Editing Rhapsody (operating system) (section)

=== Pitch to developers ===
At Macworld SF 1997, [[Steve Jobs]] said that Mac OS and its [[Macintosh Toolbox]] placed developers on the "fifth floor", Windows NT on the "seventh floor", while Rhapsody's OpenStep{{Efn|name=openstep}} [[Library (computing)|libraries]] would let developers start on the "twentieth floor".<ref name="CHMMacworld97">{{Cite web |last=Hansen |first=Hsu |date=2016-03-15 |title=The Deep History of Your Apps: Steve Jobs, NeXTSTEP, and Early Object-Oriented Programming |url=https://computerhistory.org/blog/the-deep-history-of-your-apps-steve-jobs-nextstep-and-early-object-oriented-programming/ |access-date=2023-02-06 |website=Computer History Museum |language=en |archive-date=November 16, 2022 |archive-url=https://web.archive.org/web/20221116061910/https://computerhistory.org/blog/the-deep-history-of-your-apps-steve-jobs-nextstep-and-early-object-oriented-programming/ |url-status=live }}</ref> Jobs argued that this would make it faster to implement existing apps, and would allow even small developer teams to create innovative apps.<ref name="CHMMacworld97" /> At the time, fewer than 25% of Americans used computers, and many thought the computing industry was "just waiting to take off"; most existing applications were office tools, and "the software for the vast majority of people [had] yet to be written".{{Sfn|Feiler|1997|pp=xxiv-14}} Jobs gave the examples of [[Lighthouse Design]], which had created an entire [[office suite]] for NeXTSTEP with only 18 employees; Tim Berners-Lee, who had created [[WorldWideWeb]], the first [[web browser]], on NeXTSTEP; and [[Dell]], which created its first [[E-commerce|eCommerce]] website using NeXT's [[WebObjects]].<ref name="CHMMacworld97" />

Since Yellow Box was also available on Windows as a [[dynamic-link library]] (DLL), Yellow Box apps would be able to run on both Rhapsody and Windows through a recompile.{{Sfn|Feiler|1997|pp=15, 30-35}} Microsoft provided no equivalent that would enable [[Windows API|Win32]] apps to run on other platforms.<ref name=":7">{{Cite news |last=Gomes |first=Lee |date=1997-05-13 |title=Apple Says Rhapsody Programs Will Run on Current Mac OS |language=en-US |work=Wall Street Journal |url=https://www.wsj.com/articles/SB863480014554226000 |access-date=2023-02-05 |issn=0099-9660 |archive-date=February 5, 2023 |archive-url=https://web.archive.org/web/20230205234410/https://www.wsj.com/articles/SB863480014554226000 |url-status=live }}</ref> Additionally, Rhapsody itself could be installed on either [[PowerPC]] Macintoshes or Intel [[x86]] PCs, enlarging developers' potential customer base.{{Sfn|Feiler|1997|pp=15, 30-35}}