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IPod Shuffle
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==Reception and impact== The iPod Shuffle was announced at the same time as the [[Mac Mini]]. Like the iPod Shuffle, the Mac Mini is a scaled-down [[Product (business)|product]] which was introduced at a lower price. These two products together can be seen as a conscious effort on the part of Apple management to target a [[low-end market|lower-end market]] and increase visibility in the [[mass-market]]. Previously, the success of Apple's [[iPod]] and especially the [[iPod Mini]] had been chipping away at the inexpensive flash player market, causing flash players at the beginning of 2005 to account for less than half the market share they did in 2004.{{Citation needed|date=October 2008}} However, the original and Mini iPods were expensive and the Shuffle was intended to make the iPod compete with mainstream players. By April 2005, the end of Apple's second fiscal quarter, the iPod Shuffle had already proven itself to be a successful product for its manufacturer. Although Apple has chosen not to specify how many iPod Shuffles were sold in the product's first three months of existence, analysts at [[Piper Jaffray]] estimated that 1.8 million of the 5.3 million iPods sold in the second quarter were Shuffles. [[NPD Group]] estimates that the iPod Shuffle captured 43% of the flash-based music player market in February 2005, after only its second month of existence;<ref>[http://www.appleinsider.com/article.php?id=1000 Appleinsider.com] {{webarchive|url=https://web.archive.org/web/20050422011152/http://www.appleinsider.com/article.php?id=1000 |date=April 22, 2005 }}</ref> by March 2005, its market share had risen to 58%.<ref>[https://arstechnica.com/news.ars/post/20050504-4876.html Shuffle captures 58 percent of flash players market, says Apple], [[ArsTechnica]]</ref> The iPod Shuffle effectively helped Apple to replace [[iriver]] as the global leader in the flash player market, just as it already had been before in the hard disk market.<ref>{{Cite web | url=http://www.koreaittimes.com/news/articleView.html?idxno=1836 | title=Apple's iPod to Face Tough Competition from Korea Cos | date=April 2005 }}</ref><ref>{{cite web |url=https://mobile-review.com/mp3/articles/iriver-history-2.shtml |title=История компании iRiver. Часть 2 |last=Dorozhin |first=Alexey |date=27 November 2006 |access-date=19 April 2022 |language=ru |trans-title=History of iRiver (Part 2)}}</ref> The iPod Shuffle had some market challengers such as Sony's [[Walkman Bean]] early on<ref>{{Cite web|url=https://www.theregister.com/2005/08/18/sony_walkman_bean/|title=Sony counters iPod Shuffle with the Bean}}</ref> and in later years SanDisk's [[Sansa Clip]],<ref>{{Cite web|url=https://techreport.com/blog/13963/a-quick-look-at-sandisks-sansa-clip-mp3-player/|title=A quick look at SanDisk's Sansa Clip MP3 player|date=January 22, 2008}}</ref> though the iPod Shuffle generally sold better. In September 2006, Apple CEO [[Steve Jobs]] announced during his keynote presentation on the "It's Showtime" Special Event, that until then, Apple had sold 10 million first-generation iPod Shuffles. ===Problems=== ====Blinking light problem==== ''[[PC World (magazine)|PC World]]'' reported a problem with the first-generation iPod Shuffles ceasing normal function, only to flash orange and green lights and become unmountable. Since the Shuffle has no display, the owner cannot read an error message or troubleshoot easily, requiring diagnosis by Apple service personnel. Flashing green and orange lights on the iPod Shuffle indicate that a generic "error" has occurred, according to Apple's documentation.<ref>{{cite web|title=Quick Reference Card|url=https://www.apple.com/support/ipodshuffle/reference|url-status=dead|archive-url=https://web.archive.org/web/20050113222349/https://www.apple.com/support/ipodshuffle/reference|archive-date=January 13, 2005}}</ref> If the device is still covered by warranty, Apple will replace it for free.<ref>{{cite web|url=http://www.pcworld.com/article/id,126146-page,1/article.html|date=June 22, 2006|access-date=February 8, 2006|first=Stuart|last=Johnston|title=If Lights Blink on Your iPod Shuffle, It Could Be Bad News|work=[[PC World (magazine)|PC World]]|archive-date=April 29, 2007|archive-url=https://web.archive.org/web/20070429230200/http://www.pcworld.com/article/id,126146-page,1/article.html|url-status=dead}}</ref> This problem has also occurred on second-generation iPod Shuffles. On October 26, 2006, Apple released an iPod Shuffle Reset Utility that corrected this problem for some owners of first-generation iPod Shuffles.<ref>{{cite web|title=About the iPod shuffle Reset Utility|url=http://docs.info.apple.com/article.html?artnum=303979|url-status=dead|archive-url=https://web.archive.org/web/20070728033902/http://docs.info.apple.com/article.html?artnum=303979|archive-date=July 28, 2007|publisher=Apple}}</ref> Then, in March 2007, an updated [[iPod Reset Utility]] was released which can also address similar problems with second-generation iPod Shuffles.<ref>{{cite web|url=http://support.apple.com/kb/HT1238|title= About iPod Reset Utility|date= June 8, 2023|publisher=[[Apple Inc.]]}}</ref> ====Third-generation headphone controls==== Unlike most other portable audio players, the third-generation iPod Shuffle's controls are situated on the packaged headphones. The user is unable to control the device unless they use either Apple headphones designed for it, or third-party headphones or adapters. The third generation iPod Shuffle's headphones contain a proprietary [[integrated circuit]].<ref>{{cite web|title=Third-party headphones do require Apple-supplied chip|url=https://arstechnica.com/apple/news/2009/03/third-party-headphones-do-require-apple-supplied-chip.ars|website=arstechnica|date=March 16, 2009}}</ref> Also, inline control adapters that were made by third-party companies for use with the iPhone are incompatible with the iPod Shuffle.<ref>{{cite web|title=Old iPod/iPhone Adapters don't work in new Shuffle|url=http://gadgets.boingboing.net/2009/03/14/old-inline-ipodiphon.html|website=[[Boing Boing]]}}</ref> Several months after the third-generation release, several third-party companies, including [[Belkin]] and Scosche, released adapters which can be used to add the controls to standard headphones.<ref>[http://www.scosche.com/products/sfID1/210/sfID2/321/productID/1726 Scosche.com]. Scosche.com. Retrieved on July 5, 2011.</ref> {{timeline of compact iPod models}}
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