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Cosmetics
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=== Decorative === [[File:Jim Brochu.jpg|thumb|right|[[Broadway theatre|Broadway]] actor [[Jim Brochu]] applies makeup before the opening night of a play]] * [[Primer (cosmetics)|Primers]] are used on the face before makeup is applied, creating a typically transparent, smooth layer over the top of the skin, allowing for makeup to be applied smoothly and evenly. Some primers may also be tinted, and this tint may match the wearer's skin tone or may colour correct it, using greens, oranges, and purples to even out the wearer's skin tone and correct redness, purple shadows, or orange discolouration, respectively. * [[Concealer]] is a cream or liquid product used to conceal marks or blemishes on the skin. Concealer is typically the colour of the user's skin tone and is generally applied after the face has been primed to even out the wearer's skin tone before foundation can be applied. Concealer is usually more heavily pigmented, has higher coverage, and is thicker than foundation or tinted primers. Though concealer is often more heavy duty in terms of pigment and consistency than foundation, a number of different formulations intended for different styles of use, such as a lighter concealer for the eyes and a heavier concealer for stage makeup, are available, as well as color-correcting concealers intended to balance out discolouration of the skin specifically. * [[Foundation (cosmetics)|Foundation]] is a cream, liquid, mousse, or powder product applied to the entirety of the face to create a smooth and even base for the user's skin tone. Foundation provides a generally lower amount of coverage than concealer and is sold in formulations that can provide sheer, matte, dewy or full coverage to the skin.<ref name=USHealthandHuman/> * [[Rouge (cosmetics)|Rouge]], blush, or blusher is a liquid, cream, or powder product applied to the centre of the [[cheek]]s intending to add or enhance their natural colour. Blushers are typically available in shades of pink and red or warm tan and brown and may also be used to make the [[Zygomatic bone|cheekbones]] appear more defined.<ref name=USHealthandHuman /> * [[Bronzer]] is a powder, cream, or liquid product that adds colour to the skin, typically in bronze or tan shades, intended to give the skin a tanned appearance and enhance the colour of the face. Bronzer, like highlighter, may also contain substances providing a shimmer or glitter effect,<ref name=USHealthandHuman /> and comes in either matte, semi-matte, satin, or shimmer finishes. Unlike bronzer, the purpose of contour is to help emphasize your facial features by adding depth.<ref>{{Citation |title=GETTING DVDS |date=2013-01-25 |url=http://dx.doi.org/10.4324/9780080553214-8 |work=How to DVJ |pages=18–24 |access-date=2023-05-02 |publisher=Routledge |doi=10.4324/9780080553214-8 |isbn=978-0-08-055321-4|url-access=subscription }}</ref> * [[Highlighter (cosmetics)|Highlighter]] is a liquid, cream, or powder product applied to the high points of the face, such as the eyebrows, nose, and cheekbones. Highlighter commonly has substances added, providing a shimmer or glitter effect. Alternatively, a lighter-toned foundation or concealer can be used as a highlighter. * {{anchor|eyebrow pencil}}[[Eyebrow]] pencils, creams, [[wax]]es, gels, and powders are used to color, fill in, and define the brows.<ref name=USHealthandHuman /><ref>{{Cite web|title=Eyebrow Pencil|url=https://cosmeticsinfo.org/products/eyebrow-pencil|url-status=live|access-date=2021-08-24|website=Cosmetics Info|archive-url=https://web.archive.org/web/20130806112505/https://cosmeticsinfo.org:80/products/eyebrow-pencil |archive-date=2013-08-06 }}</ref><ref>{{Cite news|last=Riordan|first=Teresa|date=2004-12-12|title='Inventing Beauty'|language=en-US|work=The New York Times|url=https://www.nytimes.com/2004/12/12/books/chapters/inventing-beauty.html|access-date=2021-08-24|issn=0362-4331|archive-date=2021-08-24|archive-url=https://web.archive.org/web/20210824233041/https://www.nytimes.com/2004/12/12/books/chapters/inventing-beauty.html|url-status=live}}</ref> Eyebrow tinting treatments are also used to dye the eyebrow hairs a darker colour, either temporarily or permanently, without staining and colouring the skin underneath the eyebrows. * [[Eyeshadow]] is a powder, cream, or liquid pigmented product used to draw attention to, accentuate, and change the shape of the area around the eyes, the eyelids, and the space below the eyebrows. Eyeshadow is typically applied using an eyeshadow brush with generally small and rounded bristles, though liquid and cream formulations may also be