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Quorn
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== Vegan products == In late 2011, the first [[veganism|vegan]] Quorn product was released, called the Quorn Vegan Burger,<ref>{{cite web | title = COK Success: Quorn Launches First Vegan Product! | Compassion Over Killing | publisher = Compassion Over Killing | date = 6 December 2011 | url = http://www.cok.net/blog/2011/12/cok-success-quorn-launches-first-vegan-product | access-date = 26 July 2013 | url-status = dead | archive-url = https://web.archive.org/web/20131005080357/http://www.cok.net/blog/2011/12/cok-success-quorn-launches-first-vegan-product/ | archive-date = 5 October 2013 }}</ref> available initially only in the United States. Following strong sales of the product and increasing demand from the UK market, Quorn began development of a line of vegan products for the UK market, as well as reducing its use of eggs overall, using 3.5 million fewer eggs since 2010.<ref>{{cite web|author=Compassion Over Killing |url=http://www.cok.net/blog/2012/05/quorn-foods-plans-launch-new-vegan-option-uk |title=Quorn Foods Plans to Launch New Vegan Option in the UK | Compassion Over Killing |publisher=Cok.net |date=29 May 2012 |access-date=26 July 2013 |url-status=dead |archive-url=https://web.archive.org/web/20121203073946/http://www.cok.net/blog/2012/05/quorn-foods-plans-launch-new-vegan-option-uk |archive-date=3 December 2012 }}</ref> The first range of vegan Quorn in the UK included eight products and was launched in October 2015.<ref>{{cite news|title=Quorn Launches Vegan Line|url=http://www.peta.org.uk/blog/quorn-launches-vegan-line/|access-date=9 June 2016|work=PETA UK blog|date=October 2015|url-status=dead|archive-url=https://web.archive.org/web/20160529082943/http://www.peta.org.uk/blog/quorn-launches-vegan-line/|archive-date=29 May 2016|df=dmy-all}}</ref> In January 2019, Quorn produced the filling for a [[Meat-free sausage roll|vegan sausage roll]] sold by UK bakery chain [[Greggs]].<ref>{{cite news |first1=Rebecca |last1=Smithers |title=How Quorn makes the filling for Greggs' vegan sausage rolls |url=https://www.theguardian.com/business/2019/may/17/how-quorn-makes-the-filling-for-greggs-vegan-sausage-rolls |access-date=21 May 2019 |work=The Guardian |date=17 May 2019}}</ref> The product was consistently sold out, and was identified by the chain as a major contributor to increasing profits and a record [[share price]].<ref>{{cite web |last1=Togoh |first1=Isabel |title=This Wildly Popular Vegan Sausage Roll Boosted British Bakery Greggs Profits By 58% |url=https://www.forbes.com/sites/isabeltogoh/2019/07/30/this-wildly-popular-vegan-sausage-roll-boosted-british-bakery-greggs-profits-by-58/ |website=Forbes |access-date=3 October 2020 |date=30 July 2019}}</ref><ref>{{cite web |last1=McCormick |first1=Miles |title=Vegan sausage roll success boosts Greggs' profit outlook |url=https://www.ft.com/content/318be592-3415-11e9-bb0c-42459962a812 |archive-url=https://ghostarchive.org/archive/20221210/https://www.ft.com/content/318be592-3415-11e9-bb0c-42459962a812 |archive-date=10 December 2022 |url-access=subscription |website=Financial Times |access-date=3 October 2020 |date=19 February 2019}}</ref> In January 2020, Greggs released a Quorn-based vegan "steak bake".<ref>{{cite web |last1=Petter |first1=Olivia |title=Greggs launches new vegan steak bake |url=https://www.independent.co.uk/life-style/food-and-drink/vegan-steak-bake-greggs-sausage-roll-price-sold-out-january-veganuary-a9266666.html |website=The Independent |access-date=3 October 2020 |language=en |date=2 January 2020}}</ref>
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