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===2017β2024: CBS ownership and merger with Viacom, rebrand as Paramount Global=== Following the CBS acquisition, the network became a division of CBS Studios International.<ref>{{cite web|title=About - Ten Network Holdings Limited|url=https://tenplay.com.au/corporate/about|website=tenplay|publisher=Ten Network Holdings|access-date=15 May 2018|archive-date=22 April 2018|archive-url=https://web.archive.org/web/20180422093951/https://tenplay.com.au/corporate/about|url-status=live}}</ref> Ten moved to commission more Australian content. The additional programs were financed by the savings from the dissolution of Ten's output agreement with 21st Century Fox.<ref>{{cite news|last1=Mason|first1=Max|title=CBS backs Network Ten's homegrown strategy, commits to long-term|url=https://www.afr.com/companies/media-and-marketing/cbs-backs-network-tens-homegrown-strategy-commits-to-longterm-20180402-h0y7np#ixzz5BWgMsVW9|access-date=8 February 2022|work=Australian Financial Review|date=2 April 2018|archive-date=9 February 2022|archive-url=https://web.archive.org/web/20220209042809/https://www.afr.com/companies/media-and-marketing/cbs-backs-network-tens-homegrown-strategy-commits-to-longterm-20180402-h0y7np#ixzz5BWgMsVW9|url-status=live}}</ref> CBS also moved to re-establish an in-house advertising sales department for 2019, bringing to an end Ten's four-year period with the Foxtel-affiliated Multi Channel Network (MCN).<ref>{{cite web |last1=Samios |first1=Zoe |last2=Kelly |first2=Vivienne |title='CBS want to control it, it's as simple as that': Ten confirms exit from MCN |url=https://mumbrella.com.au/cbs-want-to-control-it-its-as-simple-as-that-ten-confirms-exit-from-mcn-532910 |website=Mumbrella |access-date=2 August 2018 |date=1 August 2018 |archive-date=2 August 2018 |archive-url=https://web.archive.org/web/20180802071317/https://mumbrella.com.au/cbs-want-to-control-it-its-as-simple-as-that-ten-confirms-exit-from-mcn-532910 |url-status=live}}</ref> One reason CBS acquired Ten was to assist the company to launch its CBS All Access streaming service in the Australian market.<ref>{{Cite news|url=http://abc.net.au/news/2017-08-28/cbs-agrees-to-buy-ten-off-administrator/8848124?pfmredir=sm|title=Ten Network to be purchased by US giant CBS|date=28 August 2017|work=ABC News|access-date=28 August 2017|archive-date=25 November 2020|archive-url=https://web.archive.org/web/20201125143926/https://www.abc.net.au/news/2017-08-28/cbs-agrees-to-buy-ten-off-administrator/8848124?pfmredir=sm|url-status=live}}</ref> The service launched in December 2018 and was branded [[10 All Access]] in the local market.<ref>{{cite news |date=9 September 2018 |title=CBS gears for Ten All Access streaming service launch |work=The Australian |url=https://www.theaustralian.com.au/business/media/cbs-gears-for-ten-all-access-steaming-service-launch/news-story/cd16a411e8d3de80393a0cd96aa292cf |url-access=subscription |access-date=9 September 2018}}</ref> On 31 October 2018, the network unveiled a new logo, replacing the "ten" wordmark used since 1991 with a stylised circle 10, and the network is now referred to in the text as '''Network 10'''. The new brand is used across all of Network 10's platforms and services, and was intended to reflect the broadcaster's positioning as an "adventurous alternative" with a "sense of fun". 10 also relaunched its multi channels Eleven and One as [[10 Peach]] and [[10 Bold|10 Boss]], with Boss focusing on dramatic programming and targeting an older adult audience, and Peach continuing to be targeted towards young adults.<ref>{{Cite news|url=http://www.bandt.com.au/marketing/network-ten-rebrands-network-10-new-look-logo|title=Network Ten Rebrands As 'Network 10' With New-Look Logo|date=31 October 2018|work=B&T|access-date=31 October 2018|archive-date=31 October 2018|archive-url=https://web.archive.org/web/20181031212447/http://www.bandt.com.au/marketing/network-ten-rebrands-network-10-new-look-logo|url-status=live}}</ref><ref>{{Cite web|url=https://www.smh.com.au/entertainment/tv-and-radio/network-ten-in-2019-what-s-new-what-s-returning-what-s-gone-20181029-p50cp3.html|title=Network Ten in 2019: What's new, what's returning, what's gone?