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Singha
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{{Short description|Thailand beer brand}} {{About|the beer|the Sanskrit-derived terms|Sinha|and|Singh}} {{Use dmy dates|date=February 2023}} {{Infobox Beverage|website={{Official URL}}|related=LEO, U BEER, MY BEER, Snowy, Kopper Beer|abv=5.0%|introduced=1933|origin=Thailand|manufacturer=[[Boon Rawd Brewery]]|type=[[Beer]]|logo=|caption=Current Thai bottle|image=Singha_Beer.jpg|style=[[Lager]]}} '''Singha''' ({{langx|th|สิงห์}}; [[Royal Thai General System of Transcription|RTGS]]: ''Sing'') is a [[pale lager]] beer manufactured in [[Thailand]] by the Singha Corporation Co. Ltd., a subsidiary of its parent company, [[Boon Rawd Brewery]]. Singha was first brewed in 1933, and in 1939 officially endorsed by [[King Rama VIII]] by allowing the royal [[Garuda]] symbol on the bottle. It is available in over 50 countries worldwide<ref name=":0">{{Cite web|title=Singha Beer – Oak Beverages Inc.|url=https://oakbeveragesinc.com/product/singha-beer/|access-date=2022-02-10|language=en-US}}</ref> in both standard (5% ABV) and light (3.8%) versions.<ref>{{Cite web|date=2010-07-20|title=Singha Beer|url=https://www.thaizer.com/food/singha-beer-thailand/|access-date=2022-02-10|website=Thaizer|language=en-GB}}</ref> Singha is brewed with 100% barley malt, three kinds of hops from Europe, and 100% artesian water. The brew is golden yellow in color, full-bodied, and rich in taste. It is packaged in bottles (330 ml and 630 ml), cans (330 ml and 490 ml), and on tap.<ref name=":0" /> == Sponsorship == === Football === Singha has sponsored [[Chelsea F.C.]] from 2010 to 2022.<ref>{{Cite web |date=2019-07-09 |title=Chelsea and Singha extend partnership |url=https://www.chelseafc.com/en/news/article/chelsea-and-singha-extend-partnership- |website=chelseafc.com |language=en-gb}}</ref> In August 2015, Singha announced a three-year partnership with [[Leicester City F.C.]] as the club's official platinum partner and exclusive beer partner. The deal also includes Singha become the official sponsor of the [[Spion Kop (stadiums)|Spion Kop Stand]].<ref>{{Cite web |date=2015-08-04 |title=Leicester City Announce Exclusive Singha Beer Partnership |url=https://www.lcfc.com/news/431748 |website=lcfc.com |language=en}}</ref> === Motorsport === Singha became the official beer sponsor of the [[Grand Prix motorcycle racing|MotoGP World Championship]] in 2014.<ref>{{Cite web |last=Sports |first=Dorna |title=Singha announced as Official Beer of MotoGP™ {{!}} MotoGP™ |url=https://www.motogp.com/en/news/2014/04/30/singha-announced-as-official-beer-of-motogp/163968 |access-date=2023-02-12 |website=motogp.com |language=en}}</ref> Singha has been the sponsor of [[Finland|Finnish]] racing driver and [[2007 Formula One World Championship|2007 Formula One World Champion]] [[Kimi Räikkönen]] since 2015.<ref>{{Cite web |date=2015-09-16 |title=Thai beer unveiled as personal sponsor Raikkonen |url=https://www.gptoday.net/en/news/f1/205021/thai-beer-unveiled-as-personal-sponsor-raikkonen |website=GPToday.net |language=en}}</ref> With Räikkönen's partnership, Singha has appeared on the car liveries of [[Scuderia Ferrari]] and [[Alfa Romeo in Formula One|Alfa Romeo F1 Team]].<ref>{{Cite web |last=Macdonald |first=Martin |date=2019-04-23 |title=Raikkonen brought beer sponsor from Ferrari to Alfa Romeo |url=https://www.gpfans.com/en/f1-news/38581/raikkonen-brought-beer-sponsor-from-ferrari-to-alfa-romeo/ |website=GPfans |language=en}}</ref> === Snooker === Singha sponsors a number of Thai snooker players competing in the [[World Snooker Tour]], including the women's world number one, [[Mink Nutcharut]]. ===Theatre=== In 2024 Singha began sponsoring PigPen Productions. The sponsorship began from partnering over PigPen's ''Deuteronomy'' at the [[Riverside Studios|Riverside Studio]]’s Bitesize Festival.<ref>{{Cite web |last=Studios |first=Deuteronomy {{!}} Riverside |title=Deuteronomy |url=https://riversidestudios.co.uk/see-and-do/deuteronomy-119578/ |access-date=2024-07-03 |website=Riverside Studios |language=en}}</ref> ==References== {{Reflist}} ==External links== * {{Official website}} {{Alcoholic drinks}} [[Category:Beer in Thailand]] [[Category:Thai drink brands]] [[Category:Beer brands]] {{Beer-stub}}
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