Editing Vanity label

{{Short description|Subsidiary record label}}
{{Multiple issues|
{{more citations needed|date=November 2007}}
{{Update|type=article|date=March 2021}}
}}

Informally, a '''vanity label''' (compare [[vanity press]]) is a [[record label]] founded as a wholly  or partially owned subsidiary of another, larger, and better established (at least at the time of the vanity label's founding) record label, where the subsidiary is (at least nominally) controlled by a successful recording artist, designed to allow this artist to release music by other artists they admire. 

The parent label handles the production and distribution and funding of the vanity label, but the album is usually released with the vanity brand name prominent. Usually, the artist/head of the vanity label is signed to the parent label, and this artist's own recordings will be released under the vanity brand name. 

Creating a vanity label can be an attractive idea for the parent label, primarily as a "perk" to keep a successful artist on the label's roster happy and as a venue to bring fellow artists to the public's attention.<ref>{{Cite web |last=Sandler |first=Adam |date=1995-09-04 |title=Vanity, thy name is not record label success |url=https://variety.com/1995/music/news/vanity-thy-name-is-not-record-label-success-99129977/ |access-date=2025-05-08 |website=Variety |language=en-US}}</ref>

==Prominent vanity labels==
{|class="wikitable sortable"
! Vanity Label !! Founding Artist !! Founded !! Notable Artists Released !! Parent Label (at founding) !! class="unsortable"|Status
|-
| [[Reprise Records]]
| [[Frank Sinatra]]
| 1960
| [[List of Reprise Records artists]]
|Independent 
| Purchased by [[Warner Records|Warner Bros. Records]] in 1963; shuttered in 1976, but relaunched in 1987 and active since then.
|-
| [[Brother Records]]
|data-sort-value="Beach Boys"| [[The Beach Boys]]
| 1966
| [[The Beach Boys]]<br />[[Brian Wilson]] & [[Mike Love]]<br />[[The Flames]]<br />[[Stephen Kalinich]]
| [[Capitol Records]]
| active
|-
| [[Bizarre Records]]<ref name="mojo">{{Cite web |url=http://www.mojo4music.com/blog/2011/02/rock_star_vanity_labels.html |title=Rock Star Vanity Labels - Blog - Mojo |access-date=2011-04-04 |archive-url=https://web.archive.org/web/20110307102638/http://www.mojo4music.com/blog/2011/02/rock_star_vanity_labels.html |archive-date=2011-03-07 |url-status=dead }}</ref>
|data-sort-value="Zappa"| [[Frank Zappa]]
| 1967
| [[The Mothers of Invention]]<br />[[Alice Cooper]]
| [[MGM Records|Metro-Goldwyn-Mayer]], under the [[Verve Records|Verve]] brand
| re-issued on [[Reprise Records]]
|-
| [[Apple Records]]
|data-sort-value="Beatles"| [[The Beatles]]
| 1968
| [[The Beatles]]<br />[[John Lennon]]<br />[[Paul McCartney]]/[[Wings (band)|Wings]]<br />[[George Harrison]]<br />[[Ringo Starr]]<br />[[Badfinger]]<br />[[Mary Hopkin]]<br />[[Yoko Ono]]<br />[[David Peel (musician)|David Peel]]<br />[[Ravi Shankar]]<br />[[John Tavener]]<br />[[James Taylor]]
| [[EMI]], under [[Parlophone]] in the UK and [[Capitol Records]] in the US<br />