|last=Lallo|first=Michael|date=31 October 2018|website=The Sydney Morning Herald|access-date=31 October 2018|archive-date=26 July 2021|archive-url=https://web.archive.org/web/20210726132957/https://www.smh.com.au/entertainment/tv-and-radio/network-ten-in-2019-what-s-new-what-s-returning-what-s-gone-20181029-p50cp3.html|url-status=live}}</ref><ref name="Samios2018-10-31" /><ref>{{Cite web|url=https://mediaweek.com.au/10-upfront-behind-the-rebrand/|title=10 Upfront: Behind the rebrand of Boss, Peach, News and 10 Play|website=Mediaweek|date=31 October 2018 |access-date=31 October 2018|archive-date=1 November 2018|archive-url=https://web.archive.org/web/20181101095420/https://mediaweek.com.au/10-upfront-behind-the-rebrand/|url-status=live}}</ref> 10 Boss was forced to change its name to [[10 Bold]] on 10 December 2018 due to trademark conflicts with [[Fairfax Media]].<ref>{{Cite web|url=https://mumbrella.com.au/ten-caves-and-renames-10-boss-as-10-bold-556522|title=Ten caves and renames '10 Boss' as '10 Bold'|last=Kelly|first=Vivienne|date=10 December 2018|website=Mumbrella|access-date=17 December 2018|archive-date=18 December 2018|archive-url=https://web.archive.org/web/20181218054432/https://mumbrella.com.au/ten-caves-and-renames-10-boss-as-10-bold-556522|url-status=live}}</ref> On 4 December 2019, CBS Corporation completed a [[2019 merger of CBS and Viacom|re-merger]] with fellow media conglomerate [[Viacom (2005β2019)|Viacom]] as [[ViacomCBS]]; the two companies had [[Viacom (1952β2006)#2005 split and re-merger of CBS and Viacom|previously separated in 2005]].<ref>{{cite web|last=Weprin|first=Alex|date=4 December 2019|title=Bob Bakish's Memo to ViacomCBS Staff: Merger "A Historic Moment"|url=https://www.hollywoodreporter.com/news/general-news/bob-bakishs-memo-viacomcbs-staff-merger-a-historic-moment-1259584/|access-date=8 February 2022|work=[[The Hollywood Reporter]]|archive-date=25 April 2022|archive-url=https://web.archive.org/web/20220425052046/https://www.hollywoodreporter.com/news/general-news/bob-bakishs-memo-viacomcbs-staff-merger-a-historic-moment-1259584/|url-status=live}}</ref> ViacomCBS subsequently began to integrate the companies' operations in Australia; in a reorganisation of the [[ViacomCBS Networks International]] division, Network 10 would join its new sister network in the United Kingdom, [[Channel 5 (British TV channel)|Channel 5]] (which was owned by Viacom) as part of ViacomCBS Networks UK & Australia (now [[Paramount Networks UK & Australia]]) division in January 2020.<ref>{{cite web |last=Ravindran |first=Manori |date=2020-01-14 |title=ViacomCBS Networks Intl. Rejigs Leadership Across Two Brand Groups and Three Regional Hubs |url=https://variety.com/2020/tv/global/viacomcbs-networks-international-1203466220/|access-date=14 July 2020 |website=Variety|language=en|archive-date=2020-08-28|archive-url=https://web.archive.org/web/20200828014443/https://variety.com/2020/tv/global/viacomcbs-networks-international-1203466220/|url-status=live}}</ref> The following month, it was announced that the former Viacom channels in Australia would be brought under the Network 10 sales department, moving away from Foxtel Media (formerly MCN) in April.<ref>{{cite web |last=Knox |first=David |date=17 February 2020 |title=ViacomCBS to combine Australian sales teams |url=https://tvtonight.com.au/2020/02/viacomcbs-to-combine-australian-sales-teams.html/ |url-status=live |archive-url=https://web.archive.org/web/20200714012859/https://tvtonight.com.au/2020/02/viacomcbs-to-combine-australian-sales-teams.html/ |archive-date=14 July 2020 |access-date=14 July 2020 |website=TV Tonight |language=en-AU}}</ref><ref>{{cite web |last=Blackiston |first=Hannah |date=2020-02-17 |title=Viacom CBS ends its partnership with Foxtel Media, merges sales teams |url=https://mumbrella.com.au/viacom-cbs-ends-its-partnership-with-foxtel-media-merges-sales-teams-617474 |access-date=14 July 2020 |website=Mumbrella|archive-date=14 July 2020|archive-url=https://web.archive.org/web/20200714023605/https://mumbrella.com.au/viacom-cbs-ends-its-partnership-with-foxtel-media-merges-sales-teams-617474 |url-status=live}}</ref> Network 10 also began to co-commission new programmes with Channel 5, including the drama miniseries ''[[Lie With Me (2021 TV series)|Lie With Me]]'' and documentary series ''The Royals Revealed''.