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===Sales and market share=== PowerPoint's initial sales were about 40,000 copies sold in 1987 (nine months), about 85,000 copies in 1988, and about 100,000 copies in 1989, all for Macintosh.<ref name="Sweating-Bullets-2012-salesnums">{{Cite book |last=Gaskins |first=Robert |author-link=Robert Gaskins |title=Sweating Bullets: Notes about Inventing PowerPoint |year=2012 |publisher=Vinland Books |isbn=978-0-9851424-0-7 <!-- hardcover ed --> |url=https://books.google.com/books?id=RC_5OCQQJ7YC |access-date=August 12, 2017 |archive-url=https://web.archive.org/web/20170624031005/http://www.robertgaskins.com/powerpoint-history/sweating-bullets/gaskins-sweating-bullets-webpdf-isbn-9780985142414.pdf <!-- webpdf ed --> |url-status=live |archive-date=June 24, 2017}} Rounded unit sales figures are from the revenue tables (p. 403) adjusted to calendar years (p. 170) with the transfer pricing indicated (p. 182).</ref> PowerPoint's market share in its first three years was a tiny part of the total presentation market, which was very heavily dominated by [[MS-DOS]] applications on PCs.<ref name="PC-market-share-2005">{{cite web |url=https://arstechnica.com/features/2005/12/total-share |title=Total share: 30 years of personal computer market share figures |last=Reimer |first=Jeremy |date=December 14, 2005 |website=Ars Technica |archive-url=https://web.archive.org/web/20150512015006/http://www.360doc.com/content/12/0124/10/28217_181627497.shtml |url-status=live |archive-date=May 12, 2015 |access-date=August 25, 2017 |quote= ... the IBM PC platform ... an 84% share in 1990. The Macintosh stabilized at about 6% market share ... .}}</ref> The market leaders on MS-DOS in 1988–1989<ref>{{cite news |url=https://books.google.com/books?id=uzsEAAAAMBAJ&pg=PT33 <!-- URL is correctly off by 1 --> |last= <!-- table, no author --> |title=Egghead Software Sales: ... Graphics/DOS |newspaper=InfoWorld |issn=0199-6649 |volume=11 |issue=1 |date=January 2, 1989 |page=32 <!-- URL is correctly off by one --> |access-date=September 9, 2017 |quote= Graphics/DOS ... 1 Harvard Graphics (Software Publishing), 2 Freelance + (Lotus) ... .}} [https://archive.org/stream/Infoworld-1989-01-02#page/n31/ Alt URL]</ref> were [[Harvard Graphics]] (introduced by [[Software Publishing Corporation|Software Publishing]] in 1986<ref>{{Cite news |url=https://books.google.com/books?id=33QfOHT69aMC&pg=PA10 |last=Watt |first=Peggy |title=Software Publishing adds graphic package to Harvard line |newspaper=Computerworld |publisher=IDG Communications |issn=0010-4841 |volume=XX |issue=4 |date=January 27, 1986 |page=10 |archive-url=https://www.webcitation.org/6tM1bxeaU?url=https://filetea.me/n3wKciph2t9QxChZDY7ePKACg |url-status=live |archive-date=September 9, 2017 |access-date=September 9, 2017 |quote=... graphics presentation program, Harvard Presentation Graphics, introduced last week. ... will be available in March ... . |df=mdy-all }}</ref>) in first place, and [[IBM Lotus Freelance Graphics|Lotus Freelance Plus]] (also introduced in 1986<ref>{{cite news |url=https://books.google.com/books?id=mTwEAAAAMBAJ&pg=PA3 |last=Schemenaur |first=PJ |title=Lotus to Unveil Revision of Freelance |newspaper=InfoWorld |issn=0199-6649 |volume=8 |issue=43 |date=October 27, 1986 |page=3 <!-- URL is correctly off by 2 --> |access-date=September 9, 2017 |quote= ... Freelance Plus, the first new release of Freelance since Lotus acquired the graphics package from Graphics Communications Inc. in June.}} [https://archive.org/stream/Infoworld-1986-10-27#page/n1 Alt URL]</ref>) as a strong second.<ref>{{cite news |url=https://books.google.com/books?id=UenCawr7OowC&pg=PA95 |last1=Howard |first1=Bill |last2=Kunkel |first2=Gerard |title=More Than Meets the Eye: Designing Great Graphics |newspaper=PC Magazine |publisher=Ziff Davis |issn=0888-8507 |volume=7 |issue=16 |date=September 27, 1988 |page=95 |access-date=September 8, 2017 |quote=''Harvard Graphics'' gained the top spot this year, and now outsells ''Freelance Plus'' by a three-to-two margin.