| active; revived in 1989 for Beatles recordings. See also [[Apple Corps]]
|-
| [[Threshold Records]]<ref name="mojo"/>
|data-sort-value="Moody Blues"| [[The Moody Blues]]
| 1969
| [[The Moody Blues]]<br />[[Blue Jays (band)|Blue Jays]]<br />[[The Graeme Edge Band]]
| [[London Records]] (now [[Decca Records]])
| —
|-
| [[Kling Klang]]
| [[Kraftwerk]]
| 1970
| [[Kraftwerk]]
| [[EMI]] [[Warner Music]]
| active
|-
| [[Grunt Records]]
| [[Jefferson Airplane]]
| 1971
| [[Jefferson Airplane]], [[Jefferson Starship]], Starship
| [[RCA Records]] 
| defunct after 1987
|-
| [[Rolling Stones Records]]<ref name="mojo"/>
| [[Rolling Stones]]
| 1971
| [[Rolling Stones]]<br />[[Peter Tosh]]
| [[Atlantic Records]] ([[Warner Music Group|WEA]]) (now [[Warner Music Group]])
| albums now released by [[Universal Music Group]]
|-
| [[The Rocket Record Company]]
| [[Elton John]]
| 1973
| [[Elton John]]<br />[[Kiki Dee]]<br />[[Cliff Richard]]<br />[[Stackridge]]<br />[[Neil Sedaka]]
| Various, including [[Island Records]] (UK; 1973-1978) and [[MCA Records]] (US; 1973-1978)
| inactive
|-
| [[Manticore Records]]<ref name="mojo"/>
| [[Emerson, Lake and Palmer]]
| 1973
| [[Emerson, Lake and Palmer]]<br />[[Greg Lake]]<br />[[John Greaves]]
| [[Atlantic Records]], 1973-1975; [[Motown Records]], 1976-1977
| closed (1977), relaunched (2017)
|-
| [[Swan Song Records]]<ref name="mojo"/>
| [[Led Zeppelin]]
| 1974
| [[Led Zeppelin]]<br />[[Bad Company]]<br />[[Dave Edmunds]]
| [[Atlantic Records]] ([[Warner Music Group|WEA]]) (now [[Warner Music Group]])
| closed (1983)
|-
|ARC (American Recording Company)
|[[Earth, Wind & Fire|Earth, Wind and Fire]]
|1978
|[[Earth, Wind & Fire|Earth, Wind and Fire]]<br />[[Deniece Williams]]<br />[[The Emotions]]
|[[Columbia Records]]
|inactive
|-
| [[Modern Records (1980)|Modern Records]]
| [[Stevie Nicks]]
| 1980
| [[Stevie Nicks]]<br />[[Rick Vito]]<br />[[Natalie Cole]]
| [[Atlantic Records]] ([[Warner Music Group|WEA]]) (now [[Warner Music Group]])
| closed (1999)
|-
| [[Qwest Records]]
|data-sort-value="Jones"| [[Quincy Jones]]
| 1980
| [[Joy Division]]/[[New Order (band)|New Order]] (in the US)<br />[[Frank Sinatra]]<br />[[George Benson]]
| [[A&M Records]]<br />[[Warner Bros. Records]]
| active (2007)
|-
| [[Duck Records]]
|data-sort-value="Clapton"| [[Eric Clapton]]
| 1983
| [[Eric Clapton]]
| [[Reprise Records]] ([[Warner Music Group|WEA]]) (now [[Warner Music Group]])
| active
|-
| [[Es Paranza Records]]
|data-sort-value="Plant"| [[Robert Plant]]
| 1983
| [[Robert Plant]]
| [[Atlantic Records]] (WEA) (now [[Warner Music Group]])
| —
|-
|[[Respond Records]]
|data-sort-value="Weller"|[[Paul Weller]]
| 1983
|[[Tracie Young]] <br /> The Questions <br /> A Craze <br /> [[Vaughn Toulouse]]
|[[Polydor Records]]
| closed (1986)
|-
| [[Paisley Park Records]]
| [[Prince (artist)|Prince]]
| 1986
| [[Prince (artist)|Prince]]<br />[[Sheila E.]]<br />[[George Clinton (funk musician)|George Clinton]]
| [[Warner Bros. Records]] (WEA) (now [[Warner Music Group]])
| closed (1994)
|-
| [[UZI Suicide]]
| [[Guns N' Roses]]
| 1987
| [[Guns N' Roses]]<br />[[Hanoi Rocks]]
| [[Geffen Records|Geffen]]
