Editing Magyar Telekom (section)

=== 2008 ===
From January 2008 the organization of {{Clarify|reason=Not defined.|date=August 2022|text=T-Systems business unit}} was simplified through integration of subsidiaries in an effort to provide better service to customers and increase efficiency. The number of T-Systems subsidiaries was reduced from six to two, while retaining the flexibility and customer focus.<ref name=":1" />

As part of Magyar Telekom's integration processes, iWiW and Adnetwork Online Marketing merged into Origo 30 June 2008.<ref>{{Cite web |last=Origo |title=Felvásárlások és fejlesztések a T-Online-nál |url=https://www.origo.hu/techbazis/20060517to.html |access-date=2022-08-15 |website=Origo|date=17 May 2006 |language=hu}}</ref>

Following the board of directors decision in June 2008, Magyar Telekom introduced the T-Home brand in September, which replaced the T-Com, T-Online and T-Kábel brands and has become the single brand representing fixed line communications and entertainment services at home. The corporate “T” brand has been renewed simultaneously, and it functions as an umbrella brand for the brands offered by T-Home, T-Mobile and the T-Systems. Magyar Telekom's new slogan “Life is for sharing” was also introduced and is used both by T-Home and T-Mobile. The rebranding has created a simpler brand structure, easier to identify for customers. Along with the introduction of T-Home brand, we also repositioned Magyar Telekom as Hungary's only “double triple-play” provider, which, through T-Home and T-Mobile, offers Internet, television and telephone services on the fixed line and mobile networks alike, at home and on the move.<ref>{{Cite web |title=Magyar Telekom to renew its brand structure and introduce the T-Home brand as part of the change |url=https://www.telekom.hu/about_us/press_room/press_releases/2008_2/june_26 |access-date=2022-08-15 |website= |language=en}}</ref>