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=== India === Audiobooks in India started to appear somewhat later than in the rest of the world. Only by 2010 did Audiobooks gain mainstream popularity in the Indian market. This is primarily due to lack of previous organized efforts on the part of publishers and authors. The marketing efforts and availability of Audiobooks has made India as one of the fastest growing Audiobooks markets in the world.{{Citation needed|date=September 2012}} The lifestyle of urban Indian population and one of the highest daily commute time in the world has also helped in making Audiobooks popular in the region. Business and Self Help books have widespread appeal and have been more popular than fiction/non-fiction.{{citation needed|date=September 2012}} This is because Audiobooks are primarily seen as an avenue for self-improvement and education, rather than entertainment. Audiobooks are being released in various Indian languages. In [[Malayalam]], the first audio novel, titled Ouija Board, was released by Kathacafe in 2018.<ref>{{cite web|url=https://www.newindianexpress.com/cities/kochi/2018/mar/21/first-malayalam-audio-novel-ouija-board-launched-1790070.html|title=First Malayalam audio novel 'Ouija Board' launched|website=newindianexpress.com|date=21 March 2018 |access-date=8 May 2018|url-status=live|archive-url=https://web.archive.org/web/20180417024224/http://www.newindianexpress.com/cities/kochi/2018/mar/21/first-malayalam-audio-novel-ouija-board-launched-1790070.html|archive-date=17 April 2018}}</ref>
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