| inactive; owned by Geffen
|- 
| [[Death Row Records]]
| [[Dr. Dre]]<br />[[Suge Knight]]
| 1992
| Dr. Dre<br />[[Snoop Dogg]]<br />[[2Pac]]<br />[[Tha Dogg Pound]]<br />[[Nate Dogg]]<br />[[The Lady of Rage]]<br />[[Crooked I]]<br />[[Danny Boy (singer)|Danny Boy]]
| [[Interscope Records]]<br />[[Priority Records]]
| original defunct in 2008; revived by Snoop Dogg since 2022
|-
| [[Maverick Records]]
| [[Madonna]]
| 1992
| [[Madonna]]<br />[[Alanis Morissette]]<br />[[Deftones]]<br />[[The Prodigy]] (in the US)<br />[[Michelle Branch]]<br />[[Mest]]<br />[[Story of the Year]]<br />[[The Rentals]]<br />[[Tantric (band)|Tantric]]<br />[[Meshell Ndegeocello]]<br />[[Candlebox]]<br />[[Erasure (duo)|Erasure]]
| [[Warner Bros. Records]]
| inactive (managed by Warner Bros. Records since 2006)
|-
| [[Nothing Records]]
|data-sort-value="Reznor"| [[Trent Reznor]]
| 1992
| [[Nine Inch Nails]]<br />[[Marilyn Manson (band)|Marilyn Manson]]<br />[[Meat Beat Manifesto]]<br />[[12 Rounds (band)|12 Rounds]]<br />[[Pop Will Eat Itself]]<br />[[The The]]
| [[Universal Music Group]] under [[Interscope Records]]<br />
| defunct as of 2004. Reznor has now formed a similar label, The Null Corporation
|-
| [[Grand Royal]]
| [[Beastie Boys]]
| 1992
| Beastie Boys<br />[[Bis (Scottish band)|Bis]]<br />[[At the Drive-In]]<br />[[Jimmy Eat World]]<br />[[Atari Teenage Riot]]<br />[[Sean Lennon]]<br />[[Luscious Jackson]]<br />[[Bran Van 3000]]
| [[Capitol Records]]
| dissolved in 2001. Back catalogue distributed by [[GR2 Records]], created when a group of fans purchased Grand Royal's assets.
|-
| Total Vegas Recordings<ref>{{cite web |url=https://www.discogs.com/artist/77985-Terrorvision |title=Terrorvision Discography |author=<!--Staff writer(s); no by-line.--> |website=[[Discogs]] |access-date=30 April 2016}}</ref>
| [[Terrorvision]]
| 1992
| Terrorvision
| [[EMI Records]]
|
|-
| Pearl Records
|[[Garth Brooks]]
| 1992
| [[Garth Brooks]]
| [[Liberty Records]]/[[Capitol Records Nashville|Capitol Records]] under [[EMI]] (1992 - 2005)<br />[[RCA Records]] (2005 - 2016)<br />Independent (2016–present)
| inactive; partnership with Liberty/Capitol/EMI ended in 2005,<ref>{{Cite magazine|url=http://www.billboard.com/biz/articles/news/1411376/garth-splits-with-capitol|title=Garth Splits with Capitol|magazine=[[Billboard (magazine)|Billboard]]|date=3 June 2005}}</ref> and partnership with RCA ended in 2016.<ref>{{Cite web|url=http://www.tennessean.com/story/entertainment/music/2016/08/08/garth-brooks-leaves-rca-looks-promo-team/88433556/|title = Garth Brooks parts with RCA, looks for promo team|website = [[The Tennessean]]}}</ref><ref>{{cite web|last1=Burchard|first1=Jeremy|title=Garth Brooks Leaves Label, Announces Independent Albums|url=http://www.wideopencountry.com/garth-brooks-leaves-label-announces-independent-albums/|website=Wide Open Country|access-date=7 September 2022|archive-url=https://web.archive.org/web/20180814234509/https://www.wideopencountry.com/garth-brooks-leaves-label-announces-independent-albums/|archive-date=14 August 2018}}</ref> Now an independent label.
