Editing New World First Bus (section)

=== Retirement of brand ===
In August 2020, along with Citybus, NWFB was sold to the [[Bravo Transport]] consortium, made up of private equity firm Templewater Bravo, Hong Kong-listed investment holding company Hans Energy and [[Ascendal Group]].<ref>[https://web.archive.org/web/20200924230843/https://www.thestandard.com.hk/breaking-news/section/4/153644/Private-equity-fund-Templewater-buys-Citybus-and-New-World-First-Bus-in-HK$3.2b-deal Private equity fund Templewater buys Citybus and New World First Bus in HK$3.2b deal] ''[[The Standard (Hong Kong)|The Standard]]'' 21 August 2020</ref><ref>Hong Kong sale saves jobs ''[[Buses (magazine)|Buses]]'' issue 787 October 2020 page 20</ref><ref>{{cite web|url=https://www.ascendalgroup.com/wp-content/uploads/2020/08/20200821-NWST-press-release_EN.pdf|title=International consortium acquires First Bus and Citybus
|publisher=NWS Holdings & Templeman|website=Ascendal Group|date=21 August 2020|access-date=22 January 2022}}</ref><ref>{{cite web|url=https://www.nws.com.hk/pdf/en/20208212092220792.pdf|title=Disposal of the entire issued shared capital of NWS Transport Services Limited|publisher=NWS Holdings|date=August 2020|access-date=24 January 2022}}</ref>

In July 2022, Bravo Transport announced that it would be retiring the NWFB brand, with operations merged into Citybus when the next franchise commenced on 1 July 2023.<ref>{{cite web|url=https://www.bravobus.com.hk/en/uploadedPressRelease/19336_12072022_Bravo_eng.pdf|title=	Bravo Transport Announces the Merger of Citybus and NWFB Franchises into the Newly Created Citybus (Franchise for Urban and New Territories Network)|publisher=Bravo Transport|date=12 July 2022|access-date=16 July 2022}}</ref><ref>[https://web.archive.org/web/20220717130733/https://www.thestandard.com.hk/breaking-news/section/4/192183/Citybus-and-New-World-First-Bus-merger-plan-approved-by-Executive-Council Citybus and New World First Bus merger plan approved by Executive Council] ''The Standard'' 12 July 2022</ref> In July 2023, the brand was retired.<ref>{{Cite web |date=2023-07-01 |title=Hong Kong’s New World First Bus drives into history as it merges with Citybus |url=https://www.scmp.com/news/hong-kong/transport/article/3226217/hong-kongs-new-world-first-bus-drives-history-it-merges-sister-company-citybus |access-date=2023-09-04 |website=South China Morning Post |language=en}}</ref>