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Kit Kat
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== Varieties == === Flavours === [[File:Kit Kat Matcha-9136.jpg|thumb|Kit Kat Matcha sold in Japan]] Many varieties of Kit Kat have existed, either permanently or as limited editions, such as those sold to commemorate festivals such as [[Valentine's Day]].<ref name="VD"/> In Japan, Nestlé has introduced over 300 different flavours since 2000,<ref name="CNN Eatocracy">{{cite web|last1=Irvine|first1=Dean|title=How did Kit Kat become king of candy in Japan?|url=http://eatocracy.cnn.com/2012/02/02/how-did-kit-kat-became-king-of-candy-in-japan/?hpt=hp_bn8|website=Eatocracy at CNN|publisher=CNN|access-date=10 February 2016|archive-url=https://web.archive.org/web/20160208054752/http://eatocracy.cnn.com/2012/02/02/how-did-kit-kat-became-king-of-candy-in-japan/?hpt=hp_bn8|archive-date=8 February 2016|date=2 February 2012|url-status=dead}}</ref><ref name="cnn">{{cite news|url=http://eatocracy.cnn.com/2012/02/02/how-did-kit-kat-became-king-of-candy-in-japan/?hpt=hp_bn8|title=How did Kit Kat become king of candy in Japan?|last=Ivine|first=Dean|work=cnn.com|publisher=[[CNN|Cable News Network]]|date=2 February 2013|access-date=5 May 2013|url-status=dead|archive-url=https://web.archive.org/web/20160208054752/http://eatocracy.cnn.com/2012/02/02/how-did-kit-kat-became-king-of-candy-in-japan/?hpt=hp_bn8|archive-date=8 February 2016}}</ref> including [[hot sauce]], [[soy sauce]], [[wasabi]], [[apple cider vinegar]], [[Zunda-mochi|zunda]], [[Ice cream]], [[milk tea]], and [[Throat lozenge|cough drop]].<ref>{{Cite web |date=2024-04-08 |title=Japanese Kit Kat Flavors: The Complete List |url=https://www.japancandystore.com/blogs/okashi/kit-kat-flavors |access-date=2024-05-03 |website=Japan Candy Store |language=en}}</ref><ref>{{cite news|url=https://www.npr.org/templates/story/story.php?storyId=126515207 | title=Kit Kat Kaleidoscope: Far-Out Flavours From Japan|work=npr.com|publisher=[[NPR]]|location=Washington, D.C.|date=10 May 2010|access-date=5 May 2013|last=Chappell|first=Bill}}</ref> They have even introduced a range that require baking in an oven. The flavours are designed to appeal to younger buyers,<ref>{{cite news| url=https://www.telegraph.co.uk/news/worldnews/asia/japan/1482614/Exam-fever-gives-Japan-a-craving-for-Kit-Kat.html |archive-url=https://ghostarchive.org/archive/20220112/https://www.telegraph.co.uk/news/worldnews/asia/japan/1482614/Exam-fever-gives-Japan-a-craving-for-Kit-Kat.html |archive-date=12 January 2022 |url-access=subscription |url-status=live|title=Exam fever gives Japan a craving for Kit Kat|last=Ryall|first=Julian|newspaper=[[The Daily Telegraph|The Telegraph]]|publisher=[[Telegraph Media Group|Telegraph Group]]|location=London|date=2 February 2005|access-date=5 May 2013}}{{cbignore}}</ref> and are often bought as good-luck gifts as the brand name echoes the [[Japanese language|Japanese]] phrase "Kitto Katsu", roughly translating as "surely win."<ref name="cnn"/> The Kit Kat Orange was the first flavour variant to be introduced in the United Kingdom, in 1996 and 1998 in Ireland. It was followed in 1997 by the Kit Kat Dark and Kit Kat Mint. All three were available as permanent editions of the two-finger multipack in the United Kingdom, along with the Kit Kat Original, the Kit Kat White, and from 2012 the Kit Kat Cookies & Cream. There has also been Kit Kat Caramel. A wide variety of promotional items exist, ranging from traditional merchandise (such as mugs, pens, oven gloves and tea-towels) to less common items such as coats for small dogs. In Japan, Kit Kats have come packaged with CD singles, and a special limited edition double pack of Kit Kat Crispy Monogatari came bundled with a mini book featuring six short stories, one of which was written by [[Koji Suzuki (writer)|Koji Suzuki]], author of the [[Ring (Suzuki novel)|''Ring'' cycle]] series. In Japan, Kit Kats are also available in jars that are dispensed from vending machines. Kit Kat introduced two new flavours to the United States in 2020: Lemon Crisp and Raspberry Creme. The new flavours are available in regular sized bars or miniature bars.<ref name="VD">[https://www.insider.com/kit-kat-new-flavors-lemon-crisp-raspberry-creme-2020-1 “Kit Kat is releasing new lemon crisp and raspberry creme flavors for Valentine's Day”] {{Webarchive|url=https://web.archive.org/web/20221227124938/https://www.insider.com/kit-kat-new-flavors-lemon-crisp-raspberry-creme-2020-1 |date=27 December 2022 }}. Insider.com. Retrieved 5 February 2020</ref> In 2020, Nestlé launched a new flavor, Scotch whisky KitKats, available only in Japan using chocolate aged for six months in whisky barrels in Scotland.