Editing Rebadging (section)

=== Life cycle extension ===
Badge engineering could be used as a strategy to lengthen the life cycle of a vehicle. After a product has reached the end of its life cycle, it may be transferred to another brand, mostly from the same holding company or joint venture. Examples include the [[SEAT Exeo]], a rebadged [[Audi A4#B7|Audi A4 B7]] with reworked styling, which was built in Spain from used production tooling from the Audi plant in [[Ingolstadt]] after the A4 B7 production had ended. The tooling was dismantled from Ingolstadt and was sent to the SEAT manufacturing plant in [[Martorell]], Spain, to be reinstalled.<ref name="AW">{{cite web|date=20 June 2008|title=Spain: SEAT Exeo to supplement, not replace Toledo|url= http://www.automotiveworld.com/news/oems-and-markets/69066-spain-seat-exeo-to-supplement-not-replace-toledo |access-date=26 January 2010 |website=automotiveworld.com}}</ref><ref name="CAR">{{cite web|date=23 June 2008|title=SEAT names its new Exeo flagship|url= http://www.carmagazine.co.uk/News/Search-Results/Industry-News/Seat-Names-Its-New-Exeo-Flagship/ |access-date=26 January 2010 |website=carmagazine.co.uk}}</ref>

Another example is the Dongfeng Fengdu MX6, which was produced after the near-identical [[Nissan X-Trail#T31|Nissan X-Trail (T31)]] production had ended,<ref>{{cite web|title=Dongfeng Fengdu MX6 hits the Chinese auto market|url= https://carnewschina.com/2015/03/24/dongfeng-fengdu-mx6-hits-the-chinese-auto-market/ |website=carnewschina.com|date= 24 March 2015 }}</ref> and the Maruti Suzuki Zen Estilo, which is based on the then-recently discontinued [[Suzuki MR Wagon]]. The advantage of this strategy is amortized tooling costs, which means the vehicle can be produced at a higher margin of profit (or a lower price, or both).

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| image1 = Audi A4 3.2 sedan -- 02-28-2011 1.jpg
| caption1 = [[Audi A4#B7|Audi A4 (B7)]]
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| image2 = 2011 SEAT Exeo Sport Tech CR TDi 168 2.0 Front.jpg
| caption2 = [[SEAT Exeo]]
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| image1 = Nissan X-Trail T31 facelift China 2016-04-13.jpg
| caption1 = [[Nissan X-Trail#T31|Nissan X-Trail (T31)]]
| width1 = 215
| image2 = Dongfeng Fengdu MX6 China 2016-04-07.jpg
| caption2 = Dongfeng Fengdu MX6
| width2 = 225
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