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Gross margin
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====Converting between gross margin and markup (gross profit)==== Converting markup to gross margin <math display="block">\text{gross margin} = \frac{\text{markup}}{1 + \text{markup}}</math> Examples: *Markup = 100% = 1 <math display="block"> \text{gross margin} = \frac{1}{1 + 1} = 0.5 = 50\%</math> *Markup = 66.7% = 0.667 <math display="block"> \text{gross margin} = \frac{0.667}{1 + 0.667} = 0.4 = 40\%</math> Converting gross margin to markup <math display="block">\text{markup} = \frac{\text{gross margin}}{1 - \text{gross margin}}</math> Examples: *Gross margin = 50% = 0.5 <math display="block"> \text{markup} = \frac{0.5}{1 - 0.5} = 1 = 100\%</math> *Gross margin = 40% = 0.4 <math display="block"> \text{markup} = \frac{0.4}{1 - 0.4} = 0.667 = 66.7\%</math> '''Using gross margin to calculate selling price''' Given the cost of an item, one can compute the selling price required to achieve a specific gross margin. For example, if your product costs $100 and the required gross margin is 40%, then <math display="block">\text{Selling price} = \frac{\$100} {1 - 40\%} = \frac{\$100} {0.6} = \$166.67</math>
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