<ref>{{cite web|author=Rob Picheta|title=You can now get Scotch whisky KitKats -- but only in Japan|url=https://www.cnn.com/travel/article/kitkat-scotch-whisky-japan-scli-intl-gbr/index.html|access-date=14 December 2020|website=CNN|date=14 December 2020 }}</ref> In February 2021, the company announced it will be launching a [[Veganism|vegan]], [[dairy-free]] version of their popular KitKat product. The bar will be called KitKat V and it will be available in select countries in late 2021 and then expand worldwide.<ref>{{cite news |last=Valinsky |first=Jordan |url=https://www.cnn.com/2021/02/16/business/vegan-kitkat-launch-trnd/index.html |title=Nestlé's newest KitKat is missing a key ingredient |work=[[CNN]] |date=16 February 2021 |accessdate=16 February 2021 }}</ref> === Forms === [[File:Kit-Kat-Type-Variations.jpg|thumb|280px|Kit Kat varieties: Pop Choc, regular and Chunky (or Big Kat)]] The 'standard' Kit Kat finger bars can come in a variety of presentations and nutritional values. The bars can come in a miniature form of two finger mini bars, or a larger standard four, or in some cases, three, fingered bars. Originally, each finger was imprinted with the name 'Rowntree' in script form, but this was subsequently changed to Kit Kat and remains so to this day. The standard size has been upgraded in several cases up to a 'monster Size' bar, which can include up to five or eight fingers. Large single-fingered "Chunky Kit Kats" were launched in the United Kingdom in 1998 and have been sold in a variety of flavours, such as White Chocolate, Caramel, Hazelnut Cream, and Peanut Butter. The market for Chunky Kit Kats has also expanded to Canada. [[Image:Kit Kat Ruby.jpg|thumb|left|Pink coloured Kit Kat Ruby]] Other forms and shapes include "Choc'n'Go" individually wrapped fingers in France, a twelve-finger "Family Block" available in New Zealand<ref>{{cite web |url=https://www.nestle.co.nz/brands/kit-kat |title=KIT KAT |website=Nestlé New Zealand|access-date= 15 November 2018}}</ref> and Australia, round bite-sized "Pop Choc" pieces, square "Kubes", [[Praline (nut confection)|praline]]-filled "Senses", a yoghurt with Kit Kat pieces, and a Kit Kat [[ice cream cone]]. In the 1980s, a Kit Kat with five shorter fingers was sold in vending machines in the UK.<ref>{{cite web|url=http://benviveur.blogspot.co.uk/2014/06/tuck-off.html |title=Ben Viveur: Tuck Off|publisher=Ben Viveur|date=21 June 2014|access-date=25 June 2014}}</ref> The Japanese ''Bake 'N Tasty Mini Kit Kats Custard Pudding Flavour'' was launched in 2014. The bar must be baked in an oven before consumption, and the surface sugar caramelises in the process.<ref>{{cite web|last=Lam|first=Charles|title=Kit Kats You Can Bake Coming to.. Japan|url=http://blogs.ocweekly.com/stickaforkinit/2014/03/kit_kats_you_can_bake_coming_t.php|publisher=ocweekly.com|access-date=15 March 2014|archive-url=https://web.archive.org/web/20140315231430/http://blogs.ocweekly.com/stickaforkinit/2014/03/kit_kats_you_can_bake_coming_t.php|archive-date=15 March 2014|url-status=dead}}</ref> In 2015, a new luxury and giftable variant of Kit Kat called Kit Kat Rubies was launched in Malaysia. Comes with the box of 20 small bars, the Kit Kat Rubies bar made with the premium chocolate truffle cream and imported roasted hazelnut pieces.<ref>{{cite web|last=Tey|first=Kelly|title=Rolling out delicious 'rubies'|url=http://www.thestar.com.my/News/Community/2015/01/03/Rolling-out-delicious-rubies-Brands-latest-offering-perfect-for-gifting/|publisher=thestar.com.my|date=3 January 2015|access-date=5 March 2015}}</ref> As of 2017, US variants include the standard and king-size four-finger bars, standard bars covered with white or dark chocolate, snack-size orange-covered bars for Halloween (sold until 2021 and replaced with Breaking Bones starting in 2022), bagged wrapped one-finger miniatures (original and assorted), unwrapped minis, a redesigned Big Kat, and a king-size Big Kat (two of the then-new Big Kat bars).<ref>{{cite web|title=Kit Kat Products|url=https://www.hersheys.com/kitkat/en_us/products.html|publisher=Hershey.com|access-date=27 January 2017}}</ref> A Kit Kat [[breakfast cereal]] was launched in the United Kingdom in 2023.<ref>{{cite news |last1=Quinn |first1=Ian |title=Nestlé withdraws 'nutritious' claim in row with Henry Dimbleby over Kit Kat Cereal |url=https://www.thegrocer.co.uk/hfss/nestle-withdraws-nutritious-claim-in-row-with-henry-dimbleby-over-kit-kat-cereal/678914.article |date= 4 May 2023 |access-date=27 July 2023 |work=The Grocer |language=en}}</ref>
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