Editing ManpowerGroup (section)

=== Global rebrand (2006–2011) ===

In 2006, the company announced a new global brand identity with a new logo, marketing materials, and advertising campaigns.<ref name="06Rebrand">{{cite web |url=https://www.behance.net/gallery/36058555/Manpower-Rebrand |title=Manpower Rebrand on Behance |author=Alex Griffin |date=April 12, 2016 |website=Behance |access-date=2019-02-05}}</ref> The new brand was developed by the London office of [[Wolff Olins]], with advertising developed by [[Grey Global Group|WPP's Grey Worldwide]] in New York and media strategy and planning by sister agency MediaCom.<ref name="06Rebrand2">{{cite news |date=2006-02-22 |title=Manpower unveils fresh brand identity and advertising push |url=https://www.campaignlive.co.uk/article/manpower-unveils-fresh-brand-identity-advertising-push/541904 |publisher=Campaign |access-date=2019-02-05}}</ref>

According to the press release, “As part of the re-branding process, Manpower has streamlined its brand architecture from over 200 brands worldwide down to only five brands that now represent its total service offering. These brands are Manpower, Manpower Professional, Elan, Jefferson Wells and Right Management… The new Manpower logo consists of five oval shapes in five different colors, which comprise the initials "MP" and reflect the range of services that Manpower now offers.”<ref name="06Rebrand3">{{cite press release |url=https://investor.manpowergroup.com/news-releases/news-release-details/manpower-refreshes-its-brand-encompass-its-full-range-services |title=Manpower Refreshes its Brand to Encompass its Full Range of Services |date=Feb 21, 2006 |type=Press release |publisher=ManpowerGroup |access-date=2019-02-05}}</ref>

By 2007, under the name Manpower Business Solutions (MBS), the company provided task outsourcing, vendor management, onsite HR services, and Recruitment Process Outsourcing (RPO).<ref name="10-K-2008">{{cite web|url=https://www.sec.gov/Archives/edgar/data/871763/000119312508037291/d10k.htm |title=Manpower Inc. 2008 Annual Report (Form 10-K) |date=February 17, 2009 |publisher=[[U.S. Securities and Exchange Commission]] |website=sec.gov |at=Item 1. Business Introduction & History}}</ref> In February 2010, Manpower agreed to acquire COMSYS IT Partners, Inc for $17.65 per share or a total of $431 million in half cash and half stock.<ref name="10-K-2009">{{cite web|url=https://www.sec.gov/Archives/edgar/data/871763/000087176310000010/form10-k.htm |title=Manpower Inc. 2009 Annual Report (Form 10-K) |date=February 16, 2010 |publisher=[[U.S. Securities and Exchange Commission]] |website=sec.gov |page=15}}</ref> The COMSYS acquisition included their Tapfin brand, expanding Manpower's investment in RPO and Managed Service Provider (MSP) offerings.<ref name="TAPFIN">{{cite web |date=2010-02-11 |title=Behind the News: Another Acquisition -- Manpower Buys Comsys - CWS 30 February 2.4 |url=https://www2.staffingindustry.com/site/Publications/CWS-3.0/Archive/2010/Behind-the-News-Another-acquisition-Manpower-Buys-Comsys-CWS-30-February-2.4? |publisher=Staffing Industry Analysts (SIA) |access-date=2017-09-25}}</ref> On April 5, 2010, Manpower completed the COMSYS acquisition and integrated the company with Manpower Professional IT. Tapfin MSP and RPO offerings were integrated with Manpower Business Solutions.<ref name="COMSYSCLOSE">{{cite web |date=2010-02-04 |title=Manpower Expands Staffing Services With Acquisition of COMSYS |url=http://www.hrotoday.com/news/talent-acquisition/manpower-expands-staffing-services-with-acquisition-of-comsys/ |publisher=HRO Today |access-date=2017-09-25}}</ref><ref name="COMSYSPR">{{cite press release |url=https://www.right.com/wps/wcm/connect/manpowergroup-en/home/newsroom/news-releases/manpower+inc.+to+acquire+comsys+to+accelerate+its+global+strategy+scale+and+service+in+professional+staffing+and+solutions#.XFn6KFxKiMo |title=Acquisition of COMSYS Offers Strategic and Cultural Fit, Providing the Manpower Group of Companies with Unparalleled Presence, Capabilities and Value to Help Clients and Candidates Win |date=2010 |type=Press release |publisher=ManpowerGroup |access-date=2019-02-05}}</ref>

[[File:ManpowerGroup Logo Primary.png|thumb|left|top|alt=ManpowerGroup Logo from 2011 to Present|ManpowerGroup logo since 2011]]