<ref>{{cite web|last=White|first=Peter|date=2019-12-06|title=ViacomCBS' International Stations Channel 5 & Network Ten Partner On Brett Tucker-Fronted Miniseries 'Breathless'|url=https://deadline.com/2019/12/viacomcbs-international-stations-channel-5-network-ten-partner-on-brett-tucker-fronted-miniseries-breathless-1202802265/|access-date=2020-07-26|website=Deadline|archive-date=2020-08-19|archive-url=https://web.archive.org/web/20200819113933/https://deadline.com/2019/12/viacomcbs-international-stations-channel-5-network-ten-partner-on-brett-tucker-fronted-miniseries-breathless-1202802265/|url-status=live}}</ref><ref>{{Cite web|last=Kanter|first=Jake|date=2020-06-10|title=ViacomCBS Networks Channel 5 & Network 10 Team For 'The Royals Revealed'|url=https://deadline.com/2020/06/viacomcbs-channel-5-network-10-team-the-royals-revealed-1202955161/|access-date=2020-07-26|website=Deadline|archive-date=2020-07-12|archive-url=https://web.archive.org/web/20200712055115/https://deadline.com/2020/06/viacomcbs-channel-5-network-10-team-the-royals-revealed-1202955161/|url-status=live}}</ref> On 13 July 2020, it was announced that Network 10 would launch a third digital channel, [[Nickelodeon (Australian TV channel)|10 Shake]], on 27 September and on channel 13. The network carries children's programmes in the daytime hours (drawing primarily television from [[Nickelodeon]]), while evening and primetime hours will feature "edgy" series and films targeting young adults, including television programmes from [[Comedy Central]] and [[MTV]], and CBS [[late-night talk show]] ''[[The Late Late Show with James Corden]]''.<ref>{{Cite web|last=Blackiston|first=Hannah|date=2020-07-12|title=Ten to launch new multi-channel 10 Shake: 'There's no other offering like it on commercial FTA'|url=https://mumbrella.com.au/ten-to-launch-new-multi-channel-10-shake-theres-no-other-offering-like-it-on-commercial-fta-634359|access-date=14 July 2020|website=Mumbrella|archive-date=2021-08-19|archive-url=https://web.archive.org/web/20210819130045/https://mumbrella.com.au/ten-to-launch-new-multi-channel-10-shake-theres-no-other-offering-like-it-on-commercial-fta-634359|url-status=live}}</ref> On 16 September 2020, in 10's metropolitan areas, various Network 10 channels moved channel places due to the launch of Network 10's third digital channel ''10 Shake''. The channels that moved places include [[TVSN]], which moved to channel 16 from channel 14, [[10 HD]], which moved to channels 1 and 15 from channel 13 and [[Spree TV]], which moved to channel 17 from channel 15. As a result, [[10 Bold]] is now solely on channel 12. A placeholder for 10 Shake appeared on the same day.<ref>{{cite web|last=Knox|first=David|url=https://tvtonight.com.au/2020/09/tvsn-moves-to-channel-16.html|title=TVSN moves to Channel 16|date=16 September 2020|website=TV Tonight|publisher=[[TV Tonight]]|access-date=16 September 2020}}</ref> In March 2021, 10 announced that it would return to [[Southern Cross Austereo]] as its regional affiliate in most markets beginning on 1 July 2021, in a deal that will last at least two years. The agreement reversed 10's 2016 move to WIN, which had announced a long-term agreement to return to the Nine Network.<ref>{{Cite web|last=Samios|first=Zoe|date=2021-06-25|title=Ten and Southern Cross sign short broadcast affiliate deal|url=https://www.smh.com.au/business/companies/ten-and-southern-cross-sign-short-broadcast-affiliate-deal-20210625-p58490.html|access-date=2022-02-16|website=The Sydney Morning Herald|language=en|archive-date=2022-02-16|archive-url=https://web.archive.org/web/20220216181652/https://www.smh.com.au/business/companies/ten-and-southern-cross-sign-short-broadcast-affiliate-deal-20210625-p58490.html|url-status=live}}</ref><ref>{{Cite web|last=Mediaweek|date=2021-03-11|title=Nine changes regional TV partners and signs deal with WIN|url=https://www.mediaweek.com.au/nine-signs-deal-with-win/|access-date=2021-05-16|website=Mediaweek|language=en-AU|archive-date=2021-03-11|archive-url=https://web.archive.org/web/20210311222439/https://www.mediaweek.com.au/nine-signs-deal-with-win/|url-status=live}}</ref> In February 2022, Network 10 and [[Paramount+]] announced that it had commissioned ''[[NCIS: Sydney]]'', a spin-off of CBS's drama franchise ''[[NCIS (franchise)|NCIS]]''.