Editing Reading Rainbow (section)

==Reboot==
===Announcement and early developments (2010–2014)===
Former executive producer [[LeVar Burton]] announced on his Twitter feed on March 19, 2010, that "''Reading Rainbow'' 2.0 is in the works."<ref>{{Cite web|url=https://twitter.com/levarburton/status/10730167290|title=You heard it here first... Reading Rainbow 2.0 is in th works! Stay tuned for more info. But, you don't have to...|first=LeVar|last=Burton|date=March 19, 2010}}</ref> In 2011, [[WNED-DT|WNED]], the PBS affiliate in [[Buffalo, New York]] that owns the Reading ''Rainbow brand'', licensed rights to the brand to Burton and his company, RRKidz. On March 4, 2012, he announced that it was the "last day of shooting before launch!"<ref>{{Cite web|url=https://twitter.com/levarburton/status/176351841083326465|title=Last day of shooting before launch! #readingrainbow #relaunch #excitedashell|first=LeVar|last=Burton|date=March 4, 2012}}</ref>

On June 13, 2012, in a special presentation at [[Apple Inc]]'s annual [[World Wide Developers Conference]], Burton and his business partner, Mark Wolfe, introduced the new ''Reading Rainbow'' iPad App.<ref>{{Cite web |last=Rastogi |first=Anurag |title=Lunch with LeVar Burton |url=https://www.newgenapps.com/en/blogs/lunch-with-levar-burton |website=www.newgenapps.com}}</ref> It became available in Apple's iTunes Store on June 20, 2012, and within 36 hours was the #1 educational app. In January 2014, the ''Reading Rainbow'' App surpassed 10 million books read and video field trips watched by children in 18 months.<ref>{{Cite web|url=http://www.justchildrensbooks.com/reading-rainbow-relaunched-as-an-app/|title=Just Childrens Books: Reading Rainbow Relaunched as an App}}</ref>

===Kickstarter revival campaign and aftermath (2014–22)===
On May 28, 2014, LeVar Burton started a Kickstarter fund to revive the show and materials. In under 12 hours, the show had reached its $1 million goal. The new goal was to create an educational version for schools to use, free of cost to those schools in need, and help America get back to high literacy rates. They are also going to create a website for students to use to assist them with learning how to read. The following day, May 29, 2014, they reached $2{{nbsp}}million (double their goal) at 1:15&nbsp;pm. PST.<ref>{{Cite web|url=https://www.kickstarter.com/projects/readingrainbow/bring-reading-rainbow-back-for-every-child-everywh|title=Bring Reading Rainbow Back for Every Child, Everywhere!|website=Kickstarter|date=July 28, 2016 }}</ref> The campaign raised $5,408,916 on Kickstarter with another $1{{nbsp}}million from ''[[Family Guy]]'' creator/animator [[Seth MacFarlane]] and $70,000 raised via direct contributions. The grand total was $6,478,916.

With 105,857 backers, the campaign holds Kickstarter's record for most backers and is the 8th highest amount raised on Kickstarter (as of June 1, 2015).<ref>[http://www.kickstarter.com/discover/most-funded Discover Projects >> Most Funded – Kickstarter]. Retrieved June 10, 2015</ref>

The first product of the Kickstarter campaign was ''Skybrary by Reading Rainbow''. Launched in May 2015, it was a web based subscription service that duplicated the Reading Rainbow app experience. In addition to narrating many of the books, Burton hosted video fieldtrips which connected kids to real world experiences at places like NASA HQ and Niagara Falls.<ref name="usatoday-skybrary" />

In March 2016, RRKidz launched a new online educational service called ''Reading Rainbow Skybrary for Schools'', which followed the same mission of the television series, while expanding to integrate into classroom curriculums.<ref>{{Cite web|url=https://thejournal.com/articles/2016/03/03/reading-rainbow-launches-digital-library-for-elementary-schools.aspx|title=Reading Rainbow Launches Digital Library for Elementary Schools -|website=THE Journal}}</ref>

In August 2017, WNED filed a wide-ranging lawsuit against Burton and RRKidz that demanded Burton's company hand over administrative access to other websites and social media accounts. The lawsuit also sought to enjoin Burton from using the ''Reading Rainbow'' catchphrase, "But you don't have to take my word for it", on his podcast.<ref>{{Cite web|url=https://www.hollywoodreporter.com/thr-esq/reading-rainbow-owner-accuses-levar-burton-theft-extortion-lawsuit-1027372|title='Reading Rainbow' Owner Accuses LeVar Burton of "Theft and Extortion" in Lawsuit|website=The Hollywood Reporter|date=August 7, 2017 }}</ref>

In October 2017, WNED and RRKidz settled out of court. While the exact terms were confidential, the result was that RRKidz was no longer a licensee of the ''Reading Rainbow'' brand. RRKidz was rebranded ''LeVar Burton Kids'' and its services (including Skybrary) removed references to ''Reading Rainbow''. In addition, Burton was allowed to continue using the ''Reading Rainbow'' catchphrase.<ref name="vulture-settlement" /> Visiting the official ''Reading Rainbow'' website provided a page that stated "Recent legal disputes between WNED and LeVar Burton/RRKIDZ have been resolved and RRKIDZ no longer licenses the ''Reading Rainbow'' brand from WNED. WNED is currently working on the next chapter of ''Reading Rainbow'' and will continue its mission of fostering education for a new generation."<ref>{{Cite web|title=Reading Rainbow|url=http://www.readingrainbow.com|access-date=2021-01-08|publisher=WNED|url-status=dead <!-- no longer contains text--> |archive-url=https://web.archive.org/web/20171022072842/https://www.readingrainbow.org/|archive-date=2017-10-22}}</ref>

WNED announced in November 2018 that research and development had begun on a new ''Reading Rainbow'' program thanks to a $200,000 grant from [[The John R. Oishei Foundation]].<ref>{{Cite web|title=Reading Rainbow|url=http://www.readingrainbow.com|access-date=2021-01-08|publisher=WNED}}</ref>

Skybrary was acquired by [[Reading is Fundamental]] in March 2019.<ref>{{cite web|title=RIF Announcement|url=https://www.skybrary.org/content/rif-announcement|website=Skybrary|access-date=2021-01-08}}</ref>

In December 2021, it was announced that the show would be revived as ''Reading Rainbow Live'', an interactive version featuring multiple hosts, dubbed "The Rainbows". The series debuted on Looped on March 6, 2022.<ref>{{cite web|last=Maas|first=Jennifer|title=Reading Rainbow Revival 'Reading Rainbow Live' to Debut in 2022 With Multiple Hosts|url=https://www.thewrap.com/reading-rainbow-live-2022-premiere-date-hosts/|website=[[TheWrap]]|access-date=November 20, 2022|date=December 7, 2021}}</ref><ref>{{cite web|title="Reading Rainbow" to Return This Weekend As an Interactive Streaming Program: "I Think It's Been a Long Time Coming"|url=https://www.cbsnews.com/news/reading-rainbow-rebooted-as-interactive-program/|website=[[CBS News]]|access-date=November 20, 2022|date=March 4, 2022}}</ref>