Editing Loonatics Unleashed (section)

==Production==
[[File:Loonatics_original_designs.jpg|thumb|right|Original character designs under the initial working title of ''Loonatics'' originally named ''from left'': Slick, Spaz, Buzz, Duck, Lexi, and Roadster.<ref name="LoonaticsPromo">{{cite web |title="Loonatics" Promo Short Gives First Look at New Series |url=http://news.toonzone.net/article.php?ID=1788 |url-status=dead |archive-url=https://web.archive.org/web/20050223012117/http://news.toonzone.net/article.php?ID=1788 |archive-date=February 23, 2005 |access-date=April 9, 2024 |publisher=Toon Zone}}</ref>]]
''Loonatics Unleashed'' began as a pitch by Christian and Yvon Tremblay, originally titled ''The Loonatics'' using reinterpretations of classic ''[[Looney Tunes]]'' characters.<ref name="LoonaticsMSNBC">{{cite web|url=https://www.nbcnews.com/id/wbna6989380|archive-url=https://web.archive.org/web/20050221013200/http://msnbc.msn.com/id/6989380/|archive-date=February 21, 2005|title=Bugs Bunny gets an extreme makeover|date=February 17, 2005|publisher=[[MSNBC]]|url-status=live|access-date= April 9, 2024}}</ref><ref name="LoonaticsNPR">{{cite news |last1=Conan|first1=Neal|title= Spawn of Looney Tunes Gang Go High-Tech |url=https://www.npr.org/transcripts/4794080 |website=NPR.com|date=August 10, 2005 }}</ref> The team presented their pitch to then President of [[Warner Bros. Animation]], [[Sander Schwartz]], who responded favorably to the pitch, and after showing the concept to a focus group of kids was given a formal production commitment.<ref name="LoonaticsNPR" /> David Janollari, then President of [[Kids' WB]] expressed enthusiasm for the series and referred to it as "a great way to take the classic ''Looney Tunes'' franchise that has been huge with audiences for decades and bring it into the new millennium".<ref name="LoonaticsMSNBC" />

''The Loonatics'' were first unveiled to the public in February 2005 with a live-action/animated promotional short that featured the characters with early designs and names such as Zadavia being originally named Maxima.<ref name="LoonaticsPromo" /> The reveal of ''Loonatics'', in particular the characters' more angular and imposing designs, was met with ire throughout the ''Looney Tunes'' fandom. A petition demanding a change to the ''Loonatics'' designs garnered 85,000 signatures.<ref name="LoonaticsReaction">{{cite web |last=McDonnell|first=Brandy|date=2 May 2005 |title=Tulsan's effort helps halt Loon-acy|url=https://www.oklahoman.com/story/news/2005/05/02/tulsans-effort-helps-halt-loon-acy/61944316007/ |accessdate=8 April 2024 |website=oklahoman.com}}</ref> The petition garnered enough of a response that Warner Bros. Animation issued a statement that the circulated drawings were early preliminary designs that had been since modified with softer, less imposing features.<ref name="LoonaticsMSNBC" />

In September 2006, [[The CW]] presented its lineup for the [[2006–07 United States network television schedule (daytime)|2006–07 Saturday Morning schedule]] with ''Loonatics Unleashed'' returning for a second season, with the press release describing the show as a "breakout hit".<ref>{{cite web |url=https://www.warnerbros.com/news/press-releases/kids%E2%80%99-wb-cw-announces-2006-2007-saturday-morning-programming-schedule |title=Kids' WB! On The CW Announces 2006-2007 Saturday Morning Programming Schedule |website=warnerbros.com |access-date=13 April 2024 |archive-date=4 August 2020 |archive-url=https://web.archive.org/web/20200804005332/https://www.warnerbros.com/news/press-releases/kids%E2%80%99-wb-cw-announces-2006-2007-saturday-morning-programming-schedule |url-status=live }}</ref>

In March 2007, The CW presented its lineup for the [[2007–08 United States network television schedule (daytime)|2007–08 Saturday Morning schedule]] with ''Loonatics Unleashed'' no longer among the shows scheduled to air.<ref>{{Cite web |date=March 30, 2007 |title=Kids' WB! on an adventure |url=https://www.hollywoodreporter.com/business/business-news/kids-wb-an-adventure-133123/ |website=[[The Hollywood Reporter]]}}</ref>