<ref>{{Cite web |last=Ravindran |first=Manori |date=2022-02-15 |title='NCIS' Adapted for Paramount Plus Australia, 'SEAL Team' Spin-Off Movie Heads Stateside |url=https://variety.com/2022/tv/global/ncis-sydney-seal-team-movie-paramount-plus-1235182734/ |url-status=live |archive-url=https://web.archive.org/web/20220216055635/https://variety.com/2022/tv/global/ncis-sydney-seal-team-movie-paramount-plus-1235182734/ |archive-date=2022-02-16 |access-date=2022-02-16 |website=Variety |language=en-US}}</ref><ref>{{Cite web |title=NCIS's latest spin-off will be set in Sydney |url=https://www.news.com.au/entertainment/tv/streaming/nciss-latest-spinoff-will-be-set-in-sydney/news-story/1e1a7f8a21badd6f281c1ed8073c876d |url-status=live |archive-url=https://web.archive.org/web/20220216012751/https://www.news.com.au/entertainment/tv/streaming/nciss-latest-spinoff-will-be-set-in-sydney/news-story/1e1a7f8a21badd6f281c1ed8073c876d |archive-date=2022-02-16 |access-date=2022-02-16 |website=news.com.au}}</ref> On 15 February 2022, it was announced that ViacomCBS would be rebranding as '''Paramount Global''' as part of a wide rebrand strategy.<ref>{{cite web|last=Littleton|first=Cynthia|date=15 February 2022|title=Goodbye Viacom and CBS: ViacomCBS Changes Corporate Name to Paramount|url=https://variety.com/2022/film/news/viacomcbs-paramount-corporate-name-change-1235182825/|access-date=15 February 2022|website=Variety}}</ref> Following this announcement, the ViacomCBS Networks International division was rebranded as [[Paramount Networks International]]. Network 10 joined Channel 5 as part of the rebrand of its respective division, now going under the name of [[Paramount Networks UK & Australia]]. On 12 August 2022, [[Spree TV]], the network's shopping channel, on channel 17, ceased to broadcast. It was replaced by Gecko, a similar shopping channel, on 18 September 2022.{{Citation needed|date=April 2023}} On 22 June 2023, it was announced that 10 Shake would rebrand as [[Nickelodeon (Australian TV channel)|Nickelodeon]] on 1 August, featuring programmes under the [[Nick Jr.]], Nickelodeon, and [[Nick at Nite]] brands.<ref>{{Cite web |last=Perry |first=Kevin |date=1 August 2023 |title=Australia Welcomes First Premium Free-to-Air Nickelodeon Channel |url=https://tvblackbox.com.au/page/2023/08/01/australia-welcomes-first-premium-free-to-air-nickelodeon-channel/ |access-date=1 August 2023 |website=TV Blackbox |language=en-AU}}</ref><ref name="nickelodeon2023">{{cite news |last=Knox |first=David |date=22 June 2023 |title=10 Shake to rebrand as Nickelodeon Channel |newspaper=TV Tonight |url=https://tvtonight.com.au/2023/06/10-shake-to-rebrand-as-nickelodeon-channel.html |url-status=live |access-date=24 June 2023 |archive-url=https://web.archive.org/web/20230624142500/https://tvtonight.com.au/2023/06/10-shake-to-rebrand-as-nickelodeon-channel.html |archive-date=24 June 2023}}</ref><ref>{{Cite magazine |date=22 June 2023 |title=Shake It Off: 10 Shake to rebrand to the Nickelodeon channel as the brand goes in-house at Paramount |url=https://www.mediaweek.com.au/10-shake-to-rebrand-to-the-nickelodeon-channel-from-august-1/ |access-date=22 June 2023 |magazine=Mediaweek |language=en-AU}}</ref> The Foxtel [[Nickelodeon (Australia and New Zealand)|pay television version]] of the channel subsequently closed down.<ref name="nickelodeon2023" /> On 5 June 2024, it was announced that 10 Peach and 10 Bold would be rebranded as [[10 Peach Comedy]] and [[10 Bold Drama]] on 12 June.<ref>{{cite web|last=Knox|first=David|url=https://tvtonight.com.au/2024/06/10-peach-10-bold-rebranding-as-10-peach-comedy-10-bold-drama.html|title=10 Peach, 10 BOLD rebranding as 10 Peach Comedy, 10 BOLD Drama.|date=5 June 2024|website=TV Tonight|publisher=[[TV Tonight]]|access-date=5 June 2024}}</ref> On 1 August 2024, Network 10 celebrated its 60th anniversary.<ref>{{Cite web |last=Knox |first=David |date=1 August 2024 |title=10 turns 60! |url=https://tvtonight.com.au/2024/08/10-turns-60.html |access-date=11 August 2024 |website=TV Tonight |publisher=[[TV Tonight]]}}</ref>
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