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===ESPN 1520=== On September 5, 2013, WWKB flipped to sports radio under the brand ''ESPN 1520AM''. The [[ESPN Radio]] affiliation had previously been on [[WGR]] from the network's launch in 1992 until 2013; WGR's increased emphasis on local programming (and, since ''[[The Phil Hendrie Show]]'' moved to an earlier time slot, a lack of progressive talk programs to air in the overnight hours) prompted [[Entercom]] to move the ESPN affiliation to a full-time signal. The local sports broadcasts and [[brokered programming|brokered weekend programs]] that WWKB carried under its previous format continue under the ESPN affiliation; the station launched with a broadcast of the [[Buffalo Sabres]]' participation in the [[Traverse City]] Prospects Tournament.<ref>Pergament, Alan (September 6, 2013). [http://blogs.buffalonews.com/talkintv/2013/09/sabres-games-in-nhl-prospect-tourney-on-new-espn-buffalo.html Sabres games in NHL prospect tourney on new ESPN Buffalo]. ''The Buffalo News''. Retrieved September 5, 2013.</ref> The station was primarily a straight simulcast of the ESPN Radio feed, with the exception of [[The Jim Rome Show]], at the time part of what was then known as [[CBS Sports]] Radio. Rome had previously aired on WGR for over a decade prior before the station opted to rearrange its local programming and move the somewhat lower-rated (and less locally relevant) Rome to WWKB.
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