|-
| [[Discipline Global Mobile]]
| [[Robert Fripp]]
| 1992
| [[Robert Fripp]]<br />[[King Crimson]]<br />[[The ProjeKcts]]<br />[[Fripp & Eno]]<br />[[David Sylvian]] & Robert Fripp<br />[[Adrian Belew]]<br />[[Pat Mastelotto|BPM&M]]<br />[[Bill Bruford]]<br />[[Bruford Levin Upper Extremities]]<br />[[California Guitar Trio]]<br />[[Europa String Choir]]<br />[[Trey Gunn]]<br />[[Peter Hammill]]<br />[[John Paul Jones (musician)|John Paul Jones]]<br />[[Tony Levin]]<br />[[Bill Nelson (musician)|Bill Nelson]]
| [[E.G. Records]]/[[Virgin Records]] (1992-2002)<br />[[Sanctuary Records]] (2002-2007)<br />Independent (2007–present)
| active
|-
| [[Peak Records]]
|data-sort-value="Freeman"| [[Russ Freeman (guitarist)|Russ Freeman]]
| 1994
| [[David Benoit (musician)|David Benoit]]<br />[[Eric Marienthal]]<br />[[The Rippingtons]]<br />[[Russ Freeman (guitarist)|Russ Freeman]]
| [[Concord Music Group]]
| active (2007)
|-
| [[Gotee Records]]
| [[TobyMac]]
| 1994
| [[Out of Eden]]<br />[[Family Force 5]]<br />[[House of Heroes]]<br />[[Deepspace5]]
| [[Capitol Christian Music Group|EMI Christian Music Group]]
| inactive
|-
| [[Moonfog Productions]]
| [[Satyricon (band)|Satyricon]]
| 1994
| [[Darkthrone]], [[Satyricon (band)|Satyricon]], [[DHG]], [[Khold]]
|Tatra Records 
| active (2009)
|-
| [[SYUN]]
|data-sort-value="Hirasawa 1994"| [[Susumu Hirasawa]]
| 1994
| [[Shun (band)|Syun]]<br />[[P-Model|P-MODEL]]<br />Phnonpenh MODEL<br />Pre P-MODEL<br />[[Tadahiko Yokogawa]]<br />[[Kenji Konishi|Shifukudan]]<br />[[Fukō Project]]<br />[[PEVO]]<br />[[Teruo Nakano]]
| [[disk UNION|DIW]]
| inactive since 1996
|-
|[[YoungBoy Never Broke Again|Never Broke Again]]
|[[NBA YoungBoy|NBA Youngboy]]
|
|
|[[Cash Money Records]]
|active (2022)
|-
| [[Roswell Records]]
|data-sort-value="Grohl"| [[Dave Grohl]]
| 1995
| [[Foo Fighters]]<br />[[Probot]]
| originally [[Capitol Records]], then [[RCA Records]] (Foo Fighters)<br />[[Southern Lord Records]] (Probot)
| active (2012)
|-
| [[Palace Records]]
|data-sort-value="Oldham"| [[Will Oldham]]
| 1996
| [[Will Oldham|Bonnie 'Prince' Billy]]<br />[[Will Oldham]]<br />[[Papa M]]<br />[[Matt Sweeney]]
| [[Drag City (record label)|Drag City]]
| active (2007)
|-
| [[TESLAKITE]]
|data-sort-value="Hirasawa 1996"| [[Susumu Hirasawa]]
| 1996
| [[Susumu Hirasawa]]<br />[[P-Model|P-MODEL]]<br />[[Wataru Kamiryo]]<br />KAKU P-MODEL<br />[[Mandrake (Japanese band)|Mandrake]]<br />Susumu Hirasawa + [[InhVmaN]]
| [[Nippon Columbia]] (1996-1998)<br />[[biosphere Records|MAGNET Records]] (1999)<br />[[Chaos Union]] (2000–present)
| active (2012)
|-
| [[Melankolic Records]]
| [[Massive Attack]]
| 1996
| [[Alpha (band)|Alpha]]<br />[[Horace Andy]]<br />[[Craig Armstrong (composer)|Craig Armstrong]]<br />[[Day One (band)|Day One]]<br />[[Lewis Parker (musician)|Lewis Parker]]<br />[[Sunna (band)|Sunna]]
| [[Virgin Records]]
| active (2007)
|-
| [[Aftermath Entertainment]]
| [[Dr. Dre]]
| 1996
