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====The theory of planned behavior==== People display [[reactance (psychology)|reactance]] by fighting against threats to their freedom of action when they find norms inappropriate. [[Propositional attitude|Attitudes]] and norms typically work together to influence behavior (directly or indirectly). The [[theory of planned behaviour|theory of planned behavior]] intentions are a function of three factors: attitudes about the behavior, social norms relevant to the behavior, and perceptions of control over the behavior. When attitudes and norms disagree, their influence on behaviour will depend on their relative accessibility.
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