}} [https://archive.org/stream/PC-Mag-1988-09-27#page/n95/ Alt URL]</ref> They were competing with more than a dozen other MS-DOS presentation products,<ref>{{cite news |url=https://books.google.com/books?id=UenCawr7OowC&pg=PA109 |last=<!-- 19 contributing authors --> |title=Designing Great Graphics: Desktop Solutions |newspaper=PC Magazine |publisher=Ziff Davis |issn=0888-8507 |volume=7 |issue=16 |date=September 27, 1988 |pages=109–179 |access-date=September 8, 2017 |quote= 18 ... software packages reviewed ... .}} [https://archive.org/stream/PC-Mag-1988-09-27#page/n109/ Alt URL]</ref> and Microsoft did not develop a PowerPoint version for MS-DOS.<ref>{{Cite news |last=Parker |first=Rachel |date=August 3, 1987 |title=Microsoft Acquires Forethought, Publisher of PowerPoint Package |url=https://books.google.com/books?id=1zsEAAAAMBAJ&pg=PA8 |department=News |newspaper=InfoWorld |issn=0199-6649 |volume=9 |issue=31 |page=8 |archive-url=https://www.webcitation.org/6ZVlHDCYN?url=https://filetea.me/t1sZ0YKQbIxQxKUb7kT6fp3Xw |url-status=live |archive-date=June 23, 2015 |access-date=August 25, 2017 |quote=[Microsoft president Jon] Shirley ... said that Microsoft has no firm plans currently to develop an MS-DOS version of PowerPoint.}}</ref> After three years, PowerPoint sales were disappointing. Jeff Raikes, who had bought PowerPoint for Microsoft, later recalled: "By 1990, it looked like it wasn't a very smart idea [for Microsoft to have acquired PowerPoint], because not very many people were using PowerPoint."<ref name="raikes-history-pt2-2010-hist" /> This began to change when the first version for Windows, PowerPoint 2.0, brought sales up to about 200,000 copies in 1990 and to about 375,000 copies in 1991, with Windows units outselling Macintosh.<ref name="Sweating-Bullets-2012-salesnums" />{{Rp|page=403}} PowerPoint sold about 1 million copies in 1992, of which about 80 percent were for Windows and about 20 percent for Macintosh,<ref name="Sweating-Bullets-2012-salesnums" />{{Rp|page=403}} and in 1992 PowerPoint's market share of worldwide presentation graphics software sales was reported as 63 percent.<ref name="Sweating-Bullets-2012-salesnums" />{{Rp|page=404}} By the last six months of 1992, PowerPoint revenue was running at a rate of over $100 million annually (${{Formatprice|{{Inflation|US|100000000|1987|r=1}}}} in present-day terms{{Inflation-fn|US}}).<ref name="Sweating-Bullets-2012-salesnums" />{{Rp|page=405}}<ref>{{Cite news |last=Gates |first=Bill |author-link=Bill Gates |date=August 16, 1993 |title=Free market economics—not intervention—drives innovation |url=https://books.google.com/books?id=qjsEAAAAMBAJ&pg=PA44 |newspaper=InfoWorld |issn=0199-6649 |volume=15 |issue=33 |department=Letters to the Editor |page=44 |archive-url=https://archive.today/20240527085959/https://www.webcitation.org/6YmBkekB0?url=https://filetea.me/t1sRyyL0aAKRemuy8x8TwCfww |url-status=live |archive-date=May 27, 2024 |access-date=August 26, 2017 |quote=Data from the Software Publishers Association and other sources show that in 1992, while overall sales of application products grew only 12 percent, sales of Windows-based applications grew by nearly 100 percent. At least a dozen companies besides Microsoft have sold more than 1 million units of Windows applications.}}</ref> Sales of PowerPoint 3.0 doubled to about 2 million copies in 1993, of which about 90 percent were for Windows and about 10 percent for Macintosh,<ref name="Sweating-Bullets-2012-salesnums" />{{Rp|page=403}} and in 1993 PowerPoint's market share of worldwide presentation graphics software sales was reported as 78 percent.<ref name="Sweating-Bullets-2012-salesnums" />{{Rp|page=404}} In both years, about half of total revenue came from sales outside the U.S.<ref name="Sweating-Bullets-2012-salesnums" />{{Rp|page=404}} By 1997 PowerPoint sales had doubled again, to more than 4 million copies annually, representing 85 percent of the world market.