| [[Eminem]]<br />[[Game (rapper)|Game]]<br />[[50 Cent]]<br />[[Cashis]]<br />[[Busta Rhymes]]<br />[[Slim da Mobster]]<br />[[Hayes (rapper)|Hayes]]<br />[[Kendrick Lamar]]
| [[Universal Music Group]] under [[Interscope Records]]
| active (2008)
|-
| [[Neil Young|Vapor Records]]
|data-sort-value="Young"| [[Neil Young]]
| 1996
| [[Neil Young]]<br />[[Jonathan Richman]]<br />[[Tegan and Sara]]<br />[[Los Abandoned]]<br />[[Spoon (band)|Spoon]]<br />[[Acetone (band)|Acetone]]
| originally [[Sanctuary Records]], then [[Universal Music]]
| active (2007)
|-
| [[Hellcat Records]]
|data-sort-value="Armstrong, Tim"| [[Tim Armstrong]]
| 1997
| [[Rancid (band)|Rancid]]<br />[[Joe Strummer]] & [[The Mescaleros]]<br />[[Transplants (band)|Transplants]]<br />[[The Slackers]]<br />[[Dropkick Murphys]]<br />[[The Distillers]]
| [[Epitaph Records]]
| active (2007)
|-
| [[Adeline Records]]
|data-sort-value="Armstrong, Billie"| [[Billie Joe Armstrong]]
| 1997
| [[Green Day]]<br />[[AFI (band)|AFI]]<br />[[The Living End]]<br />[[Jesse Malin]]
| [[Warner Music Group]]
| active (2007)
|-
| Elementree Records<ref name="mtv">{{Cite web |url=http://newsroom.mtv.com/2010/04/14/slash-album-label/ |title=Slash's Label Leads the List of Silly Vanity Imprint Names |access-date=2012-06-04 |archive-url=https://archive.today/20131203060709/http://newsroom.mtv.com/2010/04/14/slash-album-label/ |archive-date=2013-12-03 |url-status=dead }}</ref>
| [[Korn]]
| 1997
| [[Cradle of Thorns|Videodrone]]<br />[[Orgy (band)|Orgy]]<br />[[Deadsy]]
| [[Epic Records]]
| dissolved after [[Korn]]'s departure from Epic
|-
| [[ATO Records]]<ref name="mtv"/>
|data-sort-value="Matthews"| [[Dave Matthews]]
| 1997
| [[Ben Kweller]]<br />[[David Gray (British musician)|David Gray]]<br />[[My Morning Jacket]]<br />[[Crowded House]]<br />[[Gov't Mule]]<br />[[Gomez (band)|Gomez]]
| [[Sony BMG]]
| active (2007)
|-
| [[Mötley Records]]
| [[Mötley Crüe]]
| 1997
| [[Mötley Crüe]]
| [[Hip-O Records]] (former), [[Warner Music Group]] (current)
| active
|-
| Tool Dissectional
| [[Tool (band)|Tool]]
| 1999
| [[Tool (band)|Tool]]
| [[Volcano Entertainment]]/[[Zomba Group of Companies|Zomba]]
| active
|-
| Way Moby
|data-sort-value="Weird Al"| [["Weird Al" Yankovic]]
| 1999
| [["Weird Al" Yankovic]]
| [[Volcano Entertainment]]/[[Zomba Group of Companies|Zomba]]
| active
|-
| [[E Works]]
| [[Eels (band)|Eels]]
| 2000
| [[Eels (band)|Eels]]
| [[DreamWorks Records|DreamWorks]]
| active
|-
| [[Big Brother Recordings]]
| [[Oasis (band)|Oasis]]
| 2000
| [[Oasis (band)|Oasis]]<br />[[Happy Mondays]]
| [[Bertelsmann Music Group|Sony BMG]]
| active
|-
| [[Honest Jon's]]
|data-sort-value="Albarn"| [[Damon Albarn]]
| 2000
| [[The Good, the Bad & the Queen]]<br />[[The Ailerons]]<br />[[Blur (band)|Blur]]
| [[Parlophone]]<br />
| active (2007)
|-
| [[Shady Records]]
| [[Eminem]]
| 2000
| [[Eminem]]<br />[[D12]]<br />[[Obie Trice]]<br />[[50 Cent]]<br />[[Cashis]]<br />[[Slim da Mobster]]<br />[[Slaughterhouse (group)|Slaughterhouse]]<br />[[Yelawolf]]
| [[Universal Music Group]]
| active
|-
| [[Flawless Records]]<ref name="mtv"/>
