Editing WWTC (section)

===Expansion into television===
On July 1, 1949, Twin Cities Newspapers expanded to television broadcasting with the launch of [[WCCO-TV|WTCN-TV]] on channel 4, becoming the second modern television station in the state after [[KSTP-TV]] launched a year earlier.  The original studios were in the Radio City Theater building at 9th Street and LaSalle Avenue. WTCN followed its TV sister to Radio City in September 1949.  WTCN-FM also moved to the Radio City location around the same time.<ref>{{cite web|url=http://collections.mnhs.org/visualresources/image.cfm?imageid=151085 |title=Image - Visual Resources Database |publisher=Collections.mnhs.org |date=February 23, 1950 |access-date=May 26, 2012}}</ref> However, WTCN-TV channel 4 was short-lived.

Twin Cities Newspapers decided to sell WTCN-AM-FM and purchase a majority share of WCCO Radio from [[CBS]] three years later.  The TV station's call letters were changed to match the newly acquired radio station on August 17, 1952.  A new company, [[Midwest Radio and Television]], was formed as a holding company for the WCCO stations; it was later spun off to the Murphy and McNally families.  WCCO-TV is currently owned by CBS directly.  This TV station has always had a primary CBS affiliation, an affiliation that has remained consistent to this day (although it aired ABC programming as a secondary affiliation in its early years). WCCO-TV remained at the 9th Street location until 1983, when it moved to Nicollet Mall at 11th Street.

WTCN was at the same time sold to the Minnesota Television Service Corporation headed by St. Paul businessman Robert Butler, a former ambassador to Cuba and Australia.<ref>{{cite web|url=http://www.kare11.com/about|title=About|last=TEGNA|website=KARE|access-date=May 2, 2017}}</ref> The company quickly applied for a new license for channel 11, but had to negotiate for the frequency with the owner of [[KMNV|WMIN (1400 AM)]], which also applied for the channel.  The two stations, WTCN and WMIN, arranged to share the channel, alternating every two hours.  This became the area's third TV station on September 1, 1953, and the WTCN-TV call sign remained with it until 1985 when it became known as WUSA.  Channel 11 was merged and sold to the H.M. Bitner Group in 1955, and eventually was owned by [[Metromedia]] for many years. [[Tegna, Inc.]] is the current licensee of [[KARE (TV)|KARE]].

This second incarnation of WTCN-TV was ABC's first full-time television network affiliate in the Twin Cities, but in April 1961, it lost ABC affiliation to then-independent [[KMSP-TV|KMSP]] (now a [[Fox Broadcasting Company|Fox]] [[Owned-and-operated television stations in the United States|owned and operated station]]).  For the next 18 years, channel 11 operated without a network affiliation as an [[Independent station (North America)|independent TV]] outlet until it picked up the [[NBC]] affiliation in March 1979 during a market-wide affiliate switch.  Prior to the TV station's current studio location in Golden Valley, its original studios were in the [[Calhoun Beach Club|Calhoun Beach Hotel]] on Lake Street at Dean Boulevard, where the radio station had moved in 1952 following a three-year occupancy downtown with its former TV sister, WTCN-TV (channel 4).

WTCN Radio and TV were sold to Time-Life Broadcast in 1957, and in 1964, the siblings were separated with the TV going to Chris-Craft Industries (which would later own KMSP) while the radio stations were purchased by Buckley-Jaeger.  The call letters were changed to WWTC-AM-FM on October 1. This change was made due to an FCC rule in place at the time that prohibited stations in the same market, but with different ownership, from having the same fundamental call signs.<ref>{{cite web|url=http://www.radiotapes.com/images/WWTC-64_000.jpg|title=1964 WTCN correspondence showing station address/call letter change date/recent ownership change data. Retrieved from radiotapes.com February 7, 2017.|access-date=May 2, 2017}}</ref>  In early 1965, the radio station relocated to downtown Minneapolis in the Builders Exchange Building at 609 2nd Avenue South, to studios formerly occupied by WDGY.  In 1970, WWTC began broadcasting 24 hours a day and played soft popular music.