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Return on assets
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{{Short description|The percentage of how profitable a company's assets are in generating revenue}} The '''return on assets''' ('''ROA''') shows the percentage of how [[Profit (accounting)|profitable]] a company's [[asset]]s are in generating [[revenue]]. ROA can be computed as below: :<math>\mathrm{ROA} = \frac{\mbox{Net Income}}{\mbox{Average Total Assets}}</math><ref name="isbn0-618-73661-1">{{cite book |author1=Susan V. Crosson |author2=Belverd E. Needles, Jr. |author3=Belverd E. Needles |author4=Powers, Marian |title=Principles of accounting |publisher=Houghton Mifflin |location=Boston |year=2008 |page=209 |isbn=978-0-618-73661-4}}</ref> The phrase '''return on average assets (ROAA)''' is also used, to emphasize that average assets are used in the above formula.<ref>{{cite web|url=https://www.investopedia.com/terms/r/roaa.asp|title=Return on Average Assets (ROAA): Definition and How It's Used|first=Will|last=Kenton|website=Investopedia|access-date=2023-04-21}}</ref> This number tells you what the company can do with what it has, ''i.e.'' how many dollars of earnings they derive from each dollar of assets they control. It's a useful number for comparing competing companies in the same industry. The number will vary widely across different industries. Return on assets gives an indication of the [[capital intensity]] of the company, which will depend on the industry; companies that require large initial investments will generally have lower return on assets. ROAs over 5% are generally considered good. ==Usage== Return on assets is one of the elements used in financial analysis using the [[Du Pont Identity]]. ==See also== *[[Return on equity]] (ROE) *[[List of business and finance abbreviations]] *[[Rate of return on a portfolio]] *[[Return on brand]] (ROB) *[[Return on capital]] (ROC) *[[Return on investment]] (ROI) *[[Weighted average return on assets]] (WARA) ==References== {{reflist}} ==External links== *[http://www.investopedia.com/terms/r/returnonassets.asp Return On Assets - ROA] {{Financial ratios}} [[Category:Financial ratios]] [[Category:Investment indicators]]
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