|data-sort-value="Durst"| [[Fred Durst]]
| 2000
| [[Puddle of Mudd]]<br />[[She Wants Revenge]]<br />[[Big Dumb Face]]
| [[Universal Music Group]] under [[Geffen Records]]<br />
| active (2007)
|-
| [[Serjical Strike Records]]
|data-sort-value="Tankian"| [[Serj Tankian]]
| 2001
| [[Axis of Justice]]<br />[[Bad Acid Trip]]<br />[[Buckethead]]<br />[[Death by Stereo]]<br />[[Fair to Midland]]<br />[[Kittens for Christian]]<br />[[Serart]]<br />[[Serj Tankian]]<br />
| [[Universal Music Group]] under [[The Universal Motown/Universal Republic Group]]
| active (2009)
|-
| [[UTP Records]]
| [[Juvenile (rapper)|Juvenile]]
| 2001
| [[Juvenile (rapper)|Juvenile]]<br />[[Young Buck]] (until 2002)<br />[[2 Pistols]]<br />[[Partners-N-Crime]]
| [[Warner Music Group]]<br />
| active
|-
| 1st & 15th Entertainment
|data-sort-value="Fiasco"| [[Lupe Fiasco]]
| 2001
| [[Lupe Fiasco]]<br />[[Sarah Green (film producer)|Sarah Green]]<br />Pooh Bear a.k.a. MDMA
| [[Warner Music Group]] under [[Atlantic Records]]
| active (2012)
|-
| [[US Records]]
|data-sort-value="Usher 2002"| [[Usher (entertainer)|Usher]]
| 2002
| [[One Chance (group)|One Chance]]<br />[[Rico Love]]<br />[[Ryon Lovett]]<br />[[Justin Bieber]]
| [[J Records]]<br />
| active (2007)
|-
| [[Brushfire Records]]
|data-sort-value="Johnson"| [[Jack Johnson (musician)|Jack Johnson]]
| 2002
| [[Jack Johnson (musician)|Jack Johnson]]<br />[[Matt Costa]]<br />[[G. Love & Special Sauce]]<br />[[Rogue Wave (band)|Rogue Wave]]<br />[[Animal Liberation Orchestra]]
| [[Universal Music Group]] under [[Universal Republic]]
| active (2007)
|-
| [[Grand Hustle Records]]
| [[T.I.]]
| 2003
| [[T.I.]]<br />[[Young Dro]]<br />[[B.o.B]]<br />[[DJ Drama]]<br />[[Big Kuntry King]]<br />[[Iggy Azalea]]<br />[[8Ball & MJG]]
| [[Warner Music Group]] under [[Atlantic Records]]
| active (2010)
|-
|  Jaded Records
| [[Jay Sean]]
| 2003
| [[Jay Sean]]
| [[Universal Music Group]] under [[Cash Money Records]]
| active
|-
| [[Attack Records]]
| [[Morrissey]]
| 2003
| [[Morrissey]]<br />[[Nancy Sinatra]]<br />[[Damien Dempsey]]<br />[[Jobriath]]<br />[[James Maker]]<br /> [[Kristeen Young]]<br />[[Remma]]
| [[Sanctuary Records]]
| active (2005)
|-
| [[G.O.O.D. Music]]
|data-sort-value="West"| [[Kanye West]]
| 2004
| [[Common (rapper)|Common]]<br />[[Kid Cudi]]<br />[[Pusha T]]<br />[[Cyhi Tha Prynce]]<br />[[Big Sean]]<br />[[Mr Hudson]]<br />[[John Legend]]<br />[[Mos Def]]<br />[[Consequence (rapper)|Consequence]]
| [[Sony Music Entertainment]] and [[Atlantic Recording Corporation]] <small>(2005-2011)</small><br />[[Universal Music Group]] under [[Def Jam Recordings]] <small>(2011–present)</small>
| active (since 2005)
|- 
| [[Machine Shop Records]]
|data-sort-value="Linkin Park"| [[Mike Shinoda]] and [[Brad Delson]] of [[Linkin Park]]
| 2004
| [[Linkin Park]]<br />[[Fort Minor]]<br />[[Skylar Grey]]<br />[[Alexa Ray Joel]]<br />[[Army of Anyone]]
| [[Warner Bros. Records]]
| active (2012)
|-
| [[Heiress Records]]
|data-sort-value="Hilton"| [[Paris Hilton]]
| 2004
| [[Paris Hilton]]