applied with the fingers. Eyeshadow is available in almost every colour, as well as being sold in a number of different finishes, ranging from matte finishes with sheer coverage to glossy, shimmery, and highly pigmented finishes. Many different colours and finishes of eyeshadow may be combined in one look and blended together to achieve different effects. * [[Eyeliner]] is used to enhance and elongate the apparent size or depth of the [[eye]]. Though eyeliner is commonly black, it can come in many different colours. Eyeliner can come in the form of a pencil, a gel or a liquid. * [[Eyelash extensions|False eyelashes]] are used to extend, exaggerate, and add volume to the eyelashes. Consisting generally of a small strip to which hair—either human, mink, or synthetic—is attached, false eyelashes are typically applied to the lash line using glue, which can come in latex and latex-free varieties; magnetic false eyelashes, which attach to the eyelid after magnetic eyeliner is applied, are also available. Designs vary in length and colour, with rhinestones, gems, feathers, and lace available as false eyelash designs. False eyelashes are not permanent and can be easily taken off with the fingers. Eyelash extensions are a more permanent way to achieve this look. Each set lasts for two to three weeks, then the set can be filled, similar to the maintenance of acrylic nails. To apply for extensions, the certified lash artist would start by taping down the bottom eyelashes. The lash artist would then use two tweezers, one to isolate the natural eyelash and one to apply the false eyelash. An individual false eyelash, or lash fan, is applied to one natural eyelash using a lash glue specific for this process. The eyelashes should not be stuck together. The length and thickness of the false lash should not be to heavy for the natural eyelash. If this process is done correctly, no harm will be done to the natural eyelashes.<ref>McDearmon, Christa. The Eyelash Extension Professional Training Manual: Instructor's Guide. Charleston, SC: CreateSpace Independent Publishing Platform, 2014.</ref> * [[Mascara]] is used to darken, lengthen, thicken, or enhance the [[eyelash]]es through the use of a typically thick, cream-like product applied with a spiral bristle mascara brush. Mascara is commonly black, brown, or clear, though a number of different colours, some containing glitter, are available. Mascara is typically advertised and sold in a number of different formulations that advertise qualities such as [[waterproofing]], volume enhancement, length enhancement, and curl enhancement, and may be used in combination with an [[eyelash curler]] to enhance the natural curl of the eyelashes.<ref name=USHealthandHuman /> * Lip products, including [[lipstick]], [[lip gloss]], [[lip liner]] and [[lip balm]]s, commonly add color and texture to the lips, as well as serving to moisturise the lips and define their external edges.<ref name="USHealthandHuman" /> Products adding colour and texture to the lips, such as lipsticks and lip glosses, often come in a wide range of colors as well as a number of different finishes, such as matte finishes and satin or glossy finishes. Other styles of lip coloration products, such as lip stains, temporarily saturate the lips with a dye and typically do not alter the texture of the lips. Both lip colour products and lip liners may be waterproof and may be applied directly to the lips, with a brush, or with the fingers. Lip balms, though designed to moisturise and protect the lips (such as through the addition of UV protection) may also tint the lips. * [[Face powder]], setting powder, or [[setting spray]]s are used to 'set' foundation or concealer, giving it a matte or consistent finish while also concealing small flaws or blemishes. Both powders and setting sprays claim to keep makeup from absorbing into the skin or melting off. While setting sprays are generally not tinted, setting powder and face powder can come in translucent or tinted varieties, and can be used to [[Baking (make-up)|bake]] foundation in order for it to stay longer on the face. Tinted face powders may also be worn alone without foundation or concealer to give an extremely sheer coverage base. * [[Nail polish]] is a liquid used to colour the [[Nail (anatomy)|fingernails]] and [[Nail (anatomy)|toenails]].<ref name=USHealthandHuman /> Transparent, colorless nail polishes may be used to strengthen nails or be used as a top or base coat to protect the nail or nail polish. Nail polish, like eyeshadow, is available in every colour and a number of different finishes, including matte, shimmer, glossy and crackle finishes.
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