<ref>{{Cite journal |last=Ziff Davis Market Intelligence |date=September 1998 |title=The 800-Pound Gorilla of the Presentation Market |journal=Mobile Computing and Communications |page=95 |volume=9 |issue=9 |issn=1047-1952 |quote=... in 1997, without question the market leader was Microsoft Corp.'s PowerPoint, which sold more than 4 million copies and controls 85 percent of the market. |url=https://filetea.me/t1sEVBHlotISPCAVUKpeg2F5A |url-status=dead |archive-url=https://www.webcitation.org/6bxj2eryp?url=https://filetea.me/t1sEVBHlotISPCAVUKpeg2F5A |archive-date=October 1, 2015 |df=mdy-all }} {{webarchive|format=addlarchives|url=https://web.archive.org/web/20170826204750/https://filetea.me/n3wiYbSzCLuStyw3hl7fDW0dA |date=August 26, 2017}}</ref> Also in 1997, an internal publication from the PowerPoint group said that by then over 20 million copies of PowerPoint were in use, and that total revenues from PowerPoint over its first ten years (1987 to 1996) had already exceeded $1 billion.<ref>{{Cite web |url=http://www.robertgaskins.com/powerpoint-history/documents/belleville-peterson-somogyi-gbu-10-year-reunion-1997-apr.pdf |title=PowerPoint: The First Ten Years |last1=Belleville |first1=Catherine |last2=Peterson |first2=Lucy |last3=Somogyi |first3=Aniko |date=April 1997 |website=PowerPoint History Documents |pages=2, 8 |archive-url=https://web.archive.org/web/20160107153706/http://www.robertgaskins.com/powerpoint-history/documents/belleville-peterson-somogyi-gbu-10-year-reunion-1997-apr.pdf |url-status=live |archive-date=January 7, 2016 |access-date=August 25, 2017}}</ref> Since the late 1990s, PowerPoint's market share of total world presentation software has been estimated at 95 percent by both industry and academic sources.<ref name="Thielsch-Perabo-2012-history">{{Cite journal |last1=Thielsch |first1=Meinald T. |last2=Perabo |first2=Isabel |date=May 2012 |title=Use and Evaluation of Presentation Software |url=http://www.thielsch.org/download/paper/Thielsch_Perabo_2012.pdf |journal=Technical Communication |volume=59 |issue=2 |pages=112–123 |issn=0049-3155 |archive-url=https://www.webcitation.org/6bk3O2vuL?url=http://www.thielsch.org/download/paper/Thielsch_Perabo_2012.pdf |url-status=live |archive-date=September 22, 2015 |access-date=August 24, 2017 |quote=For many years, Microsoft has led the market with its program PowerPoint. Zongker and Salesin (2003) estimated a market share of 95% in 2003, and a Forrester study (Montalbano, 2009) widely confirmed this number, stating that only 8% of enterprise customers use alternative products. ... we confirm the prior estimates ... . }} Embedded citations: (1) {{Cite conference |url=http://grail.cs.washington.edu/wp-content/uploads/2015/08/zongker-2003-oca.pdf |title=On Creating Animated Presentations |last1=Zongker |first1=Douglas E. |last2=Salesin |first2=David H. |year=2003 |conference=Eurographics/SIGGRAPH Symposium on Computer Animation, San Diego, CA, July 26–27, 2003 |conference-url=http://dl.acm.org/citation.cfm?id=846276 |book-title=SCA '03 Symposium on Computer Animation 2003 |publisher=Eurographics Association |archive-url=https://www.webcitation.org/6bk2fHC1g?url=http://grail.cs.washington.edu/wp-content/uploads/2015/08/zongker-2003-oca.pdf |url-status=live |archive-date=September 22, 2015 |location=Aire-la-Ville, Switzerland |pages=298–308 |isbn=978-1-58113-659-3 |access-date=August 24, 2017 }} (2) {{Cite news |last=Montalbano |first=Elizabeth |date=June 4, 2009 |title=Forrester: Microsoft Office in No Danger From Competitors |url=http://www.pcworld.com/article/166123 |newspaper=PC World |issn=0737-8939 |archive-url=https://web.archive.org/web/20160816143250/http://www.pcworld.com/article/166123/article.html |url-status=live |archive-date=August 16, 2016 |access-date=August 24, 2017 |df=mdy-all }}</ref>
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