| [[Warner Bros. Records]]
| inactive
|-
| [[DC Flag Records]]
|data-sort-value="Good Charlotte"| [[Joel Madden|Joel]] and [[Benji Madden]] of [[Good Charlotte]]
| 2004
| [[Hazen Street]]<br />[[Lola Ray]]<br />[[MC Chris]]
| [[Epic Records]]
| active
|-
| [[Knockout Entertainment]]
| [[Ray J]]
| 2005
| [[Ray J]]<br />[[Brandy Norwood|Brandy]]<br />[[Shorty Mack]]<br />[[Willie Norwood]]<br />Michael Copon<br />TKO<br />
| [[E1 Music]]
| active (2008)
|-
| [[Konichiwa Records]]
| [[Robyn]]
| 2005
| [[Robyn]]<br />Zhala
| [[Universal Music Group]]
| active
|-
| [[DCD2 Records|Decaydance Records]]<ref name="mtv"/>
|data-sort-value="Wentz"| [[Pete Wentz]]
| 2005
| [[Fall Out Boy]]<br />[[Gym Class Heroes]]<br />[[Four Year Strong]]<br />[[Panic! at the Disco]]<br />[[The Academy Is...]]<br />[[Cobra Starship]]<br />[[Lifetime (band)|Lifetime]]<br />[[The Cab]]<br />[[The Hush Sound]]
| [[Warner Music Group]] under [[Fueled By Ramen]]
| active (2009)
|-
| Axtone Records
| [[Axwell]]
| 2005
| [[Axwell]] <br />  Thomas Gold <br /> Hard Rock Sofa <br /> NEW_ID
| [[Universal Music Group]]
| active
|-
| [[Big Orange Clown Records]]
|data-sort-value="Crahan"| [[Shawn Crahan]]
| 2005
| [[Gizmachi]]
| [[Sanctuary Records]]
| active (2008)
|-
| [[Raybaw Records]]
| [[Big & Rich]]
| 2005
| [[James Otto]]<br />[[Cowboy Troy]]
| [[Warner Bros. Nashville]]
| dissolved in 2008
|-
| [[Liberty & Lament Records]]
| [[Lucero (actress)|Lucero]]
| 2005
| [[Lucero (actress)|Lucero]]
| [[Warner Bros.]]
| active (2007)
|-
| [[Young Money Entertainment]]
| [[Lil Wayne]]<br />[[Mack Maine]]
| 2005
| [[Lil Wayne]]<br />[[Nicki Minaj]]<br />[[Drake (entertainer)|Drake]]<br />[[Mack Maine]]<br />[[Tyga]]<br />[[Gudda Gudda]]<br />[[Jae Millz]]<br />[[Christina Milian]]<br />Lil Chuckee<br />[[Lil Twist]]<br />[[T Streets]]<br />[[Short Dawg]]<br />[[Cory Gunz]]<br />[[Shanell aka SnL]]<br />[[Porcelain Black]]
| [[Cash Money Records]]
| active
|-
| [[Helium 3 (record label)|Helium-3]]
| [[Muse (band)|Muse]]
| 2006
| [[Muse (band)|Muse]]
| [[Warner Bros.]]
| active (2007)
|-
| [[Born & Bred Records]]
| [[Dropkick Murphys]]
| 2007
| [[Dropkick Murphys]]
| [[Warner Bros.]]
| active (2007)
|-
| [[Ragged Flag]]
|data-sort-value="Prodigy"| [[The Prodigy]]
| 2007
| [[The Prodigy]]
| [[Cooking Vinyl]]
| inactive
|-
| Sergeant Records
|data-sort-value="Vale"| Douglas Vale
| 2007
| Douglas Vale<br />[[Tyler Hilton]]<br />[[Kejsi Tola]]<br />[[Sunrise Avenue]]<br />[[Macklemore]]<br />[[Pharoahe Monch]]
| [[Warner Music Group]]
| active (since 2008)
|-
| [[Tennman Records]]
|data-sort-value="Timberlake"| [[Justin Timberlake]]
| 2007
| [[Esmée Denters]]
| [[Interscope Records]]
| active (since 2007)
|-
| [[RBMG]]
|data-sort-value="Usher 2008"| [[Usher (entertainer)|Usher]]
| 2008
| [[Justin Bieber]]
| [[Island Def Jam Music Group]]<br />
| active (2013)
|-
| [[1017 Brick Squad]]
| [[Gucci Mane]]
| 2008
| [[Waka Flocka Flame]]<br />[[OJ Da Juiceman]]<br /> Frenchie<br />Wooh Da Kid<br />Slim Dunkin
|[[Warner Bros.]]  
