Editing Situation analysis (section)

=== Collaborators ===
Collaborators are useful for businesses as they allow for an increase in the creation of ideas, as well as an increase in the likelihood of gaining more business opportunities.<ref>{{cite web|last=Verganti|first=Roberto |title=Quantity vs. Quality in Collaborations|url=http://blogs.hbr.org/cs/2011/06/quantity_vs_quality_in_collabo.html|publisher=[[Harvard Business Review]]|accessdate= June 15, 2011 
}}</ref> The following type of collaborators are:
*Agencies: Agencies are the middlemen of the business world. When businesses need a specific worker who specializes in the trade, they go to a recruitment agency.<ref>{{cite web|last=|first=|title=What is an employment agency or temp agency?|url=http://www.settlement.org/sys/faqs_detail.asp?faq_id=4001076|website=settlement.org|publisher=Ontario Council of Agencies Serving Immigrants|accessdate=March 26, 2012}}</ref>
*[[Suppliers]]: Suppliers provide raw materials that are required to build products. Different types of Suppliers include manufacturers, wholesalers, merchants, franchisors, importers and exporters, independent crafts people and drop shippers. Each category of suppliers can bring a different skill and experience to the company.
*[[Distributors]]: Distributors are important as they are the holding areas for inventory. Distributors can help manage manufacturer relationships as well as handle vendor relationships.<ref>{{cite web|last=Jordan|first=Peter |title=Distribution 25: Supply-Chain Advantages|url=http://www.crn.com/news/channel-programs/18824902/distribution-25-supply-chain-advantages.htm|publisher=CRN|accessdate=June 22, 2001|archive-url=https://web.archive.org/web/20120821084151/http://www.crn.com/news/channel-programs/18824902/distribution-25-supply-chain-advantages.htm|archive-date=21 August 2012|url-status=dead}}</ref>
*Partnerships: Business partners would share [[asset]]s and [[Liability (financial accounting)|liabilities]], allowing for a new source of capital and skills.<ref>{{cite web|title=Partnership|url=http://www.smallbusiness.wa.gov.au/partnership/|publisher=The Government of Western Australia – Small Business Development Corporation|accessdate=22 March 2012|archive-url=https://web.archive.org/web/20120708132054/http://www.smallbusiness.wa.gov.au/partnership/|archive-date=8 July 2012|url-status=dead}}</ref>

Businesses must be able to identify whether the collaborator has the capabilities needed to help run the business as well as an analysis on the level of commitment needed for a collaborator-business relationship.<ref name=anderson />