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Snickers
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===Not Going Anywhere For a While?=== Beginning in 1995, Snickers ran ads which featured someone making a self-inflicted mistake, with the voice-over saying "Not going anywhere for a while? Grab a Snickers!" The tag line at the end of each ad proclaimed, "Hungry? Why Wait?" Later ads have used the tagline βRookie mistake? Maybe you just need a Snickers.β Some of the ads were done in conjunction with the [[National Football League]], with whom Snickers had a sponsorship deal at the time. One ad featured a member of the grounds crew at [[Arrowhead Stadium]] painting the field for an upcoming [[Kansas City Chiefs]] game in hot, late-summer weather. After finishing one of the end zones, and visibly exhausted, one of the Chiefs players walks up to him and says the field looks great, "but who are the Chefs?", showing that despite all the hard work the painter accidentally omitted the "i" in Chiefs.<ref>{{cite web |url=http://www.advertolog.com/snickers/adverts/chefs-461055/ |title=Snickers Adverts And Commercials Archive CHEFS |publisher=AdvertoLog.com |date=March 15, 2015 |access-date=March 15, 2015 |archive-url=https://web.archive.org/web/20150402103350/http://www.advertolog.com/snickers/adverts/chefs-461055/ |archive-date=April 2, 2015 |url-status=dead }}</ref> Another had [[Marv Levy]] in the [[Buffalo Bills]] locker room lecturing his team that "no one's going anywhere" until the Bills figure out how to actually win a [[Super Bowl]].<ref>{{cite web|url=http://adage.com/article/news/marketing-100-snickers-santa-cruz-hughes/72184/|title=THE MARKETING 100: SNICKERS: SANTA CRUZ HUGHES|work=Advertising Age|last=Pollack|first=Jordan|date=June 30, 1997|access-date=November 23, 2015}}</ref>
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