| active (2009)
|-
| [[Average Joes Entertainment]]
| [[Colt Ford]]
| 2008
| [[Colt Ford]]<br />[[Montgomery Gentry]]<br />[[Bubba Sparxxx]]
| Average Joe's Entertainment Group, LLC
| active
|-
| Take Me to the Hospital
|data-sort-value="Prodigy"| [[The Prodigy]]
| 2008
| [[The Prodigy]]
| [[Cooking Vinyl]]
| active
|-
| Tass Radio Records 
| T-Beats and Unkgeta
| 2008
| [[T-Beats]]<br />Unkgeta<br />AmphetamineThaEmcee 
| [[Universal Music Group]] under [[Interscope Records]]
| active
|-
| [[N.E.E.T. Recordings]]
| [[M.I.A. (artist)|M.I.A.]]
| 2008
| [[Nguzunguzu]] <br /> [[Sleigh Bells (band)|Sleigh Bells]] <br /> [[Rye Rye]]
| [[XL Recordings]], [[Interscope Records]]
| inactive, founding artist now signed to Interscope
|-
| [[Search & Destroy]]
| [[Fightstar]]
| 2009
| [[Fightstar]]
|Gut Records 
| active (2009)
|-
| [[Roc Nation]]
| [[Jay-Z]]
| 2009
| [[Jay-Z]]<br />[[J. Cole]]<br />[[Wale (rapper)|Wale]]<br />[[Grimes (musician)|Grimes]]<br />[[Meek Mill]]<br />[[Jay Electronica]]<br />[[Rita Ora]]<br />[[Normani]]<br />[[Rihanna]]<br />[[Shakira]]<br />[[The-Dream]]<br />[[Jaden Smith|Jaden]]
| [[Sony Music Entertainment]]/[[Atlantic Recording Corporation]]
| active (since 2009); partnership with Sony/Atlantic ended in 2013, currently in partnership with [[Universal Music Group|Universal Music]] and owned by [[Live Nation]].
|-
|[[Hell, etc. (label)|Hell, etc.]]
|[[Marilyn Manson]]
|2010
|Marilyn Manson
|[[Cooking Vinyl]]
|—
|-
| Juonbu Records
|data-sort-value="Dunn"| [[Babymetal]]
| 2010
| [[Babymetal]]
| [[Toy's Factory]]
| inactive; replaced by [[BMD Fox Records]] in 2013 when Babymetal graduated from [[Sakura Gakuin]] and was launched as a standalone unit.
|-
| [[Ticker Tape]]
| [[Radiohead]]
| 2011
| [[Radiohead]]
| [[XL Recordings]]
| active
|-
| Blackened Recordings
| [[Metallica]]
| 2012
| [[Metallica]]
| [[Rhino Entertainment]] (North America), [[Universal Music]] (worldwide)
| active
|-
| K-BAHN
| [[Backstreet Boys]]
| 2013
| [[Backstreet Boys]]
| [[BMG Rights Management]], [[RED Music]]
| active
|-
| [[BMD Fox Records]]
|data-sort-value="Dunn"| [[Babymetal]]
| 2013
| [[Babymetal]]
| [[Toy's Factory]]
| active; preceded by 重音部 Records.
|-
| [[Unsub Records]]<ref name="guardian">{{Cite web|url=https://www.theguardian.com/music/2014/jun/18/katy-perry-launches-record-label-metamorphosis-music-ferras|title=Katy Perry launches record label, Metamorphosis Music|website=[[TheGuardian.com]]|date=18 June 2014}}</ref>
|data-sort-value="Perry"| [[Katy Perry]]
| 2014
| [[Ferras]]<br />[[Cyn]]
| [[Capitol Records]]
| active
|-
| Nash Icon Music
|[[Scott Borchetta]]
| 2014
| [[Reba McEntire]] <br /> [[Ronnie Dunn]] <br /> [[Martina McBride]]
| [[Big Machine Records]]
| inactive
|}

==References==
{{Reflist}}
{{Refbegin}}
*[https://www.nytimes.com/1992/05/10/arts/pop-music-vanity-labels-good-business-or-an-ego-boost.html "Vanity labels: good business or an ego boost?"] ''New York Times'', 5/10/92
*[https://www.thesoundshots.com/articles/curiosities/vanity-labels/ "Vanity Labels"] "SoundShots", 29/12/2020
{{Refend}}

[[Category:Vanity record labels| ]]