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Rambo: First Blood Part II
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== Release == === Marketing === Unusually for the time, a [[Teaser (trailer)|teaser trailer]] for ''Rambo: First Blood Part II''βthen titled ''First Blood Part II: The Mission''βwas released in 3,000 theaters in the summer of 1984, over a year before the scheduled release date of August 1, 1985, and several months before any footage for the film was completed. Producer [[Mario Kassar]] arranged this to capitalize on the popularity of the first film.<ref>"US News: BRIEFLY β 'First Blood II' Trailers Filmed." ''Screen International'', no. 451, June 23, 1984, pp. 6''.''</ref><ref name=":0" /> The film was also marketed through merchandising, with posters of Rambo selling rapidly. Although the film was [[Motion Picture Association film rating system|rated R]] and directed at adults, tie-in toys were created for it.<ref name=":0" /> === Home media === The [[Videotape|video]] was released in the United States by [[Thorn EMI]]/[[HBO Video]] in early 1986 and sold a record 425,000 units on opening day, a record at the time for a tape with a retail price of $79.95, surpassing the 410,000 sold by ''[[Ghostbusters]]''.<ref>{{cite magazine|magazine=[[Variety (magazine)|Variety]]|date=May 21, 1986|page=1|title='Future' Cassettes Fail To Approach 500,000-Unit Goal|last=Bierbaum|first=Tom}}</ref><ref>{{cite web|first=Thomas|last=Schnurmacher|url=https://www.newspapers.com/clip/96464698/the-gazette/|title=Students put their heads together for new driving service|newspaper=[[Montreal Gazette]]|page=35|date=March 29, 1986|accessdate=February 26, 2022|via=[[Newspapers.com]]}}</ref><ref>{{cite magazine|magazine=[[Daily Variety]]|date=May 21, 1986|page=1|title='Rambo 2' storms into HV market|last=Bierbaum|first=Tom}}</ref> ''Rambo: First Blood Part II'' was released on DVD on November 23, 2004. A [[Blu-ray]] release followed on May 23, 2008.<ref>{{Cite web|url=https://www.dvdsreleasedates.com/movies/1866/Rambo:-First-Blood-Part-II-(1985).html|title=Rambo: First Blood Part II DVD Release Date|website=DVDs Release Dates|language=en-US|access-date=2018-11-11}}</ref> ''Rambo: First Blood Part II'' was released on 4K UHD Blu-ray on November 13, 2018.<ref>{{Cite web|url=https://ultrahd.highdefdigest.com/64219/firstblood4kultrahdbluray2.html|title=Rambo: First Blood Part II β 4K Ultra HD Blu-ray Ultra HD Review {{!}} High Def Digest|website=ultrahd.highdefdigest.com|language=en|access-date=2018-11-11}}</ref>
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