Editing Sliced bread (section)

==In popular culture==
The phrase "[[wiktionary:greatest thing since sliced bread|the greatest thing since sliced bread]]" is a common [[idiom]] used to praise an [[invention]] or development. A writer for ''[[The Kansas City Star]]'' wrote that "the phrase is the ultimate depiction of innovative achievement and American know-how."<ref name="kcstar">{{cite news|url=http://www.kansascity.com/mld/kansascitystar/6405440.htm|title=History of sliced bread little known on 75th anniversary|newspaper=[[The Kansas City Star]]|date=July 29, 2003|access-date=August 26, 2007|archive-date=August 12, 2003|archive-url=https://web.archive.org/web/20030812080649/http://www.kansascity.com/mld/kansascitystar/6405440.htm}}</ref>

In 1933, an advertisement for a bread offering thick and thin slices in the same loaf called it "the first improvement since sliced bread".<ref>{{Cite news|url=https://wordhistories.net/2018/08/26/since-sliced-bread/|title=Origin of the Phrase 'The Best Thing Since Sliced Bread'|access-date=13 Jan 2021}}</ref> In 1940, a package of bread consisting of two wrapped sliced half-loaves was advertised as the "greatest convenience since sliced bread".<ref>[https://www.newspapers.com/newspage/12018684/ Advertisement for Southern Sliced Bread "Twin-Pack"] ''The Bee'' (Danville, Virginia), 1940-02-23, p. 3</ref>