Editing B&Q (section)

==Customers==
B&Q were reported to have a customer base of seven million in July 2016, of which it was estimated 75% use the retailer's website to research their desired products, prior to purchasing in shop.<ref name="customer_analysis_2016">{{cite news |url=http://www.essentialretail.com/news/article/577bd481065d6-how-bq-the-ecommerce-customer-journey |title=How B&Q analyses the customer journey |work=Essential Retail |date=5 July 2016 |access-date=13 February 2017 |archive-date=14 February 2017 |archive-url=https://web.archive.org/web/20170214003821/http://www.essentialretail.com/news/article/577bd481065d6-how-bq-the-ecommerce-customer-journey |url-status=dead }}</ref> 

B&Q operated a ''Diamond Club'' scheme which offered some benefits, but it was closed to new members in 2018.<ref name="club_t&c">{{cite web |url=http://www.diy.com/customer-support/policies/terms/?tab=ui-accordion-title-6 |title=B&Q Club - Terms and Conditions |publisher=diy.com |access-date=13 February 2017}}</ref> It still can be used by established members, but only on exterior & ‘seasonal’ products.<ref>{{Cite web |title=Diamond Card Discount {{!}} DIY at B&Q |url=https://www.diy.com/diamond |access-date=2024-10-13 |website=www.diy.com |language=en-GB}}</ref>