref>{{cite news |last1=Montpelier |first1=Associated Press in |title=Bernie Sanders confirms presidential run and damns America's inequities |url=https://www.theguardian.com/us-news/2015/apr/30/bernie-sanders-confirms-presidential-run-and-damns-americas-inequities |work=The Guardian |date=30 April 2015 }}</ref><ref>{{Cite news|url=http://www.burlingtonfreepress.com/story/news/2015/05/26/berniesanders/27955299/|title=VIDEO: Bernie Sanders announces run for president|newspaper=Burlington Free Press|access-date=2016-10-26}}</ref> Sanders stated that he would run an issue-oriented and positive campaign, focusing his efforts on getting corporate money out of politics, raising taxes on the wealthy, guaranteeing tuition-free higher education, incorporating a single-payer healthcare system, fighting against climate change and other key issues.<ref>{{Cite web|url=https://berniesanders.com/issues/|title=Issues - Bernie Sanders|website=Bernie Sanders|language=en-US|access-date=2016-10-27|archive-url=https://web.archive.org/web/20161122021035/https://berniesanders.com/issues/|archive-date=November 22, 2016|url-status=live}}</ref><ref>{{Cite web|url=http://www.realclearpolitics.com/video/2016/04/03/sanders_people_ask_me_to_go_after_hillary_clinton_for_fbi_investigation_and_foundation_money_but_i_wont.html|title=Sanders: People Ask Me To Go After Clinton For FBI Investigation And Foundation Money, But I Won't|website=www.realclearpolitics.com|access-date=2016-10-27|archive-url=https://web.archive.org/web/20161120151926/http://www.realclearpolitics.com/video/2016/04/03/sanders_people_ask_me_to_go_after_hillary_clinton_for_fbi_investigation_and_foundation_money_but_i_wont.html|archive-date=November 20, 2016|url-status=live}}</ref>

Those inspired by Sanders were able to elevate the campaign to challenge the Democratic front-runner, former Secretary of State [[Hillary Clinton]], before ultimately losing.<ref>{{Cite web |title=2016 Election Center |url=https://www.cnn.com/election/2016/primaries |access-date=2022-04-18 |website=CNN |language=en}}</ref> Sanders used his grassroots campaign to receive more than 7 million individual contributions averaging $27, effectively breaking [[Barack Obama|Barack Obama's]] previous individual contribution record in 2008.<ref>{{Cite web|url=http://www.huffingtonpost.com/brian-hanley/bernie-sanders-has-alread_b_9671406.html|title=Bernie Sanders Received More Individual Campaign Contributions Than Obama's Entire 2008 Campaign|last1=S|first1=Brian Hanley Political reporter covering the Bernie|last2=Campaign|first2=Ers|date=2016-04-12|website=The Huffington Post|access-date=2016-11-18|archive-url=https://web.archive.org/web/20161120151429/http://www.huffingtonpost.com/brian-hanley/bernie-sanders-has-alread_b_9671406.html|archive-date=November 20, 2016|url-status=live}}</ref>

=== UK grassroots aid movement ===
In 2015 the refugee crisis became front-page news across the world.<ref>{{Cite news|url = https://www.theguardian.com/uk-news/2015/aug/10/10-truths-about-europes-refugee-crisis|title = 10 truths about Europe's migrant crisis|newspaper = The Guardian|date = August 10, 2015|last1 = Kingsley|first1 = Patrick|access-date = December 14, 2016|archive-url = https://web.archive.org/web/20161126144529/https://www.theguardian.com/uk-news/2015/aug/10/10-truths-about-europes-refugee-crisis|archive-date = November 26, 2016|url-status = live}}</ref> Affected by images of the plight of refugees arriving and travelling across Europe, the grassroots aid movement (otherwise known as the people-to-people or people solidarity movement), consisting of thousands of private individuals with no prior NGO experience, began in earnest to self-organise and form groups taking aid to areas of displaced persons.<ref name="calaidipedia.co.uk">{{Cite web | url=http://www.calaidipedia.co.uk/the-uk-grassroots-movement | title=History of the Calais Movement - Calaid-ipedia | access-date=May 13, 2016 | archive-url=https://web.archive.org/web/20160424102322/http://www.calaidipedia.co.uk/the-uk-grassroots-movement | archive-date=April 24, 2016 | url-status=dead }}</ref> The first wave of early responders reached camps in Calais and Dunkirk in August 2015<ref>{{Cite news | url=https://www.bbc.co.uk/news/uk-33961501 | title=UK volunteers taking aid to Calais | work=BBC News | access-date=June 21, 2018 | archive-url=https://web.archive.org/web/20161127085000/http://www.bbc.co.uk/news/uk-33961501 | archive-date=November 27, 2016 | url-status=live }}</ref> and joined forces with existing local charities supporting the inhabitants there.<ref name="calaidipedia.co.uk"/> Other volunteers journeyed to support refugees across the Balkans, Macedonia and the Greek islands.<ref>{{Cite news| url=http://uk.reuters.com/article/uk-europe-migrants-volunteers-idUKKCN0QL0IJ20150816| title=Volunteers fill aid void in Greek 'crisis within a crisis'| newspaper=Reuters| date=August 16, 2015| access-date=May 13, 2016| archive-url=https://web.archive.org/web/20160604124150/http://uk.reuters.com/article/uk-europe-migrants-volunteers-idUKKCN0QL0IJ20150816| archive-date=June 4, 2016| url-status=dead}}</ref> Grassroots aid filled voids and saved lives by plugging gaps in the system between governments and existing charities.<ref>{{Cite web | url=http://america.aljazeera.com/articles/2015/9/11/outpouring-of-grassroots-aid-for-calais-refugees.html | title=Grass-roots response to Calais refugees outpaces governments', aid groups' | access-date=May 13, 2016 | archive-url=https://web.archive.org/web/20160610085112/http://america.aljazeera.com/articles/2015/9/11/outpouring-of-grassroots-aid-for-calais-refugees.html | archive-date=June 10, 2016 | url-status=live }}</ref>

=== The Axis of Justice ===
The Axis of Justice (AofJ) is a not-for-profit group co-founded by Tom Morello and Serj Tankian.<ref>{{Cite web|url=https://politicalmanagementmasters.online.gwu.edu/resources/articles/3-real-life-examples-of-grassroots-campaigning/|title=Grassroots Campaigns {{!}} See 3 Real Life examples {{!}} Master's in Political Management Online|website=politicalmanagementmasters.online.gwu.edu|language=en-US|access-date=2018-02-22|date=December 6, 2017|archive-url=https://web.archive.org/web/20180222165202/https://politicalmanagementmasters.online.gwu.edu/resources/articles/3-real-life-examples-of-grassroots-campaigning/|archive-date=February 22, 2018|url-status=live}}</ref> Its intended purpose is to promote social justice by connecting musicians and music enthusiasts to progressive grassroots ideals. The group appears at music festivals; the most prominent being [[Lollapalooza]] in 2003. The Axis of Justice most regularly appears whenever the bands System of a Down or Audioslave are performing. The group also has a podcast on XM Satellite radio and [[KPFK]] (90.7 FM), a Pacifica Radio station in Los Angeles, California. The AofJ's mission is to connect local music fans to organizations, local and global, aimed at effectively working on issues like peace, human rights and economic justice within communities.